Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
Spencer Haws: NichePursuits.com
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Google August Core Update Results, Reddit AI Keyword Research Tool, and 2 Fun Niche ‘Tool’ Sites!
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
09/01/23 • 57 min
Get ready for another great episode of This Week in Niche Pursuits News to help start your weekend.
Spencer and co-host Jared kick things off by discussing Google's August Core Update. They share whether it has affected their sites and discuss some of the devastating screenshots they've seen from other site owners.
They also discuss a study highlighted in the Search Engine Journal regarding ChatGPT and its reach among USA adults. A shockingly low number of Americans have actually used the tool or feel that it will affect their jobs. So, the guys spend some time weighing in on this interesting topic.
The conversation then gets into the ongoing adoption of AI-powered features in search engine results and the inclusion of links within results.
Plus, Reddit just launched an AI-powered keyword research tool. A development, they discuss, could be very useful for content creators and advertisers looking to optimize their strategies.
After a nice catch-up on the latest news, it's time for their shiny object shenanigans.
Spencer starts by sharing how he's hiring local individuals to assist him in recording product review videos for the Amazon Influencer program. And discusses how this will not only help to create engaging content but also support the local community.
Jared then chimes in with his own Amazon Influencer program update and how he's ramping up video production.
In fact, he just set a personal record by recording a staggering 122 videos in just one week!
As usual, the conversation then goes into awesome and weird niche site discoveries.
First up is a website called Language Guesser. It's a creative and simple game for language enthusiasts to guess the language being spoken in videos.
After that, they discuss another fun little site called Word Unscrambler. This site offers visitors a handy tool for unscrambling letters and finding words, particularly useful for Scrabble players!
As always, they discuss the traffic and potential revenue of these niche sites and give some valuable insights into their profitability.
They also offer suggestions for improvement, such as design tweaks and creating mobile apps.
To wrap things up, they highlight subscribing to the newsletter to get regular updates and stay in the loop on the latest online business news and success stories!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Valuable Lessons Amy Aitman Learned From Managing 150+ Niche Websites
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
01/17/24 • 63 min
Amy Aitman, the COO of Venture Fourth Media, joins us on the Niche Pursuits podcast to share her journey from a freelance writer to leading a prominent media company.
Venture 4th Media manages around 150 websites with a massive writing and editing team of subject matter experts.
And Amy is an open book regarding the operational insights and challenges that have come along with this experience.
For one, over the years, she has been involved with hiring 500+ writers and thus has seen it all.
To build a quality team, she emphasizes the importance of a thorough hiring process and how advantageous, particularly in the age of AI, it can be to have writers and editors with genuine expertise, opinions, and passion in their niche to 'talk shop'.
As she mentions, it's what can separate us from AI.
She highlights her operational approach of going slow to grow fast - making rational, data-driven decisions every step of the way.
So, she also gets into Venture 4th Media's strategies for diversifying content and brand building, including adding email marketing, newsletters, podcasts, and Twitch campaigns to their sites.
And with so many sites under management, Amy has some valuable thoughts about the Helpful Content Update, including how the company is navigating the aftermath, how they're evaluating content, and prioritizing growth opportunities.
Overall, Amy is a great source of optimism. Her tips and experience are invaluable. And her insights into the evolving landscape of content creation and audience engagement are sure to help site operators of all levels. Enjoy!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
The Verge Trolls Google...Again!
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
04/19/24 • 65 min
Welcome back to a new episode of the Niche Pursuits News podcast!
Jared and Spencer, as always, offer an insightful take on the latest happenings with SEO, publishers, Google, and AI, and give a peek behind the curtain at their latest projects. Stick around for a laugh when they reveal the weird niche sites they found.
The first order of business is to mention that the March Core Update has still not finished rolling out and Spencer and Jared decline to guess when that might be.
Moving along, they jump into the first big news item: The Verge trolling Google, once again.The Verge published a new article for 2024 “reviewing printers,” when in reality the article is just mocking Google for how they rank articles.
Did The Verge actually test the printers? What outbound links did they include? What did John Mueller have to say about it?
