EDGE with Brandon White

Should you provide professional development for your employees?
If yes, what does that look like?
Is coaching and mentoring them the same as "professional development"? What's the best approach?

We talk about what we do, have done with lessons learned and come out of this discussion with a new approach that can help you shape your professional development program for your company.

About the EDGE's Friday Show
Every Friday Danielle Jenkins, founder of Domestic Divas Cleaning Co, and I talk shop over coffee.
Danielle and I each run businesses doing millions in revenue each year with over fifty employees . We grab a coffee and pull back the curtain on our businesses.
We talk about what's working, what's not, what software and systems we use, sales and marketing, our own wellness and other challenges and solutions we've discovered running a business.

It's a casual, honest conversation that you'll walk away with things you can use to run, market, increase your sales and build your business.
Note: the first 7-10 minutes we usually catch up on current events, news and things that have happened over the last week and our reactions. Then we jump into the topic.
If you just want the core topic forward to around minute 8 and start listening.

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Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,

Morgan and Brandon explore her journey from driving trucks in the Army to founding a non-profit with the idea of bringing people from all walks of life together over a good glass of bourbon to make the world a little better place.
Morgan drops some things that you just can't make up.
A fun, wild and inspiring conversation about a never give up attitude.
About Morgan Hancock
Morgan Hancock is a commercial real estate agent, entrepreneur, US ARMY veteran, mother-of-two, bourbonista, and passionate advocate of the arts.
She is also the founder of Bourbon with Heart, Kentucky’s first and only arts-focused bourbon charity.
She created Bourbon with Heart to leverage the influence and popularity of Bourbon to raise funds for local charities while providing a first-class arts experience for Kentuckians regardless of age, race, class, gender, or ability.
Morgan believes art, like a good glass of Bourbon, brings people together, bridges divides, and encourages self-expression.
About Bourbon with Heart
Bourbon with Heart's mission is to leverage the influence and popularity of Bourbon to raise funds for local charities while also providing a first-class arts experience for Kentuckians regardless of age, race, class, gender, or ability.
EPISODE LINKS

• Bourbon with Heart
  https://bourbonwithheart.org

CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,

A million dollar that you want to learn so you too can make a million dollars.
Short episode, valuable lesson.
This is a Weekend Edition: Lessons worth listening. The episode is from one of my weekly email newsletters.
Subscribe below. It's free.

CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,

Internet marketing is simple and complex all at the same time. Solve a problem for people with your product and sell it to them.

The "sell it to them on the Internet" part of the equation has creative challenges, programming and coding challenges, requires copywriting skills, analytical work, and customer interaction. There's a lot of moving parts.

Being a successful Internet marketer is not only about well designed sales funnels, frameworks, and good approaches, but it is also about flexibility, responsiveness and being willing to make mistakes, learn from them and put those lessons to work...quickly.

In this episode I give you 13 rules that I've used to guide my internet marketing success over the last two decades from starting my first Internet company is 1996 to working in Marketing at AOL.

If you put these rules to work they will help you and your business become better at internet marketing which means more sales for your business!

CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,

How to Write a Business Plan in quick and easy 13 Slides.
I used this plan to start, grow and sell two companies. It's been used to raise money from angel investors and venture capitalists. Used in sales meetings, to recruit team members, Board members and...
As importantly it's dynamic business plan and easy to update, so you can use it as a roadmap to grow your business.
It's designed just like a story which is vitally important as you pitch your company.
Follow along, you'll build your business plan quickly!
EPISODE LINKS:

• This Business Plan series turned into a book. AND I made it easier to build your business plan in just 11 slides.
  Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
  So easy you can do it on a flight from San Francisco to New York ✈️
  -> https://www.amazon.com/dp/B0C1DBTDZG/
  Review
  "Insightful simplicity reflects mastery, and mastery is what Brandon White has achieved with his new book, Back of the Napkin to...Business Plan in 11 Slides.
  His thesis is direct, clean, and shockingly easy to follow. This compelling work expresses uniquely refreshing purity of entrepreneurial thought.
  Delivering an impactful message: keep it simple, keep it real, keep it focused. Do yourself a favor, read this book!"
  - Marty Strong, Retired Navy SEAL Leader, CEO, and best selling author of Be Nimble and Be Visionary: Strategic Leadership in the Age of Optimization
  Buy it on Amazon for the best priceBack of the Napkin to...Business Plan in 11 Slides
  So easy you can do it on a flight from San Francisco to New York ✈️
  -> https://www.amazon.com/dp/B0C1DBTDZG/

CONNECT WITH US
Get Your Weekly EDGE Newsletter. It's FREE.
Bottom Line Up Front (BLUF)
Brandon writes a weekly email newsletter called EDGE that over 22,000 people rely on for an edge to achieve their best selves in business and life.
Content
Brandon writes about what he knows...lessons from 2x exits, 20+ strike outs Venture Capital, Marketing at AOL, writing a #1 Amazon Best Seller, Podcasting, Angel Investing, Philanthropy, Public service, Fitness and peak performance.
Who it's for
People that want to achieve their full potential.
Claim your edge with others who have been getting a step ahead.
Link to sign up: https://edge.ck.page/bea5b3fda6

A Podcast for entrepreneurs and peak performers
Part of the Best Podcast Network: Productivity Podcast, Marketing Podcast, Business Plan Podcast, 401k Podcast, Car Accident Lawyer Podcast,