Reconnecting With Values with Lena West

CrisisCast 2020

05/21/20 • 31 min

5.0

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In Episode #017 of CrisisCast 2020 | Lena West

Today on CrisisCast2020... Lena West has been working in the online space for longer than most, but she’s not had the need for her own website for at least 7 years (though that’s about to change). She’s the perfect antidote to pressurized ‘bro marketing’. In this conversation, we talk about her fortuitous repositioning, the importance of self-care, social justice, disability, music, and what business you’re really in.

My Guest:

Lena West’s razor-sharp business acumen is the well-hewn result of more than a decade of hands-on experience as an award-winning serial entrepreneur, writer, keynote speaker, business strategist, founder, and grantmaker. This truth-telling business advisor, who is often referred to as an “entrepreneur’s secret weapon”, shows womxn entrepreneurs how to discover their inner CEO and build a business that loves them back.

Lena is the Founder of CEO Rising®, an online business accelerator and digital media platform that provides ambitious womxn entrepreneurs with the three growth tools they need most: coaching, community, and cash.

She is also the visionary behind CEO DNA®, a personalized inventory that uncovers an individual’s specific CEO leadership archetypes and style.

Lena’s life and work are driven by what she calls, “the three I’s”: Introspection, Influence, and Independence – skills and values she consistently brings to bear on everything she undertakes.

She has written for American Express, Fast Company, and Entrepreneur and has spoken for notable organizations such as American Express, Wharton School of Business, SCORE, National Investor Relations Institute (NIRI), and Syracuse University. An honorary highlight of her career was speaking about womxn’s rights and opportunities in digital media on Capitol Hill and at the United Nations.

Lena’s internationally acknowledged expertise has led to winning several business awards, among them: BuzzFeed’s Most Influential Influencers, The Women’s Congress’ Entrepreneurial Champion for Women in Business, and NCWIT’s Entrepreneurial Hero.

Her life’s work is to advance the online business landscape for womxn entrepreneurs by pairing reinvented coaching, community, and funding models with increased digital media representation.

Also mentioned: Andrea Bocelli: Music For Hope - Live From Duomo di Milano

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