The Fit to Grit Cast
Zachary Colman
Fit to Grit is an audio/video/newsletter hybrid featuring in-depth conversations with leadership within the athletic space. Guests range from top executives within the athletic space to professionals in adjacent industries with a proven track record of success working in the athletic industry.
We explore visionary ideas and practical strategies driving the industry forward, covering areas such as marketing, finance, branding, equipment, product development, biz dev, and more. Join us as we share actionable insights and real-world experiences while embodying the "fit to grit" spirit.
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Top 10 The Fit to Grit Cast Episodes
Goodpods has curated a list of the 10 best The Fit to Grit Cast episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Fit to Grit Cast for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Fit to Grit Cast episode by adding your comments to the episode page.
Building An Influential Personal Brand on SOCIAL MEDIA
The Fit to Grit Cast
10/25/22 • 12 min
In the second part of our how to build an influential brand online series, we'll talk about some essential tips you need to remember about personal branding and social media (and google)! Learn how important these platforms have become in the past years in this video!
Subscribe to our Newsletter: https://creatitive.com/fit-to-grit-cast/
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Brand Power Analysis: Quentin Gause Retired NFL Player and Owner of Iron Visuals
The Fit to Grit Cast
09/01/20 • 46 min
During this episode of the brand power analysis podcast we sit down with Quentin Gause, retired NFL and XFL player turned entrepreneur. We talk about the challenges he faced growing up and how he turned his on field dedication into an athlete brand.
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The Story of Joshua Paschal, An Athletes Journey to the NFL
The Fit to Grit Cast
02/08/23 • 11 min
When an athlete becomes a legend in the sports industry, we can't see beyond the game. We'll demonstrate that even sports warriors struggle with ups and down in their careers because they're human beings like you and me. Times and sports have changed, and we'll combine all the pieces that legends have used to build a legacy.
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The Marketing Word We Avoid
The Fit to Grit Cast
02/26/25 • 12 min
Discover the secrets behind transforming your gym or studio business as I, Isaac Coleman, unravel the complexities of marketing that might hold you back. With insights drawn from my extensive experience in the sports and entertainment industry, I'll challenge the stigmas surrounding marketing and explain why it's not the taboo it once was. You’ll gain a fresh perspective on how understanding different types of marketing agencies can empower gym owners to achieve sustainable growth and success.
Consider the once-dreaded word "sales"—now picture marketing wearing the same cloak of misunderstanding. Through personal stories, including a critical client experience, I shed light on why clear communication and the adoption of warm marketing strategies are indispensable. Marketing isn’t just about quick fixes; it’s about building long-term relationships and fostering trust, much like the bond between a personal trainer and their clients. Together, we'll navigate the tension between cost-effective solutions and value-driven approaches to help you create a robust lead generation model.
Imagine marketing relationships as crucial partnerships akin to those you build in your gym community. Performance-based marketing models, while sometimes costly, can be powerful allies in your growth journey. I'll share my insights on evaluating the role of freelancers and the significance of choosing marketers who align with your vision. Trust and communication are foundational, with parallels drawn between marketers and gym trainers, guiding you to turn marketing into a strategic force that bolsters community building and paves the way for your business's success. Join me as we redefine the role of marketing in your entrepreneurial path.
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Marketing, are you doing it right?
The Fit to Grit Cast
02/04/25 • 31 min
Unlock the secrets of impactful communication and branding as we draw inspiration from industry titans like Alex Hermosi and Grant Cardone. Discover how the power of concise and confident messaging can transform your personal and professional life. Through engaging anecdotes and insights, we explore the art of storytelling, emphasizing the importance of simplicity in resonating with audiences and creating lasting impressions. We'll share our experiences navigating the complex landscape of sales and branding, highlighting how effective communication can distinguish a company in the crowded marketplace.
Immerse yourself in the dynamic world where technical expertise meets creativity in business endeavors. From rebuilding backyard playhouses to navigating the competitive photography industry, balancing technical skills with creative pursuits unfolds. We dive into the challenges of branding and the role of emotional storytelling, using Apple as a benchmark for success. Learn how to embrace creativity despite time constraints and understand the critical importance of image and branding in attracting clients and creating memorable experiences.
Venture into the realm of value-based pricing and strategic business growth, where perception can significantly alter pricing dynamics. Through captivating examples like the innovative approach of the Bouldering Project and the reimagined branding of Payless ShoeSource, we illustrate how calculated risks can propel a business forward. Explore the evolving vision and rebranding strategies necessary for long-term success, inspired by personal growth stories and entrepreneurial insights. As we reflect on life's simple values, discover how experiences and learning fueled by curiosity can lead to profound personal and professional development.
