DPAA Global Summit 2024

11/13/24 • 44 min

In Episode 10 of this season’s Digital and Dirt podcast, Ian goes behind the scenes with industry leaders at the DPAA Global Summit in NYC, discussing a range of topics and trends impacting the Out of Home advertising including sustainability, the multiverse, influencers, measurement, and attribution.

Podcast Breakdown
00:00 - 03:12 Jonathan Gudai
03:22 - 12:51 Stephanie Scheller
13:00 - 18:58 Leslie Lee
19:06 - 27:46 Craig Benner
27:59 - 44:15 Paul Woolmington

Podcast Breakdown
00:00 - 03:12 Jonathan Gudai
03:22 - 12:51 Stephanie Scheller
13:00 - 18:58 Leslie Lee
19:06 - 27:46 Craig Benner
27:59 - 44:15 Paul Woolmington

Previous Episode

Olivia Reid - Music Artist + Lead Strategist at Journey

In episode 9 of this season’s Digital & Dirt Podcast Ian welcomes Olivia Reid, Music Artist and Lead Strategist at Journey, to discuss balancing her music career along with her job as a strategist at an immersive AI experience company.
Podcast Breakdown

00:00 - 09:30 Introducing Olivia Reid
09:45 - 19:22 Olivia’s Inspiration
21:52 - 33:02 Working With Journey
33:07 - 47:09 Going Beyond the Virtual World
47:13 - 54:25 AI Assistant for Your Goals

Next Episode

Giovanni Pupo - Head of E-commerce Media Europe at Lipton, Podcast Host, Professor

In Episode 11 of this season’s Digital and Dirt podcast, Ian welcomes Giovanni Pupo, Host of the “A Glass of Marketing” podcast, Head of E-commerce Media Europe at Lipton, and Marketing Professor at POLIMI, Milan to share insights on retail media, discuss the power of influencers, and explains how his podcast blends curiosity with culture.