Connections, Coffee & Confidence

Janice Fogarty

1 Creator

Grab your coffee and let's chat about strategic communications including messaging and content creation. This bite-sized, workshop-style podcast delivers PR and marketing strategies that will help you connect with your customers and features interviews with successful entrepreneurs who value their business relationships. Whether you communicate for your business or as your business, you're sure to find something in these episodes to contribute to your success.

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

#3 in the Top 100 Indie public relations All time chart

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Content Creation Workflow

Connections, Coffee & Confidence

08/22/22 • 18 min

It’s always interesting to see how other creatives and professionals work, isn't it? To see what their environment is like. Where they take inspiration from. How they actually do the work. And so I thought I’d share a bit about my process, a peak behind the curtain, as more and more of us realize we are content creators.

I kinda feel like a basking shark. You know those sharks that filter feed? They just swim through the water with their mouths open, gathering all of the plankton, leaving behind what they don’t need.Key Points:

The Physical and Emotional Workspace (2:00)
The Importance of a Plan (6:47)
The Inspiration: like a basking shark (8:57)
The Creation Process (13:24)
The Programs I Use (15:39)

Also Mentioned:

Episode 113 How to Use Social Media for Content Research: https://shows.acast.com/connections-coffee-confidence/episodes/how-to-use-social-media-for-content-research
Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across
Create Your Social Media Content Strategy Bundle: make it easy to have your content work for you www.janicefogarty.com/create-your-social-media-content-strategy
Get on my weekly email list: janicefogarty.com/emaillist
Affiliate Links for what I use: Recommendations (janicefogarty.com)

I love Apothekary products because I appreciate a natural approach to my well-being. Use my referral link & get $40US off of your first order -> http://apothekary.refr.cc/janicefogarty

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

08/22/22 • 18 min

1 Listener

Internal Communication and Your Small Businesses

Connections, Coffee & Confidence

03/07/22 • 18 min

Maybe not the sexiest aspect of communications (comms is a sexy topic, right, not just me?) internal communications is still incredibly important. Whether your team is you, you and your VA, or you and a team of 12, how you manage internal communications will impact the efficiency, longevity and culture of your business. This episode runs down the benefits, the possible solutions and their implications for your team, and what you need to think when it comes to working with and managing the people in your business.

When there are regular communications within an organization, everyone learns a lot - whether they’re paying attention or not. How you communicate with others and how often, what you communicate, tells people what you value. It helps shape the culture of the company. Key Points:

Benefits of internal communications to a small business (4:32)
Tech options and the implications those solutions may have on both the message and the recipients (6:36)
The caveats of different methods of communicating with your team: Intentionality & Consistency (13:27)

I’m so grateful you choose to spend some of your precious time with me in your ears. If you enjoy this podcast, I’d be extra grateful if you could rate & review so more people can hear it. Those who take the time to rate and review, then screenshot it and tag me on instagram at @janiceefogarty will be entered to win a 30 minute session with me so we can discuss whatever communications challenge you and your business are facing right now. :-)

Extra Resources:

Take Control of Your Brand guide - a 16 page workbook that lightens your load by keeping what identifies your business as yours in a central place, empowering you to hand over content design with confidence. www.janicefogarty.com/take-control-of-your-brand-guide
Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across

I love Apothekary products because I appreciate a natural approach to my well-being. I use Seal the Deal every day in my morning smoothie and Chill The F* Out when I need it! (I also love Better Than Botox and You Dew You, too!) By using my referral link, you can get $40US off of your first order -> http://apothekary.refr.cc/janicefogarty

Let's Connect! Pinterest / LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

03/07/22 • 18 min

She Loves The Question

Connections, Coffee & Confidence

01/31/22 • 66 min

This week's interview is with Meg Heppner, a life coach, hypnotherapist, blogger, event host and podcaster. She's passionate about walking with people who want more out of life than just the status quo. She believes that life doesn’t have to work out exactly the way we think it “should” in order to be enjoyed and that people don’t have to be perfect in order to be loved. She has opinions - and doesn't profess to be right - but she loves to talk about them. This is a very open discussion of lots of those opinions, from love to consumerism to judgement, and part of this discussion may be uncomfortable for some as it discusses alcoholism and abuse. If you are in anyway affected by these topics, please stop listening around the 30 minute mark but make sure to come back around minute 35 as the rest of the conversation is not to missed.