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Attract Better Clients for Bigger Wins
The Fit to Grit Cast
02/25/25 • 30 min
Life can often feel like a game, one where strategy, humor, and unexpected inspirations guide us through its complexities. Imagine viewing your everyday challenges as levels in a video game, where you learn to laugh off minor annoyances and focus on the truly important quests. Our episode kicks off with a personal tale of how a father's short stint in the NFL surprisingly fueled a career trajectory that now involves working closely with professional athletes. This journey highlights the unpredictable paths life can take and how they can align with our aspirations. We also ponder the simulation theory and the notion of a creator, while humorously acknowledging how dogs might be the best judges of a person’s energy.
Transitioning from life’s philosophical musings, we draw analogies between romantic partnerships and business relationships. The quest to find the right fit becomes an enlightening exploration of client dynamics. Reflecting on my own experiences, I share insights from eight years in business, where understanding the psychological nuances of clients can be as crucial as demographic data. Discovering the ideal client isn't just about ticking boxes; it's about learning from past experiences, navigating through difficult client situations, and ultimately creating successful relationships by balancing hard metrics with intangible qualities.
In today's bustling digital marketing world, where the tension between quantity and quality prevails, our conversation shifts to strategies for thriving in this landscape. Much like in dating, the focus on quality over quantity is emphasized through the selection of client management systems and marketing strategies. Finally, we delve into the specifics of B2B marketing within the construction industry, where branding and crafting compelling RFPs are pivotal. Whether you're in digital marketing or navigating life’s unpredictable game, our episode offers insights and strategies to ensure growth and fulfillment in various arenas.
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Is Content Marketing Worth It? The Benefits of Blogging in the Athletic Community.
The Fit to Grit Cast
04/08/21 • 13 min
The phrase 'content is king' was heard almost the entire year with experts claiming that blogging is today's most effective marketing strategy — but is it really? Today, Creatitive will explore the different benefits of blogging and how you can start your athletic business' very own blog today!
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Lululemon: The Ultimate Lifestyle Brand Example
The Fit to Grit Cast
09/17/20 • 5 min
Regardless of your gender, if you love yoga then you must love Lululemon! And for a brand that's relatively newer that says a lot! Today, Creatitive is here to crack the secret of Lululemon and what makes it one of the ultimate lifestyle brand!
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The Top 10 Gym Apparel Brands And What You Can Learn From Their Success
The Fit to Grit Cast
09/03/20 • 8 min
With major fashion brands like Versace and Gucci joining in on the ever-expanding sportswear industry, can newer gym apparel brands compete? Here's 10 great brands proving that even the unbeatable, can be beaten!
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The New Era of Fitness and Wellness
The Fit to Grit Cast
04/01/25 • 55 min
What happens when weight loss drugs are prescribed without behavioral change support? Fitness and biotech consultant Nathan Hyland offers a compelling perspective on the rapidly converging worlds of wellness and biotechnology, with particular focus on GLP-1 receptor agonists that have revolutionized weight management.
The conversation challenges both fitness purists who reject pharmaceutical interventions entirely and those who embrace these medications without understanding their limitations. "The only realistic solution they have to keep that weight off is to stay on the drug. Well, what if that's a drug that you're not meant to stay on?" Hyland questions, highlighting the essential role fitness professionals must play in creating sustainable results beyond medication.
We explore how studio owners can position themselves strategically within this changing landscape—developing partnerships with healthcare providers, educating trainers about emerging treatments, and focusing on their unique advantage of building community in an increasingly isolated world. Hyland makes a passionate call for elevating professional standards: "We have completely devalued education in our industry... We need a renaissance in caring again."
The discussion goes beyond business strategy to examine deeper questions about authenticity, vulnerability, and the distractions of modern technology. Both hosts share personal experiences with finding balance between visionary leadership and day-to-day operations, while acknowledging the challenges of social media addiction and the importance of mental health support within fitness communities.
Whether you're a studio owner seeking competitive advantage, a trainer wanting to understand peptide treatments, or simply someone interested in sustainable approaches to health, this episode offers valuable insights on bridging two powerful industries that too often operate in separate silos. Connect with Nathan on LinkedIn to continue the conversation about the future of fitness and wellness.
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FAQ
How many episodes does The Fit to Grit Cast have?
The Fit to Grit Cast currently has 288 episodes available.
What topics does The Fit to Grit Cast cover?
The podcast is about Health & Fitness, Branding, Leadership, Cmo, Entrepreneurship, Mental Health, Personal Development, Podcasts and Business.
What is the most popular episode on The Fit to Grit Cast?
The episode title 'Building An Influential Personal Brand on SOCIAL MEDIA' is the most popular.
What is the average episode length on The Fit to Grit Cast?
The average episode length on The Fit to Grit Cast is 18 minutes.
How often are episodes of The Fit to Grit Cast released?
Episodes of The Fit to Grit Cast are typically released every 5 days.
When was the first episode of The Fit to Grit Cast?
The first episode of The Fit to Grit Cast was released on May 25, 2019.
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