6. Boost Your Brand by Being a Podcast Guest

09/03/24 • 12 min

Have you ever wondered how being a guest on someone else’s podcast could supercharge your business?
In this episode I talk about the incredible benefits of podcast guest appearances and how they can work wonders for your brand. From expanding your reach and building authority to creating valuable content and improving your SEO, you’ll learn how these guest spots can turn into golden opportunities.
I share actionable tips on pitching yourself effectively, including how to research, personalise your pitch, and offer valuable topics. Plus, discover how to leverage your guest spots to boost your visibility and make meaningful connections. Whether you're new to podcasting or a seasoned pro, this episode is packed with insights to help you shine as a podcast guest.
Curious about how to craft the perfect pitch? Check out the show notes for a free podcast pitch template that will make your outreach stand out. I’d love to hear how you plan to use these strategies—drop me a message on Instagram @podcast.support.services and let’s connect!
SHOW NOTES: https://podcastsupportservices.com.au/6-boost-your-brand-by-being-a-podcast-guest/

Previous Episode

5. What Makes a Great Podcaster

Ever wondered what it takes to become a great podcaster?
In this episode, I talk about the essential qualities and practices that set successful podcasters apart. Join me as we explore why patience is key, how to set realistic goals, and the importance of staying consistent and authentic.
You'll gain insights into how to keep your audience engaged, learn from your stats, and celebrate your milestones. Plus, I'll share my favourite tips for maintaining your enthusiasm and ensuring your podcast remains high-quality and relevant.
By the end of this episode, you'll have practical strategies to enhance your podcasting journey, boost listener loyalty, and enjoy the process even more.
What’s one goal you’re setting for your podcast this month? Let’s connect on Instagram and share your progress! Follow me @podcast.support.services and join our podcasting community.
SHOW NOTES: https://podcastsupportservices.com.au/5-what-makes-a-great-podcaster

Next Episode

7. How to Create Engaging Instagram Content for Your Podcast with Jenna Warriner

Are you struggling to make your podcast stand out on Instagram?
I sit down with marketing expert Jenna Warriner to uncover the secrets of making Instagram work like magic for your podcast. Jenna shares how to create content that not only entertains but truly resonates with your audience, turning casual scrollers into loyal listeners. We dive into practical strategies that will help you seamlessly weave your podcast into your Instagram content, making your promotion feel more like a natural conversation rather than just another sales pitch.
By the end of this episode, you’ll learn how to capture attention, add value, and create an Instagram presence that drives more listeners to your podcast. Jenna’s insights are gold for anyone looking to grow their podcast audience in a way that feels authentic and engaging.
What’s your biggest struggle with promoting your podcast on Instagram? Connect with me on Instagram @podcast.support.services and let’s chat about it—I’d love to hear your thoughts!
SHOW NOTES: https://podcastsupportservices.com.au/7-how-to-create-engaging-instagram-content-for-your-podcast/

Podcasting for Business Owners - 6. Boost Your Brand by Being a Podcast Guest

Transcript

This transcript was created using Headliner. It has been copied and pasted but not proofread or edited, so it may contain errors or inaccuracies.
Laura McRae shares tips on being a guest on other people's podcasts

Laura: Welcome to podcasting for business owners. I'm your host, Laura McRae, a podcast consultant, educator, and self confessed podcast nerd. If you're thinking of launching a podcast or want to grow the one you ha