My clients are the good girls... women who have done it right but who still aren't satisfied.

Points of interest:

Listening to the meaning behind the words
Ethical messaging
Spiritual side of entrepreneurship
Secret to longevity
Consumerism and having different goals
Business flow and matching your energy

Also mentioned in this episode:

Awareness: Conversations with the Masters by Anthony De Mello; https://amzn.to/3s7Nn94*

*Please note - this is my affiliate link; should you use this to purchase this recommended book or anything else, I will receive a small commission at no extra cost to you. Thank you for supporting my independent business!

The Art of Being H(YOU)man - Meg's podcast

Contact Meg:

New Workshop: Podcasting for Publicity: Pitch Yourself for Success It's your year to be heard! Pitch yourself to at least 5 podcasts, specially chosen to help you reach your visibility and credibility goals, with me walking you through every step and cheering you on! This 5 week series starts February 15 and is limited to 10 participants so that you can have my full support throughout the process. Go to www.janicefogarty.com/podcasting-for-publicity-pitch-yourself-for-success to get the details.

Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!

Let's Connect! LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

01/31/22 • 66 min

You Can Find Yourself Through Creativity

Connections, Coffee & Confidence

02/21/22 • 38 min

Emanuela Hall is a speaking and visibility coach who Helps growth-minded entrepreneurs embody their leadership and speak with authority to attract dream clients with ease. But that’s not all she is - she’s also an actress, an award-winning playwright, director and producer, an author, and a homeschooling mom. In this chat, we cover imposter syndrome, her time in Ghana, self care and safe spaces, and more.

Get in touch with Emanuela:

Other strategic communications tools for you:

Don't Waste Your Breath guide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)
How to be an Amazing Podcast Guest checklist (www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)
10 Places to get Publicity, Even with Zero Budget (www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)

Have you left a rating and review yet? They mean so much to an independent podcaster like myself. Thank you for your support!

I love Apothekary products because I appreciate a natural approach to my well-being. I use Seal the Deal every day in my morning smoothie and Chill The F* Out when I need it! (I also love Better Than Botox and You Dew You, too!) By using my referral link, you can get $30US off of your first order -> http://apothekary.refr.cc/janicefogarty

Let's Connect! Pinterest / LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

02/21/22 • 38 min

Easy Set Up for Successful Content Creation

Connections, Coffee & Confidence

02/14/22 • 15 min

It feels good to create content intuitively; that place where you don’t feel the pressure of what to say or how to say it with grace and style and perfection, you just say it as often as you can, as many ways as you can because you believe it so fully. You just know it’s the right thing to say. But not everyone is happy to feel their way through things like content creation and writing. This episode provides 4 tips to easily set up a content creation framework.

Work out your messaging. This is where the purpose of your content comes in... Really good messaging is a combination of your purpose, your intent, said in your client’s words and voice.Key Points:

Tip 1 Client Voice: Collect Client Words and Phrases (4:51)
Tip 2 Messaging: Being Purposeful Creates Ease (7:09)
Tip 3 Your Writing Practise: Set Up for Maximum Creativity Flow (9:34)
Tip 4 Know When to Stop: Know when your good enough is good enough (12:32)

Also mentioned:

Create Your Social Media Content Strategy masterclass - your way to use your stories in a strategic way to help your business reach your goals: www.janicefogarty.com/create-your-social-media-content-strategy
The 7 Habits of Highly Effective People by Steven Covey; amzn.to/3rQ5d1I

Other strategic communications tools for you:

Don't Waste Your Breath guide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)
How to be an Amazing Podcast Guest checklist (www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)
10 Places to get Publicity, Even with Zero Budget (www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)

Have you left a rating and review yet? They mean so much to an independent podcaster like myself. Thank you for your support!

