#43 Understanding The Importance of Copywriting with your Cold Sales & Marketing, featuring Connor Dube

In this episode, we speak with Connor Dube who I would consider to be one of the better thought leaders when it comes to B2B Sales & Marketing content creation. If you’re curious to learn how great copy can increase your chances at engaging prospects and a few marketing tips that will help your sales process, this is the episode for you.

• Why B2B Sales & Marketing isn’t as complex as people try to make it
• Understanding why reach and consistency is key to your sales process
• A few key points to having better sales and marketing copy

If you’re looking to connect with Connor, here’s a direct link to his LinkedIn profile.

If you’re curious how Connor’s company, ActiveBlogs can help you, check out his company here.

If you’re a B2B Sales professional or entrepreneur wanting to get more insight into the cold prospecting world, sign up for our once per month Outbound Sales Report here.

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