And most importantly, how’s the article ranking? Find out the amusing, and depressing, story behind this news item.
Moving along to another article in The Verge, Spencer and Jared talk about how Google is experimenting with a small subset of news publishers, removing their links from Google News. It’s doing this because California is thinking about forcing Google to pay its news publishers.
What are the implications for publishers? Is there any precedent in these types of situations? What happened in Australia? And will Google extend this to other areas?
In other Google news, the company is launching a new ad product whereby ads appear inside your content, as hyperlinked text, which takes users to advertisers’ products. This is optional for publishers within Google AdSense.
What does Spencer think? Would he enable this on his own websites? What scenarios does Jared share where this might work? Tune in to find out.
The latest news item is that Brave Search has released an Answer with AI feature.
What do Spencer and Jared think of it and its impact? What does it remind them of?
Moving along to the Shiny Object Shenanigans portion of the podcast, Spencer talks about his Amazon Influencer side hustle and his decision to publish those shopping videos on YouTube.
Incredibly, his channel disappeared! What happened? How did it turn out and what’s happening now?
When it’s Jared’s turn, he announces a new side hustle: an email newsletter. He talks about how he plans to build it, why he decided to dive into this project, and his experience in this area.
When it comes to Weird Niche Sites, Spencer reveals Pets or Food, a very entertaining tongue-in-cheek website that does get some traffic, according to Ahrefs. It doesn’t have a lot of ads but it does have merch, which may be a source of revenue.
Jared then reveals Line Rusher, which allows people to hire someone to wait in line for them at places like the DMV, Apple, and at restaurants and amusement parks.
They offer some interesting services and are constantly hiring line sitters, which may be an interesting option in the current gig economy.
What do the stats in Ahrefs reveal? What spin would Jared put on this service?
And that brings us to the end of another episode! We hope you learned from the latest headlines in the space, felt inspired by our side hustle projects, and got ideas from this week’s weird niche sites.
Ready to join a niche publishing mastermind, and here from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Google Core and Spam Updates Unleashed...Here's What You Need to Know
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
03/08/24 • 68 min
Welcome back to the Niche Pursuits News Podcast, everyone!
This is the podcast for SEOs, content creators, webmasters, and entrepreneurs looking to understand the latest events and get inspiration for their businesses.
It’s been a crazy week in SEO news, so let’s get right into it! And, as Google suggested, you better buckle up as it’s going to be a wild ride!
The first (and only) topic Spencer and Jared dig into is Google’s very big news.
It’s rolling out the March 2024 Spam Update, which will take 2 weeks, as well as its March 2024 core update, which will take about a month. It’s also worth noting that the Helpful Content system is now part of the core updates.
Spencer and Jared discuss this news at length, covering the main aspects: scaled content abuse; site reputation abuse, or parasite SEO; and expired domain abuse. Google’s stated goal is to reduce the amount of low-quality, unoriginal content by up to 40% and send search traffic to helpful and high-quality sites.
What does this all mean? And what does it mean for AI content? Who is Google targeting specifically?
What cryptic sentence from Google’s announcement does Spencer consider the most interesting? What sort of behavior is Google cracking down on in particular? What types of penalties is Google doling out, and who’s getting hit?
What step did Google announce that leads Spencer and Jared to suggest Google is biased? And what kind of practices are they cracking down on when it comes to expired domains?
They also talk about how Google might start to use a page classifier as opposed to a site classifier. What implications would this have?
Tune in to hear Spencer and Jared discuss Google's latest news and share their thoughts on what's going on.
The next portion of the podcast is Shiny Object Shenanigans.
Spencer goes first with an update on his Amazon Influencer side hustle. He reports a rough number of his videos and his earnings this month to date. The good news is that he is officially in the black.
He also announces that he’s going to do an in-depth presentation about his Amazon Influencer side hustle for the Niche Pursuits Community, his new, premium membership group, which launched at the beginning of March.
Spencer will be sharing just about everything, from his storefront to his earnings to his secrets for hiring people. If you want to check it out, join the community before Monday!
