
How To Write a Business Plan Part 2 - Elevator Pitch How To
08/14/20 • 12 min
Part 2 of How to Build Your Business Plan where I dive into a new, easy to use template I developed for myself to quickly develop elevator pitches for my companies. I'm sharing it with you.
Your elevator pitch is a short, persuasive speech you give to spark interest in your company, product or service.
A good elevator pitch should last between 15 and 45 seconds; you guessed it, about the time it takes to ride an elevator.
I lay out the fill in the blank, shortcut, to create your elevator pitch in this episode and all in less than 15 minutes.
EPISODE LINKS:
- This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
Review
"Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.
His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.
Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"
- Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
CONNECT WITH US
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Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6
A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,
Part 2 of How to Build Your Business Plan where I dive into a new, easy to use template I developed for myself to quickly develop elevator pitches for my companies. I'm sharing it with you.
Your elevator pitch is a short, persuasive speech you give to spark interest in your company, product or service.
A good elevator pitch should last between 15 and 45 seconds; you guessed it, about the time it takes to ride an elevator.
I lay out the fill in the blank, shortcut, to create your elevator pitch in this episode and all in less than 15 minutes.
EPISODE LINKS:
- This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
Review
"Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.
His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.
Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"
- Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6
A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,
Previous Episode

How to Write a Business Plan - Part 1 Overview
How to Write a Business Plan in quick and easy 13 Slides.
I used this plan to start, grow and sell two companies. It's been used to raise money from angel investors and venture capitalists. Used in sales meetings, to recruit team members, Board members and...
As importantly it's dynamic business plan and easy to update, so you can use it as a roadmap to grow your business.
It's designed just like a story which is vitally important as you pitch your company.
Follow along, you'll build your business plan quickly!
EPISODE LINKS:
- This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
Review
"Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.
His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.
Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"
- Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6
A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,
Next Episode

How To Write a Business Plan Part 3 - Elevator Pitch 3 Mistakes to Avoid
Part 3 of How to Build Your Business Plan where I talk about the three common mistakes entrepreneurs make when giving their elevator pitch and how to avoid them.
Getting your elevator pitch wrong can blow raising money from investors, cause you missing a sale or even miss hiring a great candidate for your company.
That's exactly why we're spending an extra day on how to build your elevator pitch.
EPISODE LINKS:
- This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
Review
"Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.
His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.
Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"
- Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization
Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
So easy you can do it on a flight from San Francisco to New York ✈️
-> https://www.amazon.com/dp/B0C1DBTDZG/
CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6
A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,
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