Season 3 Wrap-up

12/28/22 • 2 min

Thank you for listening to the third season of "Digital & Dirt" – Lamar’s podcast focusing on Out of Home and innovation. As season 3 comes to a close, host Ian Dallimore recaps the amazing guests and some popular topics. See you next season!
Learn more about Lamar Advertising at lamar.com
00:00 - 0:53 End of Season Three/Thank You
0:55 - 02:49 Lookback

Previous Episode

Enhancing Hospitable Advertising with Elizabeth Neubauer-Donovan

In episode 15 of this season's Digital and Dirt podcast, Ian welcomes Elizabeth Neubauer-Donovan, Head of Global Ad Revenue at Marriott International, to discuss how the hospitality company is leveraging advertising technology as a tool to better communicate with guests. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com
00:00 - 1:43 Introducing Elizabeth
01:52 - 03:17 Non Intrusive
03:24 - 05:30 Favorite Sneaker & Plant Enthusiast
05:34 - 09:08 Mentors & Growth
10:05 - 11:19 Where Travel Is Now
11:27 - 13:08 What It's Like Being a Part of a Big Company- Marriot
13:12 - 14:15 Digital Screens
14:18 - 15:48 Elizabeth's Role
15:50 - 20:47 Roadtrip & The Journey
21:00 - 21:54 The Uniqueness of Marriot
22:01 - 22:50 Something For Everyone
22:54 - 26:25 What Elizabeth Is Most Proud Of
26:28 - 28:07 Marriot's 2023 Focus
28:12 - Opportunity of OOH
28:51 -30:50 What Excites You Most?
30:58 - 32:07 Flying
32:10 - 35:02 Three Must Visit Marriot Properties

Next Episode

Creating Demand through the Power of Data & Technology with Sukhvinder Singh

To kick off episode 1 of this season’s Digital and Dirt Podcast, Ian welcomes Lamar SVP of Technology and Innovation, Sukhvinder Singh, to discuss his role internally and the power of data and technology. To learn more about this episode check out out Lamar’s blog linked here - Programmatic.lamar.com

00:00 - 3:58 Meet Sukhvinder

4:40 - 8:57 Data Principles & Strategies

9:00 - 31:08 Innovation, Demand, Data & Technology

31:33 - 36:11 Internal Effort at Lamar

36:12 - 39:18 Cybersecurity Strategy