#10 - Scaling a B2B Marketing Team with Guillermo Murga, Director of Marketing at Anvyl
01/03/20 • 29 min
Guillermo Murga is Director of Marketing at Anvyl, 'The Intelligent Supply Chain Platform'.
On a recent trip to New York our host Alex Price sat down with Guillermo to explore his role at Anvyl and background in marketing, both in global advertising agencies but also as the first marketer in fast growing B2B technology startups. Together, they explore how to lay the foundations for building and scaling a marketing team from scratch.
Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.
Guillermo Murga is Director of Marketing at Anvyl, 'The Intelligent Supply Chain Platform'.
On a recent trip to New York our host Alex Price sat down with Guillermo to explore his role at Anvyl and background in marketing, both in global advertising agencies but also as the first marketer in fast growing B2B technology startups. Together, they explore how to lay the foundations for building and scaling a marketing team from scratch.
Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.
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#9 - Content Marketing: Quality vs Quantity with John Enny, Director of Marketing at xtraCHEF
John Enny is Director of Marketing at SaaS restaurant management platform xtraCHEF, which helps restaurants improve productivity and increase profits.
Our host Alex Price sat down with John on a recent visit to New York to explore his day to day running marketing at xtraCHEF, and to try and answer some big questions around content marketing. Specifically, how can marketers walk that fine line between quantity and quality when it comes to content marketing?
Visit finite.community to find out more about the FINITE community and join us at a future event.
Next Episode
#11 - Talking Sales Enablement with Nicole Lindenbaum, VP Marketing at Teampay
Nicole Lindenbaum is VP of Marketing at Teampay, a fast growing FinTech spend management platform that empowers employees with software that requests, approves, and tracks company spending in real-time.
On a recent trip to New York, FINITE podcast host Alex Price sat down with Nicole to explore her role at Teampay office in NYC. Nicole shares some of the things she is working on from a marketing perspective to help enable her sales team to drive growth at Teampay.
Visit finite.community to find out more about the FINITE community for B2B technology and software marketers, and join us at a future event.
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FINITE: B2B Marketing Podcast for Tech, Software & SaaS - #10 - Scaling a B2B Marketing Team with Guillermo Murga, Director of Marketing at Anvyl
Transcript
Hi everyone and welcome back to another episode of the FINITE podcast.
AlexThis is another episode that I decided to record whilst out in New York, I was visiting for work and managed to set up a few episodes of the FINITE podcast. Whilst I was there. Today I'm going to be sitting down with
AlexGuillermo Murga. Guillermo is the Director of Marketing at Anvyl. Anv
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