#008: Pitch Your Podcast to Anyone in 30-Seconds

04/22/24 • 14 min

5 Listeners

Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters

The human attention span is 8.25 seconds. That means when someone ask you about your podcast you have roughly 8 seconds to hook their attention and start your podcast elevator pitch in a meaningful way.

In this episode we'll break down how to answer what your podcast is about, the most important elements of any podcast pitch and how to guarantee the person you're talking to will not only remember your show, but listen after you walk away.

In this episode:
(1:26) How to create a pitch hook for your podcast that will speak directly to your future listener and quickly explain your podcast.
(3:05) What to do when someone isn't interested in your podcast after you deliver the first hook of your pitch.
(4:41) How to construct the second phase of your podcast pitch to give credibility, background and explain why you're uniquely equipped to host this show.
(6:46) Closing the deal. How to get someone to subscribe to your podcast without fail.
(9:43) Steps to further define your pitch hook and simplify your podcast messaging.
(11:38) How to ACTUALLY start networking with people who want to hear about your podcast and how to meet people both online and in person.

If you enjoy the show and you want to help more business owners and podcasters make money with their podcast will you give me a 5-star review? It helps the show rankings and gives more listeners an opportunity to find the show. Thank you!

Links in this episode:
Free Download: 10 Questions I Ask EVERY Guest
Book a 1:1 Coaching Call with me Shop my EXACT Podcast Setup

Links in this episode:
Free Download: 10 Questions I Ask EVERY Guest
Book a 1:1 Coaching Call with me Shop my EXACT Podcast Setup

Previous Episode

#007: The Best Podcast Promotion Tool You Aren’t Using

6 Recommendations

Do you want people to listen to your podcast? Of course you do! 😀

But do you actually know where your future listeners are going to find new podcasts? 👀

If I’m being totally honest, I’ve spent years trying to promote podcasts on platforms and with strategies that no one cared about (and the numbers were showing it)!

At the beginning of this year I completely started over on social media for this podcast and I had a giant aha moment. My instagram followers aren’t looking for a new podcast to listen to.. they were looking for funny reels and pictures of cats to scroll through.

That’s when I discovered how quickly my Pinterest content was gaining attention. On Instagram where I struggled to get 1k views a month I had 21k on Pinterest with no problem at all.

Listen to my favorite podcast about Pinterest (and the podcast that's taught me everything I know about Pinterest): Simple Pin Podcast

Find out more:
Work with Morgan: Book a 1:1 Coaching Call
Shop the EXACT Podcast Equipment We Use
Sign up for Buzzsprout Podcast Hosting

Next Episode

#009: 3 Reasons Your Podcast Audience Isn’t Growing

5 Recommendations

Having a podcast is hard work. Why does everyone always conveniently forget to mention that part?

Podcasting is hard. It's even harder when you aren't growing, or getting closer to the goals you set in the beginning. This episode is dedicated to diagnosing and addressing 3 of the most common reasons podcast aren't growing.

Download your free podcast audit here!

In this episode:
(1:38) Why your audience is slowly losing interest in your podcast. 😢
(3:21) How to engage and keep your listener’s attention with every episode.
(4:58) What you aren’t doing, but you MUST do to get new listeners.
(8:52) The biggest hurdle most podcasters are facing when it comes to consistent growth.

Links in this episode:
Get your free podcast audit
Book a 1:1 Coaching Call with me Shop my EXACT Podcast Setup

Podcasts for Profit with Morgan Franklin | Podcasting Strategy for Podcasters - #008: Pitch Your Podcast to Anyone in 30-Seconds

Transcript

Morgan Franklin00:00:01.620

So how are you supposed to explain what your podcast is in only a few seconds? How do you turn possibly thousands of hours of your content into this little 30-seconds pitch to somebody that you just met? As a podcast coach and strategist, this is one of the questions podcasters are struggling with the most, you might know exactly what your podcast is, who should listen to it and why they should listen. But you might not be able to communica