When it’s Jared’s turn, he provides a brief earnings update on his Amazon Influencer side hustle, and then digs into another project: using paid ads to drive subscribers to his Weekend Growth newsletter.
He explains how he set it up through ConvertKit, how he’s going to try different ad ideas, and how he is about to go live with the ads. He will be providing more details and results as they come in, so watch this space!
As for Weird Niche Sites, Spencer reveals that his site is getting 2 million organic visitors per month and 6 million visitors in total. Random lets you generate random things, such as numbers, and they do it using a very unique method. Listen to hear what it is!
This DR83 site is making some money. Tune in to hear how they do it.
When Jared’s up, he shares the website for the Stinky Candle Company, which sells unique candles with scents like chlorine, gasoline, and bacon.
This DR30 site is not getting much traffic, but Jared does reveal a few interesting tidbits about it. It looks like they could be getting 30k visitors a month. With targeted traffic like that, how much might the site be earning? Tune in to hear what they think.
And that concludes another episode of the Niche Pursuits News podcast.
There’s a lot going on right now in Google’s world, so come back next week to hear Spencer and Jared break it down all over again.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: ht...
I Indie Hacked a $1M/Yr. App Idea in a Weekend
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
05/29/24 • 44 min
What does it take to build a million-dollar business? Just ask Dawson Botsford, the developer behind Earnifi.
Dawson is a crypto entrepreneur who leveraged a unique opportunity in the space and turned it into a highly profitable company. He built it in a day, started out with no following, and used some counterintuitive strategies to grow his audience.
In this fascinating interview, Dawson tells the story behind building his business, “an overnight success 10 years in the making.”
Links & ResourcesReady to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
How Noah Kagan Started an $80 Million/Year Business From a $12 Sale
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
02/14/24 • 61 min
Appsumo founder Noah Kagan joins the podcast today to remind us that we all start small.
Noah's own path to success began by experimenting with various small online niche ventures, a few of which eventually led to the creation of several multi-million dollar businesses.
He shares his process of experimenting with different ideas to find product-market fit, highlighting some failures along the way, and the valuable lessons they taught him.
But as he mentions - business is the one game where you only need to win once.
You just need to start to have a chance.
He acknowledges the importance of time though and urges the rapid validation of ideas, offering solid examples of how to do this efficiently.
He also shares invaluable advice on generating business ideas and stresses the importance of interaction with people throughout the process.
A key part of his message is the power of asking for what you want, exemplified by starting with small acts like requesting a 10% discount on coffee to help build resilience.
Some other key takeaways are:
- To focus on basics,
- Revisit successful tactics,
- Employ an experiment mindset,
- And persist with what actually works.
By experimental mindset, he means running short experiments, identifying problems as opportunities, and validating ideas through quick tests - offering up concrete examples
He discusses learning the "language of making money" as a skill that fosters financial success over time and underlines the importance of self-belief and action to achieve your goals.
Overall, persistence and consistency are major themes, and Noah advises you to give an idea with potential at least 100 tries before considering quitting.
He also highlights optimism, intelligent risk-taking, and pitfalls to avoid when starting and growing a business - with personal experiences and insights from tested strategies to help you on your journey.
And don’t forget to check out his book The Million Dollar Weekend for more in-depth insights into his awesome and inspiring success.
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
Want to Boost Your Business without Google? Facebook Ad Tips From Expert Monica Louie
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
01/11/23 • 63 min
In Today's Episode of the Niche Pursuits Podcast, ad expert Monica Louie gives us the rundown on how to use ads properly to drive highly targeted traffic to your offer or site.
And her tips and tactics for Instagram and Facebook ads may even surprise seasoned vets.
Helpful Content Update Analysis, Google Antitrust "Leaks", SGE Lite, and Weird Niche Sites
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
10/13/23 • 70 min
It’s Friday, and that means it’s time for another episode of the Niche Pursuits News podcast, where Jared and Spencer break down the latest SEO news into bite-size pieces. Buckle up people, because they cover many, many topics on today’s episode!
