Employer Branding Unfiltered: Ep. 4 - Hassan Al Hindwan

12/12/24 • 59 min

In this episode, John Graham and Hassan Al-Hindwan explore how merging marketing and HR can create powerful employer branding strategies. Hassan shares insights on co-creating EVPs, fostering collaboration between internal teams, and aligning branding initiatives with organizational goals. They discuss the importance of authenticity, transparency, and a focus on diversity and inclusion to build trust and engagement. With practical advice on activation and measurement, this conversation is a must-watch for professionals in employer branding, recruitment marketing, and talent acquisition.

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Employer Branding Unflitered: Ep.7 - Sedef Buyukatamen

Join John Graham and Sedef Buyukatamen as they explore the challenges and opportunities in employer branding. This insightful conversation covers the importance of authenticity, employee experience, and aligning culture with the employer brand. Sedef shares thoughts on EVP misconceptions, DEI initiatives, and the transformative role of AI in branding strategies. Whether you’re a seasoned professional or new to the field, this episode offers valuable perspectives on navigating the complexities of employer branding.

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Employer Branding Unfiltered: Ep.5 - Alex Her

Join John Graham and Alex Her as they dive into the critical role of employer branding in attracting and retaining top talent. From addressing challenges and leveraging empathy to aligning with marketing and securing executive buy-in, this episode offers actionable insights for HR and recruitment professionals. Alex shares his global experiences in bringing employer brands to life across industries and explores the future of employer branding as an independent function within organizations.