Are You Ready for the New PR

I was recently asked my opinion on the 'new PR' methods. Well, there are a lot of headlines (and gurus) out there shouting about the best way to market your business right now and those people and what they tout cause a lot of us to do a deep dive into freebies, courses, and workshops that we don't necessarily need - all because there are newer, better way to do things, right? You might think you're not a communicator but I promise you that you are. And the 'new PR' isn't something that needs to scare anybody into analysis paralysis or procrasti-learning. Have a listen to this podcast episode to hear reassurances on your ability to successfully do your own PR.

An integral part of public relations is your messaging, what you want people to know think feel or do as a result of your communications with them - go on now, tell me how that still doesn’t apply to your every day communications with everyone you come into contact with?Resources to help - classic PR strategies & skills, no new-fangled :

• Create Your Social Media Content Strategy masterclass - Use your stories in a strategic way to help your business reach your goals, explained in this 32 minute video guide: www.janicefogarty.com/create-your-social-media-content-strategy
• Take Control of Your Brand guide - A 16 page workbook that lightens your load by keeping what identifies your business as yours in a central place, empowering you to hand over content design with confidence. www.janicefogarty.com/take-control-of-your-brand-guide
• Strategic messaging workbook - Clear messaging is the foundation of your entire communications and marketing strategy. Use this workbook to build that messaging on your goals so that you create a powerful positioning tool for your business. www.janicefogarty.com/dont-waste-your-breath-get-your-best-message-across

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