The End of Google? OpenAI Launches SearchGPT
07/26/24 • 64 min
Welcome to another episode of the Niche Pursuits News Podcast, where Spencer and Jared offer their thoughts on the latest news in SEO, Google and AI; talk about their side hustles; and share some funny and weird niche sites.
They kick things off by talking about the SearchGPT announcement. Spencer talks about how the tool looks like it will work and whether it will include links to sources.
They reference an article on Wired and talk about how SearchGPT’s initial search functionality would be limited, but what will it look like when and if it eventually expands?
What type of approach will SearchGPT eventually be based on? How does this impact publishers?
Tune in to hear Spencer and Jared’s initial thoughts on this bombshell news item!
Moving along, they talk about how Google is planning to scrap its plans to kill 3rd party cookies in Chrome. This news is quite shocking, as Google has been talking about killing those cookies since 2020. People have been preparing for it for years!
Why does Spencer think they made this decision? And what trend does Jared highlight and question? How’s this going to play out in other countries?
And what’s likely driving this decision by Google? Is this good or bad news for publishers?
Next up is more Google news. Google recently released its Q2 earnings and revealed some interesting data, such as growth in its search revenue.
Although the company beat some of its estimates, where did its projections fall short? And where does its stock price stand? What does Jared point out about CEO vs public perception? And does this performance suggest that there’s room for SearchGPT to get a piece of the pie?
Also, what’s the status of AI Overviews, according to Sundar Pichai?
It’s on to the Shiny Object Shenanigans, and Spencer kicks things off talking about his experience in the Facebook Performance Bonus Program.
After just 2 months, things are going very well. In the first month he earned slightly less than $3k and this month he expects to surpass that.
How often is he posting? How has his strategy changed? What does this mean for the niche website associated with the Facebook page?
For Jared, he talks about a side hustle within a side hustle: Creator Connections inside the Amazon Influencer Program.
He recently discovered higher-paying opportunities within the program. How did he find out about them and how do they work? And why did he and Spencer describe them as “free money?”
Check out the episode to hear all the details!
Spencer shares his weird niche site first when the time comes: Test My Thumbnail, which allows you to upload a sample of a thumbnail and see what it will look like alongside others on YouTube and tweak it accordingly.
The site offers lots of other features and functions, such as a/b testing thumbnails and YouTube revenue calculator.
What does the traffic look like? What do Spencer and Jared have to say about this site?
When it’s Jared’s turn, he goes pretty weird with Gift Wrap My Face which, as the name suggests, lets you print your fact on wrapping paper.
This DR27 site doesn’t get a lot of traffic and isn’t ranking for a lot of keywords, but what’s so interesting about it, according to Jared? What’s the story behind the brand?
Jared also checks back on a weird site that was featured previously. Find out how that site is doing!
And that takes us to the end of another episode of the Niche Pursuits News Podcast!
Don’t forget to come back next week for some more insight, inspiration, and fun!
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Sc...
Welcome to another episode of the Niche Pursuits News Podcast, where Spencer and Jared offer their thoughts on the latest news in SEO, Google and AI; talk about their side hustles; and share some funny and weird niche sites.
They kick things off by talking about the SearchGPT announcement. Spencer talks about how the tool looks like it will work and whether it will include links to sources.
They reference an article on Wired and talk about how SearchGPT’s initial search functionality would be limited, but what will it look like when and if it eventually expands?
What type of approach will SearchGPT eventually be based on? How does this impact publishers?
Tune in to hear Spencer and Jared’s initial thoughts on this bombshell news item!
Moving along, they talk about how Google is planning to scrap its plans to kill 3rd party cookies in Chrome. This news is quite shocking, as Google has been talking about killing those cookies since 2020. People have been preparing for it for years!
Why does Spencer think they made this decision? And what trend does Jared highlight and question? How’s this going to play out in other countries?
And what’s likely driving this decision by Google? Is this good or bad news for publishers?
Next up is more Google news. Google recently released its Q2 earnings and revealed some interesting data, such as growth in its search revenue.
Although the company beat some of its estimates, where did its projections fall short? And where does its stock price stand? What does Jared point out about CEO vs public perception? And does this performance suggest that there’s room for SearchGPT to get a piece of the pie?
Also, what’s the status of AI Overviews, according to Sundar Pichai?
It’s on to the Shiny Object Shenanigans, and Spencer kicks things off talking about his experience in the Facebook Performance Bonus Program.
After just 2 months, things are going very well. In the first month he earned slightly less than $3k and this month he expects to surpass that.
How often is he posting? How has his strategy changed? What does this mean for the niche website associated with the Facebook page?
For Jared, he talks about a side hustle within a side hustle: Creator Connections inside the Amazon Influencer Program.
