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Digital & Dirt

Lamar Advertising

What's the dirt on Digital Out of Home and innovation? Learn more about advancements in Out of Home and the advertising industry as a whole with Lamar Advertising's VP of Digital Growth, Ian Dallimore.

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Top 10 Digital & Dirt Episodes

Best episodes ranked by Goodpods Users most listened

In episode 2 of this season’s Digital and Dirt podcast, Ian welcomes Sade Balogun, Peloton's Director of Global Consumer Marketing to embark on an exhilarating journey into the world of creative marketing, focusing on the strategies of Peleton. This fitness powerhouse has carved a niche for itself not only through its top-notch products but also through its innovative and captivating marketing endeavors. To learn more about this episode check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/sade-balogun

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08/15/23 • 46 min

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To kick off Season 5 of the Digital and Dirt podcast, Ian sat down with Kevin Reilly Jr., Executive Chairman of Lamar Advertising, for a conversation focused on Lamar's innovative spirit and to share compelling stories from the company's rich generational history. To learn more about this episode check out Lamar’s blog linked here!

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08/09/23 • 48 min

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Season 4 Wrap-Up

Digital & Dirt

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06/28/23 • 3 min

Season 4 Wrap-Up: Reflections, Milestones, and Exciting Teasers!
Join us for a thrilling conclusion to an incredible season of the Digital & Dirt podcast! From captivating discussions on the latest advertising trends and meaningful conversations, we've had a blast sharing it all with you. Stay tuned, as we'll be back before you know it. Thank you all for joining us on this remarkable journey. And don't forget, you can always revisit previous episodes and seasons whenever you want!

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06/28/23 • 3 min

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In Episode 16 of this season’s Digital and Dirt podcast, Ian welcomes Jamari Douglas, Vice President of Marketing, PR, and Communications at the Bermuda Tourism Authority. To learn more about this episode check out Lamar’s blog linked here - programmatic.lamar.com/posts/jamari-douglas

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06/21/23 • 54 min

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Join Ian in Episode 15 of this season's Digital and Dirt podcast as he welcomes Maria Colon from De'Longhi Group, where they discuss the power of brand building in a data-driven market, the transition from hardware to software industries, and the art of blending brand love with performance marketing to create exceptional consumer experiences and capture demand. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/maria-colon

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06/14/23 • 43 min

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In Episode 14 of this season’s Digital and Dirt podcast, Ian welcomes Jennifer Prince, the first-ever Chief Commercial Officer for the Los Angeles Rams, to discuss her efforts to leverage her digital experience within the sports industry. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/jennifer-prince

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06/07/23 • 50 min

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In Episode 13 of this season’s Digital and Dirt podcast, Ian welcomes Dr. Tommy Karam, Distinguished Instructor at Louisiana State University (LSU), to discuss the impact of likeability on personal branding. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - programmatic.lamar.com/posts/dr-tommy-karam

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05/24/23 • 54 min

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In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Laura Brandes, VP of Growth at Rapport, for her thoughts on the evolution of OOH, the power of partnerships, and insights on leveraging OOH to win new customers. Rapport is the OOH arm of Media Brands, a subsidiary of IPG. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here - https://programmatic.lamar.com/posts/laura-brandes

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05/17/23 • 45 min

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In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Catherine Schenquerman to discuss the challenges of navigating the fragmentation of brand marketing and media in today's advertising landscape. To learn more about this episode and see behind-the-scenes photos check out Lamar’s blog linked here -
Podcast Breakdown:

(0:18-2:12) Meet Catherine Schenquerman
(2:13-9:30) Creative Process & Marketing Ecosystem
(9:32-16:33) How the Past Informs the Future
(17:30-31:00) Media Fragmentation & Advertising Landscape
(31:58-44:30) Catherine’s Career Journey
(45:00-48:00) Ending Remarks & Takeaways

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05/10/23 • 48 min

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In Episode 3 of this season's Digital and Dirt podcast, Ian is joined by Claudia Damas, CEO of Altermark, to discuss multicultural insights and her leadership role in the Out of Home industry. To learn more about this episode, check out Lamar's blog linked here - programmatic.lamar.com/posts/claudia-damas

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08/23/23 • 42 min

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FAQ

How many episodes does Digital & Dirt have?

Digital & Dirt currently has 85 episodes available.

What topics does Digital & Dirt cover?

The podcast is about Marketing, Advertising, Podcasts, Technology, Business Education and Business.

What is the most popular episode on Digital & Dirt?

The episode title 'Redefining Fitness Marketing: Ambition, Self-care, and Peloton’s Creative Brilliance with Sade Balogun' is the most popular.

What is the average episode length on Digital & Dirt?

The average episode length on Digital & Dirt is 40 minutes.

How often are episodes of Digital & Dirt released?

Episodes of Digital & Dirt are typically released every 7 days.

When was the first episode of Digital & Dirt?

The first episode of Digital & Dirt was released on Sep 3, 2021.

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