117 - Instagram Reels Strategy, Viral Content Tips, and LinkedIn Growth Hacks
07/23/24 • 27 min
In this week’s updates episode I talk about Instagram's intentional focus on short-form videos rather than long-form content; the vital role of patience in social media success with a reminder about the silent followers who contribute significantly to your reach; and discuss a new feature on Spotify that allows comments on podcast episodes, which is a game-changer for direct listener feedback!
I also highlight LinkedIn’s potential for business growth through its underrated features like sponsored newsletters. And finally, I explore the importance of creating content that not only engages your audience but also encourages them to share it.
In this episode you will learn:
- Why Instagram has decided to focus on short-form video content
- How individual voice messages on social media can increase engagement
- Why patience with your content is important and the potential for posts to go viral days or weeks later
- How Spotify's new feature works and the benefits to podcasters
- Ways you can use LinkedIn as a valuable business tool
- How to create share-worthy content on social media to engage audiences and inspire shares
- What you can do to target ideal clients to foster loyalty and recommendations
-
What were your key takeaways from this week's episode? Share them with us on Instagram @coffeesandcontentpod – we would love to hear from you.
Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box.
Resources mentioned:
- The Social Collective Marketing Toolkit
- July discount code - LAUNCH10
Get in touch:
Instagram - @thesocialcollective_nz, @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Don’t forget to subscribe to the podcast so you’re first to know when new episodes drop. You can also rate and review the podcast on Spotify and Apple Podcasts. Your support means the world to me!
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email [email protected]
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
In this week’s updates episode I talk about Instagram's intentional focus on short-form videos rather than long-form content; the vital role of patience in social media success with a reminder about the silent followers who contribute significantly to your reach; and discuss a new feature on Spotify that allows comments on podcast episodes, which is a game-changer for direct listener feedback!
I also highlight LinkedIn’s potential for business growth through its underrated features like sponsored newsletters. And finally, I explore the importance of creating content that not only engages your audience but also encourages them to share it.
In this episode you will learn:
- Why Instagram has decided to focus on short-form video content
- How individual voice messages on social media can increase engagement
- Why patience with your content is important and the potential for posts to go viral days or weeks later
- How Spotify's new feature works and the benefits to podcasters
- Ways you can use LinkedIn as a valuable business tool
- How to create share-worthy content on social media to engage audiences and inspire shares
- What you can do to target ideal clients to foster loyalty and recommendations
-
What were your key takeaways from this week's episode? Share them with us on Instagram @coffeesandcontentpod – we would love to hear from you.
Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box.
Resources mentioned:
- The Social Collective Marketing Toolkit
- July discount code - LAUNCH10
Get in touch:
Instagram - @thesocialcollective_nz, @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Don’t forget to subscribe to the podcast so you’re first to know when new episodes drop. You can also rate and review the podcast on Spotify and Apple Podcasts. Your support means the world to me!
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email [email protected]
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
Previous Episode
116 - The Essential Guide to Effective Facebook Advertising
This week I explore why using Facebook ads is far superior to boosting posts, thanks to its robust data, flexibility, and ability to precisely target audiences. I guide you through setting up structured ad campaigns, aligning your objectives with business goals, and mastering the art of ad design. I also tackle the importance of consistency in your ad efforts and the benefits of starting with a budget-friendly approach.
Get ready to transform your advertising game and boost your business like never before!
In this episode you will learn:
- How to manage ads yourself before considering professional help
- Practical budgeting advice for Facebook ads
- Ways to grow your online presence organically
- Why you need to stop boosting posts on iOS
- The importance of aligning ad content with customer interests
- Benefits of consistent advertising for data gathering and improved long-term marketing outcomes
- Why you should maintain cohesive imagery across different platforms
-
What were your key takeaways from this week's episode? Share them with us on Instagram @coffeesandcontentpod – we would love to hear from you.
Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box.
Resources mentioned:
The Social Collective Marketing toolkit - 10% off with code 'LAUNCH10'
Get in touch:
Instagram - @thesocialcollective_nz ; @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email [email protected]
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
Next Episode
118 - The Final Sip (for season 1)
In this final episode of the season, I talk about why showing up consistently is crucial, especially for Kiwi business owners navigating New Zealand's temporary economic decline. Despite the recession’s challenges, I highlight the significance of maintaining marketing efforts and creating tailored content for your 1% ideal client.
I discuss the positive outlook from financial experts, the importance of building community, and how sharing your growth journey can inspire and engage your audience. Through consistency on social media and setting personal business goals, I share why right now you should be focusing on long-term success rather than instant virality.
In this episode you will learn:
- Why it’s important to show up online and be present during tough times
- How you can maintain marketing efforts and seek tailored advice to improve content during a recession
- Insights on economic challenges and positive outlook for recovery from experts
- How to create content targeted to your 1% ideal client for more effective connections
- Ways to share positive outcomes and stories to inspire and engage your audience
- The importance of patience with social media growth and focusing on long-term business goals
-
What would you like to learn about in Season Two? Please get in touch with us on Instagram @coffeesandcontentpod – we would love to bring you more of what you want so that you can up your Social Media and Marketing game!
Also, please feel free to get in touch with me via the links below or ask a question on Spotify in the Q & A box.
Resources mentioned:
- The Social Collective Marketing Toolkit
- July discount code - LAUNCH10
Get in touch:
Instagram - @thesocialcollective_nz ; @coffeesandcontentpod
Website - www.thesocialcollective.co.nz
Let’s work together - Book a Call
Have a question? Click here to send it to me!
Stay Connected:
- Website: www.coffeesandcontentpod.com
- Instagram: @coffeesandcontentpod
- Facebook Community: @coffeesandcontentpod
- Substack: https://coffeesandcontent.substack.com/
- Watch on YouTube: Coffees & Content
- Have a marketing question? Email [email protected]
Loved this episode? Leave a review - it would mean the world!!
If this episode gave you a breakthrough moment, share your key takeaway on Instagram and tag @coffeesandcontentpod. Your insights might just shape a future episode.
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/coffees-and-content-646497/117-instagram-reels-strategy-viral-content-tips-and-linkedin-growth-ha-85458023"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to 117 - instagram reels strategy, viral content tips, and linkedin growth hacks on goodpods" style="width: 225px" /> </a>
Copy