He recently discovered higher-paying opportunities within the program. How did he find out about them and how do they work? And why did he and Spencer describe them as “free money?”
Check out the episode to hear all the details!
Spencer shares his weird niche site first when the time comes: Test My Thumbnail, which allows you to upload a sample of a thumbnail and see what it will look like alongside others on YouTube and tweak it accordingly.
The site offers lots of other features and functions, such as a/b testing thumbnails and YouTube revenue calculator.
What does the traffic look like? What do Spencer and Jared have to say about this site?
When it’s Jared’s turn, he goes pretty weird with Gift Wrap My Face which, as the name suggests, lets you print your fact on wrapping paper.
This DR27 site doesn’t get a lot of traffic and isn’t ranking for a lot of keywords, but what’s so interesting about it, according to Jared? What’s the story behind the brand?
Jared also checks back on a weird site that was featured previously. Find out how that site is doing!
And that takes us to the end of another episode of the Niche Pursuits News Podcast!
Don’t forget to come back next week for some more insight, inspiration, and fun!
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Sc...
Previous Episode
My Niche Online Clothing Site is a 6-Figure Success Story with Over 90K+ Monthly Pageviews
What do you do when you can’t find a shirt that fits right? Well, if you’re Tanya Zhang, you launch a business.
Tanya and her partner Wesley identified a gap in the market: a lack of nice-fitting dress shirts for slim men. So, in 2018, they launched a very niche business called Nimble Made.
In this interview, she talks about how she validated the idea and spread the word initially about the company. She shares details on finding the right supplier, identifying the company’s core demographic, and using SEO to expand its footprint.
Tanya’s story is very inspirational. She quit her day job before she was profitable to go all-in on her dream, and with its current 6-figure revenue, it looks like it’s all working out.
Tanya kicks off the episode by sharing her background and her experience in creative roles, and then she shares how she decided to jump off the corporate ladder and launch a company.
She noticed that her partner and the people around her were struggling to find slim dress shirts for work that fit properly. After validating the idea, she created Nimble Made, in 2018.
She had no experience in the fashion industry, but she dove right in. Tanya shares the initial steps she took to launch the business, which included getting samples from a supplier and finding someone with a low minimum order and good communication.
Tanya talks about developing their marketing message and working to validate their idea and create a community, and how they quit their day jobs after just six months to dedicate themselves entirely to the company, even though it wasn’t yet profitable.
Nimble Made is earning a 6-figure revenue and the website had 90k+ pageviews in the last month.
Tanya shares how they pushed their brand story and got the word out initially about their company, with many features in leading publications.
Once it took off, she speaks about how they scaled the business and were able to offer more than 40 different types of shirts to their customers, and how they used their marketing budget with paid ads on Facebook and SEO.
Tanya then talks about their SEO efforts and how she used ChatGPT to accelerate growth, and also shares how the creation of customer personas and pinpointing the core demographic were really key in successfully marketing their products and determining exactly what content to write. She also discusses how she uses AI to produce content for the blog.
In the last portion of the interview, she talks about diversifying the company’s revenue with a YouTube channel, display ads, and affiliate marketing, and the use of email marketing.
She also shares her thoughts on quitting her job to go all-in on the company, her worst-case scenario, and the way she planned to explain the experience to future employers had it not worked out.
Links & ResourcesReady to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Next Episode
I Make $20k/Month Posting Memes on Facebook Pages
Brian Nagele has had a lot of success building online businesses, but nothing could have prepared him for what he has been able to achieve on Facebook.
You can join Brian's Social Growth Mastery to learn how his exact Facebook strategies here: https://www.nichepursuits.com/socialgrowthmastery
After his niche sites were hit by Google's Helpful Content Update, he fully understood the importance of diversifying his traffic, and he turned to Facebook.
He started building Facebook pages, and some of his posts started going viral. Once Facebook noticed the engagement he was getting, he got invited to the platform's Performance Bonus Program. After one of his new pages in the program earned $11k its first month, he was hooked.
Today he's earning $20k per month posted viral content on his Facebook pages.
Don't miss this episode, where he shared a ton of his secrets and gives listeners the tools to get started earning money on Facebook.
Topics Brian Nagele Talks About
- His experience online
- How he rebounds after adversity
- Facebook Performance Bonus Program
- Getting accepted
- Ad campaigns
- Engagement and niche selection
- Posting and creating content
- Outsourcing
- Getting unstuck
- Daily time commitment
- Earning money
- Beyond the program
- Pages in sub-niches
- Canva Pro
- Strevio
- Social Buddy
- Brian's program: https://www.nichepursuits.com/socialgrowthmastery
- Brian's website
- Brian's Twitter
- One of Brian's Facebook pages
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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