It’s been one week since Google announced its core update for October, plus the spam update was rolled out, so Jared and Spencer first talk about how to know which may be affecting your site.
For those affected by the HCU, they look at a very exhaustive, data-heavy resource and highlight some of the conclusions, including what type of content performed better, how new sites fared in the update, how article length importance has shifted, and conclusions about AI content. They also share their opinions on some of the author’s theories and touch on the future of updates.
Moving on, Spencer and Jared address Google’s antitrust lawsuit and the recent news reveals that Apple was in talks to buy Bing or DuckDuckGo. They talk about the money that was exchanged between Apple and Google and how Apple negotiated the deal.
The next topic is how a recent op-ed on Wired claiming Google alters users’ search queries was recently pulled from their website for “not meeting their editorial standards,” and Jared and Spencer discuss why it might have disappeared.
In the latest SGE news, they talk about how Google appears to be testing a lite version, where the results are taking up less space at the top of the page. They share a few theories about why this is, how the experience has changed over recent months, and what this means for website owners.
In other SGE news, the conversation shifts to Google’s AI-powered search and its ability to generate images and drafts. They also talk about how AI images are something we should be paying attention to.
The next topic is how Google is using clicks to rank websites, contrary to what the search engine has said for years. They talk about the implications for privacy data and how this information may change the way we operate.
In the Shiny Object Shenanigans portion of the podcast, Spencer talks about a website in the news niche he created with his kids, the goal of which is to get traffic from Facebook. He built up a Facebook page to 30k followers and the website has traffic of 27k over the last month. His goal is to get into Mediavine in the coming months, and he’ll report back as he and his writer make progress.
Jared then talks about a spreadsheet he created to help website owners, SEOs, and content creators with prompts relating to the HCU. It’s free over the weekend and then he may start charging for it, so grab it now!
When it comes to weird niche sites, Spencer shares Cake Wrecks, which documents cake fails and adds some funny titles to the cakes. The DR59 site, which has been around for many years, is making money through ads and the author also has a book.
As for Jared, his site is History Colored, which adds color to traditionally black-and-white photos. What probably started as a personal project to add color to photos eventually expanded into a bigger website that targets informational topics and gets more traffic. They talk about how some pages might go viral. With 515k followers on Facebook and 355k subscribers on YouTube, this is a topic that does well on social media.
And that brings us to the end of another jam-packed episode of the podcast. See you next week!
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman:
The End of Google? OpenAI Launches SearchGPT
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
07/26/24 • 64 min
Welcome to another episode of the Niche Pursuits News Podcast, where Spencer and Jared offer their thoughts on the latest news in SEO, Google and AI; talk about their side hustles; and share some funny and weird niche sites.
They kick things off by talking about the SearchGPT announcement. Spencer talks about how the tool looks like it will work and whether it will include links to sources.
They reference an article on Wired and talk about how SearchGPT’s initial search functionality would be limited, but what will it look like when and if it eventually expands?
What type of approach will SearchGPT eventually be based on? How does this impact publishers?
Tune in to hear Spencer and Jared’s initial thoughts on this bombshell news item!
Moving along, they talk about how Google is planning to scrap its plans to kill 3rd party cookies in Chrome. This news is quite shocking, as Google has been talking about killing those cookies since 2020. People have been preparing for it for years!
Why does Spencer think they made this decision? And what trend does Jared highlight and question? How’s this going to play out in other countries?
And what’s likely driving this decision by Google? Is this good or bad news for publishers?
Next up is more Google news. Google recently released its Q2 earnings and revealed some interesting data, such as growth in its search revenue.
Although the company beat some of its estimates, where did its projections fall short? And where does its stock price stand? What does Jared point out about CEO vs public perception? And does this performance suggest that there’s room for SearchGPT to get a piece of the pie?
Also, what’s the status of AI Overviews, according to Sundar Pichai?
It’s on to the Shiny Object Shenanigans, and Spencer kicks things off talking about his experience in the Facebook Performance Bonus Program.
After just 2 months, things are going very well. In the first month he earned slightly less than $3k and this month he expects to surpass that.
