
DPAA Global Summit 2023 Recap
11/08/23 • 58 min
In a special bonus episode of the Digital and Dirt Podcast, host Ian Dallimore spoke with a diverse range of industry experts and thought leaders in the Lamar Green Room backstage at the DPAA Global Summit, held in New York in October. The conference serves as a forum for discussion of the latest trends and innovations in DOOH.
Podcast Breakdown
00:00 - 5:32 François de Gaspé Beaubien, Chairman & CCO at Zoom Media
5:40 - 12:16 Kira Rich, Global Senior Product Marketing Manager at Google
12:25 - 19:47 Craig Benner, Founder & CEO at Accretive Media
19:55 - 25:09 Stephanie Gutnik, Global Chief Strategy Officer at Billups
25:15 - 32:21 Mikhail Damiani, Co-Founder at Blue Bite
32:30 - 35:28 Scott Fiaschetti, Senior Executive at Geopath
35:35 - 40:12 Alejandro Claboirne, Executive Director at Mediahub
40:18 - 49:31 James Denman, SVP of Global Strategy at Esprit
49:39 - 57:42 Jillian Zech, Sr. Manager of Digital Brand Media at Brooks Running
In a special bonus episode of the Digital and Dirt Podcast, host Ian Dallimore spoke with a diverse range of industry experts and thought leaders in the Lamar Green Room backstage at the DPAA Global Summit, held in New York in October. The conference serves as a forum for discussion of the latest trends and innovations in DOOH.
Podcast Breakdown
00:00 - 5:32 François de Gaspé Beaubien, Chairman & CCO at Zoom Media
5:40 - 12:16 Kira Rich, Global Senior Product Marketing Manager at Google
12:25 - 19:47 Craig Benner, Founder & CEO at Accretive Media
19:55 - 25:09 Stephanie Gutnik, Global Chief Strategy Officer at Billups
25:15 - 32:21 Mikhail Damiani, Co-Founder at Blue Bite
32:30 - 35:28 Scott Fiaschetti, Senior Executive at Geopath
35:35 - 40:12 Alejandro Claboirne, Executive Director at Mediahub
40:18 - 49:31 James Denman, SVP of Global Strategy at Esprit
49:39 - 57:42 Jillian Zech, Sr. Manager of Digital Brand Media at Brooks Running
Previous Episode

Modernizing Travel Planning: A Dive into TripAdvisor's Wanderlab with Adam Ochman
In episode 11 of this season's Digital and Dirt Podcast, Ian hosts Adam Ochman, the Global Director of Wanderlab at TripAdvisor, a prominent platform for travel and vacation planning. To learn more about this episode, check out Lamar's blog linked here - programmatic.lamar.com/posts/revolutionizing-travel-planning-a-dive-into-tripadvisors-wanderlab-with-adam-ochman
Podcast Breakdown
00:00 - 07:00 Meet Adam Ochman
07:00 - 09:00 Evolution of Content
09:00 - 11:00 Getting comfortable being uncomfortable
11:00 - 17:00 What is TripAdvisor?
17:30 - 20:00 TripAdvisor and the data behind it
20:00 - 24:00 AI interactions
24:00 - 28:00 Authenticity of the TripAdvisor Community
28:00 - 30:00 Vendor Side of the Community
34:00 - 43:00 Culture
43:00 - 45:00 What's next?
Next Episode

Billboards, Business, and Beyond: Lamar Advertising's Legacy with Charlie Lamar
In Episode 13 of this season's Digital and Dirt Podcast, Ian welcomes Charlie Lamar, Former General Counsel and Board Member for Lamar Advertising.
Podcast Breakdown
00:00 - 03:30 Meet Charlie Lamar
03:30 - 05:30 Growing Up and Billboards
5:30 - 10:00 The story of Lamar
10:00 - 14:00 Lamar and the Mid-markets
14:00 - 25:00 Charlie Lamar's Beginnings in Lamar
25:00 - 30:00 Charlie Lamar and the company growing
30:00 - 36:00 Looking Back
36:00 - 44:00 Pivotal Points in Lamar History
44:00 - 49:00 Thoughts on the OOH Advertising Industry Now
49:00 - 51:00 Giving Back
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