I love Apothekary products because I appreciate a natural approach to my well-being. I use Seal the Deal every day in my morning smoothie and Chill The F* Out when I need it! (I also love Better Than Botox and You Dew You, too!) By using my referral link, you can get $30US off of your first order -> http://apothekary.refr.cc/janicefogarty

Let's Connect! Pinterest / LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

02/14/22 • 15 min

10 Reasons to be a Podcast Guest

Connections, Coffee & Confidence

02/07/22 • 14 min

Someone recently told me she had never considered podcasts as PR. Well. I can’t even tell you what happened inside my brain. There was a momentary short circuit. Because podcasts are absolutely a PR tactic. When you consider public relations is all about creating and maintaining relationships, and your voice plays such a huge part in expressing yourself, podcasts can be a significant tool in your promotional and reputational toolbox. In this episode, I break down ten benefits of guesting on podcasts.

Key Points:

An interested audience you didn't have to build (2:17)
If you like to talk, this is your medium (3:18)
Less work than other PR tactics and it's still free (4:31)
Humanize your brand (5:26)
Boost your SEO (6:03)
Increased sales (7:03)
Longevity: podcasts live for years (7:58)
Talk about the stuff you love (9:30)
Networking (10:50)
Discovery: Talk therapy and self-discovery (11:38)

Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!

Let's Connect! LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

02/07/22 • 14 min

Take Control of Your Brand

Connections, Coffee & Confidence

02/28/22 • 16 min

If you’re building your business or you’re at a stage where you need to offload some of your content design, a brand guide will help keep your brand identity cohesive, contribute to your reputation, increase people’s impression of your company, and just make life easier for whoever is creating your content. Even if that person is you. Have a listen to more benefits of a brand identity guide, what you'd use it for and what goes into creating one.

Also - In the next 100 episodes, I’m aiming to grow this audience - ratings and reviews are a huge part of that. I am so grateful that you choose to spend some of your precious time with me in your ears. If you enjoy this podcast, I’d be extra grateful if you left me a review and rating (you know I’m hoping for a full five stars there). My way of saying thank you for those who take the time to rate and review, then screenshot it and tag me on instagram at @janiceefogarty is to enter you in to win a 30 minute session with me so we can discuss whatever communications challenge you and your business are facing right now. :-)

Key Points:

A cohesive brand identity builds recognition and reputation (8:20)
A cohesive brand identity builds the know/like/trust factor (8:59)
A cohesive brand identity builds increased perceived value (9:35)
A cohesive brand identity streamlines design and creation (10:05)
A cohesive brand identity empowers you to have over design and creation responsibilities (10:57)
Brand guide contents (11:56)

Also mentioned:

Take Control of Your Brand guide - a 16 page workbook that lightens your load by keeping what identifies your business as yours in a central place, empowering you to hand over content design with confidence. www.janicefogarty.com/take-control-of-your-brand-guide
Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across

Let's Connect! Pinterest / LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

02/28/22 • 16 min

5 Benefits That PR Gives Your Business No Matter the Industry or Size

Connections, Coffee & Confidence

01/24/22 • 17 min

Public relations takes strategy, skill, hard work and a bit of luck so it makes sense that you'd want to be sure of a payoff before investing your time, effort and maybe even your money. This episode outlines 5 key benefits - and a heck of a lot more - the PR can provide your business, no matter the size, industry, or turnover.

Key Points:

Visibility: how do you create relationships if no one knows you exist? (2:15)
Credibility: enables you to increase your prices and bring in new people (3:59)
Identity: if you don't already have this crystal clear, PR will make it happen (7:16)
Longevity: who's in business for the short-term? (10:14)
Boost SEO: PR makes you more searchable (11:35)
More (knock-on) benefits explained (12:41)

Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!

