How Ryan Serhant Became the #1 Real Estate Agent in the U.S. | Founders Club

09/29/21 • 63 min

What are strategies used by one of the top brokers in the United States to build a multi-million-dollar real estate empire in a startlingly short period of time?

Our guest for today is real estate broker, author, and reality TV star, Ryan Serhant who shares with us his wisdom on biting off more than you can chew, creative real estate marketing strategies, and correctly channeling your biggest fears.

Ryan chunks down his business philosophy so that you can easily follow along. And, he wraps up this show by sharing his exciting plans for “building a brokerage of tomorrow”.

We hope you enjoy this show!

Key Takeaways:

00:00 – Ryan’s background information

01:54 – Do not rest on your past laurels and focus on the future 03:25 – How to correctly channel your fears

06:44 – Burning your boat and fuelling your drive

09:00 – Why biting off more than you can chew can be a good thing

11:29 – Getting kidnapped in China to selling a $140 million house in Florida – Ryan entertains with some of his craziest stories

16:42 – How did Ryan end up cracking the biggest deal of his career?

18:42 – How does Ryan find super-high net-worth buyers of luxury real estate in NYC?

21:24 – Building a new real estate business from the ground up – how to find new leads and get sales

26:30 – Does Ryan prefer to dabble in development?

29:38 – Does Ryan ever cut his commission to close a deal?

31:36 – About Ryan’s new office which he has designed like a cool clubhouse

33:16 – Using creative marketing strategies to sell in a tough market

35:0...

What are strategies used by one of the top brokers in the United States to build a multi-million-dollar real estate empire in a startlingly short period of time?

Ryan chunks down his business philosophy so that you can easily follow along. And, he wraps up this show by sharing his exciting plans for “building a brokerage of tomorrow”.

We hope you enjoy this show!

Key Takeaways:

00:00 – Ryan’s background information

01:54 – Do not rest on your past laurels and focus on the future 03:25 – How to correctly channel your fears

06:44 – Burning your boat and fuelling your drive

09:00 – Why biting off more than you can chew can be a good thing

11:29 – Getting kidnapped in China to selling a $140 million house in Florida – Ryan entertains with some of his craziest stories

16:42 – How did Ryan end up cracking the biggest deal of his career?

18:42 – How does Ryan find super-high net-worth buyers of luxury real estate in NYC?

21:24 – Building a new real estate business from the ground up – how to find new leads and get sales

26:30 – Does Ryan prefer to dabble in development?

29:38 – Does Ryan ever cut his commission to close a deal?

31:36 – About Ryan’s new office which he has designed like a cool clubhouse

33:16 – Using creative marketing strategies to sell in a tough market

35:0...

Previous Episode

The 7 Step Formula to Increasing Your Sales | Neal Tricarico on Founders Club

Do you feel that your sales and marketing efforts are lacking in inspiration and effectiveness?

Our guest for today, Neal Tricarico, Founder of SalesGrowth and Head of Sales at Scalable who has worked with legendary folks like Deepak Chopra, Tony Robbins, and Chet Holmes. In this episode, Neal joins Oliver to share his Seven-Step Formula to becoming the ultimate salesperson. Deploying this seven-step formula will help you develop the mindset necessary to become indispensable to your clients. We start this show with Neal sharing some common stigmas surrounding marketing and sales. You will learn how working with Deepak Chopra transformed his thinking and entire sales approach. In the next segment of the show, Neal walks us through his Seven-Step Sales Process. From cultivating focus to enrolment, you will receive some excellent insights using which you can formulate your entire customer journey. We hope you enjoy this show! Tune in now!

Key Takeaways:

00:00 – Neal’s background information

02:50 – My first epiphany: Marketing is not a bad thing

02:50 – Working with Deepak Chopra and Tony Robbins, and how it transformed my thinking

05:45 – How Chet Holmes inspired Neal to set up his consulting business

06:25 – Why has Neal continued with his sales job?

07:30 – Behind the scenes with Tony Robbins – and my biggest takeaway

10:42 – What does Tony Robbins do when things don’t go as per the plan?

11:57 – Shedding the stigma surrounding marketing and sales

15:55 – What is the ONE thing that can truly catapult your sales? 18:05 – Focus - Recognition, being present, and shifting the focus to their outcome

19:29 – The Seven-Step Framework to building a great sales team

Next Episode

$100 Million Dollar Investor Reveals Top Strategies 🏘️💸 | Founders Club ft. Ivan Anz

Is it even possible to seamlessly combine venture capital financing with philanthropic activities?

Our guest for today is serial entrepreneur, and philosopher, Ivan Anz of PhilanthroInvestors, Inc. and Equity & Help, who shares with us his thoughts on social impact investing.

You will learn how Ivan started his entrepreneurial journey way back as a seven-year-old. And how he got his big philanthropic investing idea that allows families to become proud homeowners with just $2K down.

In today’s show, Ivan gives us a complete breakdown of this incredible investing strategy which results in a win-win for all involved stakeholders. Towards the end, we also share some interesting details about Ivan’s next moon-shot project – which is about water investing. Enjoy!

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For more info on Ivan please check him out here at: https://philanthroinvestors.com/founder/

Key Takeaways: 00:00 – Ivan’s background information 01:29 – How Ivan started his entrepreneurial journey at the age of seven 03:45 – How did Ivan get his big idea for PhilanthroInvestors? 07:23 – Why did Ivan decide to bring his philanthropic investing idea to the US? 08:53 – Ivan launches his company, Equity and Help 09:53 – How philanthropic investing allows families to buy a house with just $2K down 14:11 – How are the families qualified for financing? 15:36 – Finding the right deals 17:24 – Getting down to the nitty-gritty – how are the deals funded? 20:35 – How is Ivan’s family involved once a family assumes ownership? 23:36 – What kind of recurring revenue does Ivan’s company generate as they manage a property? 25:05 – What returns do Philanthro Investors typically earn? 26:23 – Can investors pick and choose an investment? 30:09 – About Ivan’s water investing project, and how it works 36:28 – Funding water purification equipment for the greater social good 38:43 – Why has Ivan chosen to settle down in Puerto Rico? 42:38 – Ivan’s advice to young kids who wish to be successful in life 44:40 – Finding a dream that fuels your passion and

--- Quotes: “I discovered that 51% of Americans do not qualify for a traditional mortgage. And then I discovered that the US isn't ranking number 43 for the countries with the highest homeownership rate in the world. The US is number 43 with 36% of families being tenants”. “The all-philanthropic part is that these families are paying $550 a month to live in these homes, while rent will we $1100-$1200. And they're coming and putting sweat equity in the homes and they are improving the asset and then improving the neighborhood”. “Find a dream that is not a personal dream...like some dream that is your passion. Something you're passionate about, that improves the society and improves the humanity”.

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