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Leverage Your Podcast Show

Lyndsay Phillips

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This show is for podcast hosts and guests, bringing insider secrets from podcast industry experts and entrepreneurs who have created a successful lifestyle business through podcasting. We share tips on how to leverage podcasts further to boost visibility, position authority, create content, monetize and simply grow their business.

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Top 10 Leverage Your Podcast Show Episodes

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12/19/22 • 29 min

Brandon Leibowitz is a Search Engine Optimization expert and the founder of SEO Optimizers.

Listen in to learn about what SEO is all about (and why you can’t ignore it), common mistakes to avoid and what to consider and do to embrace content optimization, make SEO work for you and tap into sources of free traffic for more listens, views, website visits, and overall visibility for your podcast and business.

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01/16/23 • 18 min

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Hey if you aren’t having fun guesting or hosting your podcast, then you are doing it wrong lol. You think ‘oh but fun is a nice to have’ - it’s about authority and visibility and connections. But honestly if you aren’t having fun in the game, it’ll show - you won’t be putting your best into it and it’ll affect your results. In this episode I share why it’s key and how to bring fun into every element of podcasting.

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10/24/22 • 25 min

You’ve guested on podcasts but are left wondering where all the leads and clients are... Maybe it could be your call to action and your lead generation plan. I interview Content Strategist Sarah Noel Block (and host of Tiny Marketing Show) to share her Lead Generation Strategy and email marketing tips to convert your listeners to leads.

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09/12/22 • 36 min

Dr. Christine Li is a former clinical psychologist, now known online as the “Procrastination Coach”. The author of 5-Minute Self-Discipline Exercises: Stay Motivated, Cultivate Good Habits, and Achieve Goals, and the host of Make Time for Success, she helps people get to high levels of productivity. Listen to learn about why we procrastinate, what happens when you do, and practical steps that will help you be more efficient in podcasting, business, and in life.

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10/03/22 • 14 min

What if there was a way you can create podcast episodes, video and content that your audience is DYING to consume.... ideas for podcast topics that you KNOW your avatar (ideal prospect or client) IS in fact searching for.

I am sharing today a strategy I use for myself and clients when planning out content so that podcast topics, blogs and videos are more likely to get ‘found’, clicked, read, listened to, and consumed.

HOW? Being intentional with your podcast topics and doing some back end research...

  • Discover HOW to be more intentional with your podcast (or content) topics.
  • I’ll share HOW to find out WHAT your audience is searching for so you can deliver podcasts they are waiting for.
  • I’ll share how to see what is resonating and performing well for your competitors, so that you too can rank for those topics.

Why throw spaghetti on a wall and create solo podcast episodes on topics that no one wants to hear. You THINK they want to - but what if they don’t. What a waste of time!

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10/18/22 • 13 min

A lot of work goes into producing a podcast, but the work isn’t done once it goes live! You have to LEVERAGE the heck out of the content to boost visibility, build your authority, grow your listeners, your podcast and biz.

I’ve interviewed a ton of amazing experts on the Leverage Your Podcast Show and today I want to share some top tips that will help you with your podcast promotion. I even share a few tools that will make it easier!

Let’s cut to the chase and share my fave podcast promotion tips!

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Graham is the founder of the award-winning podcast agency Pikkal & Co., author and storytelling expert. Listen to learn about how to approach storytelling, how to weave it into your content, applying the 80/20 rule to your content, and why you should focus on finding your start before you find your why.

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08/01/22 • 36 min

Use Podcasting To Increase Sales

What if a few simple tweaks to your language, messaging or processes generated more sales through your podcast? My conversation with Sales Maven Nikki Rausch was full of golden tips including what to sell in your podcast, the art of relationship selling, how to create curiosity, and how to close more sales.

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09/05/22 • 29 min

Jodi Krangle is a Toronto-based voice over actor who works with major brands all over the world, including Dell, BBVA, and Nespresso. Listen to learn about why audio branding is key, how to weave it into your podcast and how to create a better listening experience for your audience.

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Kate Bradley Chernis is the Founder & CEO of Lately – A.I. that learns which words will get you the most engagement and turns video, audio and text into dozens of social posts containing those words.

As a former rock 'n' roll dj, prior to founding Lately, Kate also owned a marketing agency which got Walmart a 130% ROI, YoY for three years.

Listen to learn about how to approach your content using the Pillar Method, unlocking the power of long-form content for more engagement, and why your content should be like Turkey dinner on Thanksgiving.

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