How often is he posting? How has his strategy changed? What does this mean for the niche website associated with the Facebook page?
For Jared, he talks about a side hustle within a side hustle: Creator Connections inside the Amazon Influencer Program.
He recently discovered higher-paying opportunities within the program. How did he find out about them and how do they work? And why did he and Spencer describe them as “free money?”
Check out the episode to hear all the details!
Spencer shares his weird niche site first when the time comes: Test My Thumbnail, which allows you to upload a sample of a thumbnail and see what it will look like alongside others on YouTube and tweak it accordingly.
The site offers lots of other features and functions, such as a/b testing thumbnails and YouTube revenue calculator.
What does the traffic look like? What do Spencer and Jared have to say about this site?
When it’s Jared’s turn, he goes pretty weird with Gift Wrap My Face which, as the name suggests, lets you print your fact on wrapping paper.
This DR27 site doesn’t get a lot of traffic and isn’t ranking for a lot of keywords, but what’s so interesting about it, according to Jared? What’s the story behind the brand?
Jared also checks back on a weird site that was featured previously. Find out how that site is doing!
And that takes us to the end of another episode of the Niche Pursuits News Podcast!
Don’t forget to come back next week for some more insight, inspiration, and fun!
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Sc...
Only 36% of Google Searches Go to Websites: New Zero Click Report
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!
07/05/24 • 59 min
Welcome back to another episode of the Niche Pursuits News podcast! As always, Spencer and Jared break down the latest news about Google, SEO, AI, and beyond for listeners.
They kick things off this week by diving into a zero-click search study by Rand Fishkin on SparkToro, talking about where clicks go and the difference in what happens after someone in America clicks vs. someone in Europe.
After the spam update finished rolling out at the end of last week, someone reported seeing a slight recovery.
The author of the report is seeing almost a 50% rebound in traffic on her affiliate marketing website since March 2024, and she details the 4 main steps she’s taken since her traffic tanked, which included disavowing spammy backlinks and upping her internal linking game.
Moving along, they talk about Google Search Console’s data freeze which, at the time they recorded the podcast, was 87 hours long.
It’s then time for Shiny Object Shenanigans and, as usual, Spencer goes first with an exciting update about his first 30 days in the Facebook Bonus Program.
When it’s Jared’s turn, he reveals that he bought a newsletter! The Slice, which is geared towards solopreneurs, seemed like the perfect fit.
When it's Weird Niche Website time, Spencer shares a site that’s doing really well. In fact, year-to-date it’s earned 4 million GBP. Car Mats is an ecommerce site that’s gone very niche as it focuses on a single car part: floor mats.
When it’s Jared’s turn, he reveals Keybr, a weird and quirky site that offers typing tests and helps you improve your typing skills.
Ready to join a niche publishing mastermind, and hear from industry experts each week? Join the Niche Pursuits Community here: https://community.nichepursuits.com
Be sure to get more content like this in the Niche Pursuits Newsletter Right Here: https://www.nichepursuits.com/newsletter
Want a Faster and Easier Way to Build Internal Links? Get $15 off Link Whisper with Discount Code "Podcast" on the Checkout Screen: https://www.nichepursuits.com/linkwhisper
Get SEO Consulting from the Niche Pursuits Podcast Host, Jared Bauman: https://www.nichepursuits.com/201creative
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FAQ
How many episodes does Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! have?
Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! currently has 509 episodes available.
What topics does Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! cover?
The podcast is about Seo, Marketing, Entrepreneurship, Podcasts, Entrepreneurs, Business and Blogging.
What is the most popular episode on Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!?
The episode title 'How Ricky Kesler Helped Build Income School Into A 6-Figure Per Month Business' is the most popular.
What is the average episode length on Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!?
The average episode length on Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! is 53 minutes.
How often are episodes of Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! released?
Episodes of Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! are typically released every 5 days, 21 hours.
When was the first episode of Niche Pursuits Podcast: Find Your Next "Niche" Business Idea!?
The first episode of Niche Pursuits Podcast: Find Your Next "Niche" Business Idea! was released on Apr 23, 2012.
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