Get help with your strategic communications:

Create Your Social Media Content Strategy masterclass - use my methods and your stories to help your business reach your goals: www.janicefogarty.com/create-your-social-media-content-strategy
Don't Waste Your Breath guide on messaging (www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across)
How to be an Amazing Podcast Guest checklist (www.janicefogarty.com/how-to-be-an-amazing-podcast-guest)
10 Places to get Publicity, Even with Zero Budget (www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget)

Let's Connect! Pinterest / LinkedIn / Instagram /Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

01/24/22 • 17 min

I've Learned to Trust Myself

Connections, Coffee & Confidence

01/17/22 • 60 min

This is a second appearance on the podcast by my friend and client Karen Howley of CRT Legal - a local law firm with a global reach. Karen is a Canadian immigration and real estate lawyer whose business acumen is enviable. I invited her back on because the decisions she has taken and the changes she has implemented in growing her professional business in a traditionally male-dominated field governed by convention are inspirational. It's one of the greatest conversations about business that I've had yet and I am really excited for you to listen.

Key Points:

The connection between relationship development and business growth
Hiring staff for personality and training for skill; the pain of an employee mismatch
Dealing with imposter syndrome
Intuition in law - as a woman, as an entrepreneur
Hiring professionals to support your business so you can do what you're good at

Also referenced in this episode:

Episode 82, Interview with Reena Friedman Watts of Better Call Daddy and MegaWatts Productions
Episode 80, Ads and PR: What's The Difference and What Does That Mean to You

Contact Karen for Canadian Immigration or Alberta real estate at:

www.CRTLegal.ca or www.CRTlegal.ie
[email protected]
Follow her on Facebook at www.facebook.com/CRTLegal.ca

Have you left a rating & review yet? It makes a huge difference to an independent podcaster. Thanks so much for your support!

**Hey, are you wondering how to use social media so it helps you reach your goals instead of kill time? Let me show you the exact steps I use to make sure my client’s social media is strategic and cohesive so that you can use the socials to support your business without wasting time and getting frustrated. Go to https://www.janicefogarty.com/create-your-social-media-content-strategy to learn more.

Let's Connect! LinkedIn / Connections Coffee Confidence Community on Facebook

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

01/17/22 • 60 min

3 Tips to Grow Your Visibility

Connections, Coffee & Confidence

03/14/22 • 12 min

There are loads of different things people do to become visible in this highly saturated world we live in - but just because someone looks like they're getting ahead, are they really? And if you do what they do, will it work for you, too? With consistency and purpose (and some tactics to use) you can grow your visibility in a meaningful way so that your business stays in the minds of the people you want to reach most - your clients and customers. This episode outlines three ideas for you to try now - pick one and see how it helps!

Being visible is great. Being memorable is better.

~me

If you enjoy this podcast, I’d be extra grateful if you could rate & review so more people can hear it. As an independent podcaster, I really appreciate your support!

Also mentioned in this episode:

https://shows.acast.com/connections-coffee-confidence/episodes/10-reasons-to-be-a-podcast-guest
Free one page download of 10 ways to get visible: https://www.janicefogarty.com/discover-10-places-to-get-free-publicity-even-though-you-have-zero-budget

Extra Resources:

Take Control of Your Brand guide - a 16 page workbook that lightens your load by keeping what identifies your business as yours in a central place, empowering you to hand over content design with confidence. www.janicefogarty.com/take-control-of-your-brand-guide
Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across
Want to use podcasts to increase your visibility & credibility? Get this free guide: https://www.janicefogarty.com/how-to-be-an-amazing-podcast-guest

Join my weekly email list to get behind the scenes details, tips on how to use communications strategy, and be first to learn about new offers: www.janicefogarty.com

I love Apothekary products because I appreciate a natural approach to my well-being. I use Seal the Deal every day in my morning smoothie and Chill The F* Out when I need it! (I also love Better Than Botox and You Dew You, too!) Get $40US off of your first order -> http://apothekary.refr.cc/janicefogarty

Let's Connect! Pinterest / LinkedIn / Instagram

Support this show http://supporter.acast.com/connections-coffee-confidence.

Hosted on Acast. See acast.com/privacy for more information.

03/14/22 • 12 min