Recession Proof Your Business with Video

08/09/22 • 12 min

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Connect the Dots Video Marketing Podcast

The recession is officially upon us - the US has experienced two concurrent quarters of a negative GDP which is how we can officially say we're in a recession.

Most people go gloomy and have bad thoughts about a recession then start reacting - cutting marketing, cutting employees and indirectly cutting customers. No one talks about what you might consider - or do - before cutting, cutting and more cutting.

Instead, consider re-evaluting your business from a high level. Ask yourself: what can I do to ride the wave of this recession so I can come out the other side better AND ahead of my competition?

In this episode of Connect the Dots, I review 3 things you can do right now and take steps toward keeping your business thriving even during a recession.

Let's connect on LinkedIn if we aren't already:

https://www.linkedin.com/in/vickioneill/

The recession is officially upon us - the US has experienced two concurrent quarters of a negative GDP which is how we can officially say we're in a recession.

Instead, consider re-evaluting your business from a high level. Ask yourself: what can I do to ride the wave of this recession so I can come out the other side better AND ahead of my competition?

In this episode of Connect the Dots, I review 3 things you can do right now and take steps toward keeping your business thriving even during a recession.

Let's connect on LinkedIn if we aren't already:

https://www.linkedin.com/in/vickioneill/

Previous Episode

5 Reasons to Use Video Marketing for Your Business

The human eye can process 36,000 visual messages per hour.

It makes sense that this processing is so high and leads to why our attention spans are so short - and getting shorter.

Video is the #1 form of media that the majority of people today prefer when looking for answers, solutions or to learn something new.

In this episode of Connect the Dots, Episode #140, I review 5 reasons why businesses need to use video marketing.

The other episode I mention is Episode #129 - What is Video Marketing and Why is it Important.

The link to register for the Confidence on Camera 90-Minute Workshop on 8/2/22 is here:

https://www.vickioneill.com/videoworkshop

Subscribe on your favorite platform. New episodes are released every Tuesday!

Next Episode

Are You Making Any of These 3 Faux Pas with Your Video Marketing?

Even if you haven't started creating videos, listen to this episode to see the faux pas to avoid as you start your video marketing journey.

Whether you're in the US and in a recession or in a different country that's forecasting a recession (in 2022 or 2023), it's important to have your video marketing plan in place - as well as your back up plan.

In this week's episode of Connect the Dots, I review 3 common faux pas B2B companies make with video marketing - and how to avoid them (or course correct).

The link mentioned can be accessed here:

https://www.vickioneill.com/quiz

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