
149 From Corporate to Treehouse Owner with Sarah Orchard
04/08/24 • 18 min
In this podcast we are talking about the transition from corporate to business ownership, a change I am only too familiar with! We discuss how many people slip into doing the same role as their corporate job, even after leaving corporate, and how to use the skills developed through a corporate career to build a life you love running your own business.
Our guest this week is Sarah Orchard, a former Marketting Manager, who used the skills she developed working for her previous employer to launch a successful business career of her own. She shares her journey from leaving her corporate role, travelling the world, building an incredible luxury treehouse business, and helping others in her industry build their businesses by using clever marketing strategies to save a fortune on booking fees for their accommodation.
What You’ll Learn In This Episode
How it is possible to minimise fees paid to booking agencies by building online visibility using your own platform.
How brand positioning and effective SEO can help ensure your business generates all the leads it needs to thrive.
How expectations of a corporate job and “climbing the ladder” are not always what they seem.
Resources:
Find out more about Samantha Lubanzu https://samanthalubanzu.kartra.com/page/LinkedInBook-Waitlist
Find more about Sarah’s services at: https://www.instagram.com/getfullybooked - Visit the website https://thatstrategyco.com/
Follow me on Instagram @lisajohnsonstrategist
Follow me on Facebook @lisajohnsonstrategist
Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel
In this podcast we are talking about the transition from corporate to business ownership, a change I am only too familiar with! We discuss how many people slip into doing the same role as their corporate job, even after leaving corporate, and how to use the skills developed through a corporate career to build a life you love running your own business.
Our guest this week is Sarah Orchard, a former Marketting Manager, who used the skills she developed working for her previous employer to launch a successful business career of her own. She shares her journey from leaving her corporate role, travelling the world, building an incredible luxury treehouse business, and helping others in her industry build their businesses by using clever marketing strategies to save a fortune on booking fees for their accommodation.
What You’ll Learn In This Episode
How it is possible to minimise fees paid to booking agencies by building online visibility using your own platform.
How brand positioning and effective SEO can help ensure your business generates all the leads it needs to thrive.
How expectations of a corporate job and “climbing the ladder” are not always what they seem.
Resources:
Find out more about Samantha Lubanzu https://samanthalubanzu.kartra.com/page/LinkedInBook-Waitlist
Find more about Sarah’s services at: https://www.instagram.com/getfullybooked - Visit the website https://thatstrategyco.com/
Follow me on Instagram @lisajohnsonstrategist
Follow me on Facebook @lisajohnsonstrategist
Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel
Previous Episode

148 Running a Business With ADHD
This week we're talking about ADHD, what it is and how it impacts so many people today.
It seems like ADHD is everywhere these days, but I've learned that not everyone’s experience of ADHD is the same. In this episode we discuss some of the common challenges encountered, and how these can vary between individuals.
Joining me is Kim Raine who is a Mind, Body and Confidence Coach, specialising in helping high performers with ADHD to turn things around so they are in control of their lives and businesses.
She shares her journey, from her late diagnosis with ADHD, and stories and experiences from herself and others who live with ADHD.
What You’ll Learn In This Episode
How mindset is key to overcoming ADHD as an obstacle in your life and business.
What it’s like to live with ADHD and how to tell if you may have it.
Some of the tools and coping mechanisms which ADHD sufferers use to function well, which some ADHD sufferers use without even realising they have the condition.
The pros and cons of medication and how it may not be the best long-term solution for ADHD sufferers.
Resources:
Find out more about Samantha Lubanzu https://samanthalubanzu.kartra.com/page/LinkedInBook-Waitlist
Find all of Kim’s services at https://kimrainecoaching.com/ - Visit the website https://thatstrategyco.com/
Follow me on Instagram @lisajohnsonstrategist
Follow me on Facebook @lisajohnsonstrategist
Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel
Next Episode

150 Making Funnels Easier with Kerry Moorse
This week we're talking about something many people find challenging... tech! This is something I used to be put off by as well but working with tech experts has shown me that it’s not as difficult as it seems to get to grips with the tools that are out there for building a customer base online, and that these tools should be embraced to improve how we engage with customers.
Today’s guest is a perfect example of a tech expert who is changing the way things are done in her specialism which is funnel building. Kerry Moorse talks about how her business, Funnel Sketchers, provides the services business owners need at prices they want, and with the level of customer service they deserve.
What You’ll Learn In This Episode - How to combine automated AI services with real human connection to connect with customers whilst streamlining your internal processes.
Methods to maximise satisfaction with your service by nurturing customers as individuals and tailoring their customer experience. - The way Kerry juggles family and business life whilst still doing the other things she wants such as travelling.
Resources: - Find out more about Samantha Lubanzu https://samanthalubanzu.kartra.com/page/LinkedInBook-Waitlist
Find out more about Kerry’s Business at funnelsketchers.com
Visit the website https://thatstrategyco.com/
Follow me on Instagram @lisajohnsonstrategist
Follow me on Facebook @lisajohnsonstrategist
Join the discussion at @thefabulous5percent - Subscribe to my YouTube channel
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