308. How a Virtual Summit Can Be Your Best Marketing Strategy Ever with Krista Miller

11/21/22 • 50 min

Today we crack open the box with Krista Miller and learn how to leverage virtual summits to grow your business. A virtual summit is an amazing way to propel your business forward drastically by creating connections, developing trust, and setting yourself up as an expert in the field that you work. Don’t let the feeling of being overwhelmed stop you from the explosive connections and long-lasting sustainability that is possible when you open your business to the world of virtual summits.

Key Takeaways

Create great online events that people want to engage with and helps them to reach their specific goals.
Grow a solid email list to start relationships that turn into jobs.
Break things down into practical steps to prevent becoming overwhelmed with starting a summit.
Lean into summits for long-term growth for your business that will lead to sustainability.

About Krista Miller

At Summit in a Box®, Krista helps you replace slow-growth and costly marketing strategies with a high-converting virtual summit that will multiply your revenue and lead to your biggest course, membership, or group program launch yet.

Her method incorporates highly-targeted positioning and feel-good, engagement based strategies that lead to higher than average conversion rates, true connections, and making a difference through your summit in a way that creates ongoing benefits for months after the event wraps up.

In This Episode

[0:00] Welcome to the show!
[4:37] Meet Krista Miller
[5:31] What is a summit?
[9:00] Making an online event GREAT
[11:57] Krista’s first summit
[14:48] How video businesses can use summits
[20:18] The importance of a strong email list
[25:47] Structuring a summit
[30:11] Paid versus free summits
[40:35] Overcoming the feeling of being overwhelmed
[43:19] Krista's tools for hosting great summits
[48:49] Outro

Quotes

“There has to be a point. It has to be for a specific group of people and actually help them move close to a goal they have.” [9:52]

“The sustainability is what I want you to have... I want you five years from now, ten years from now for this thing to just build like a snowball.” [23:27]

“Go ugly early, you don’t learn until you launch, done is better than perfect.” [47:27]

Links

FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production

While Working Less Than 40 Hours Per Week"

Get the ASCEND Method Cheat Sheet

Join the Grow Your Video Business Facebook Group

Dive into the Mastermind Group

Check out the all new Coaching Community

Get the Virtual Summit Funnel Roadmap

Follow Krista Miller on Instagram | Pinterest

Join the Summit Host Hangout on Facebook

Check out The Summit Host Hangout Podcast