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B2B SaaS CEOs - 100. Focus on brand, influencers and partners - Alina Vandenberghe (Chili Piper)

100. Focus on brand, influencers and partners - Alina Vandenberghe (Chili Piper)

05/13/24 • 35 min

B2B SaaS CEOs

Episode nr 100! And in this episode Alina Vandenberghe - Co-CEO & Co-founder at Chili Piper - join B2B SaaS CEOs.


We talked about US vs Europe, her journey with Chili Piper, their best lead-generator the last 6 months, what she would tell her younger self, and much more.


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Timeline in the episode:

2:10 - Who is Alina Vandenberghe?

4:10 - Chili Piper's elevator pitch.

5:30 - Five quick ones.

10:00 - Why she and her co-founder/husband started Chili Piper.

13:40 - GTM strategy: Brand, influencers and partners.

23:20 - Chili Piper's customer's AHA-moment.

25:10 - The best way to do outreach to Alina.

27:25 - External question from Mikael Arndt at Closers Only:"I would love to hear your three to five best practices for making your salespeople better than the average market. What does the team do on a daily basis to win the battle of having the very best sales reps?"

31:30 - Closing questions.


-


Do you want to book more meetings and increase your sales?

Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.


Try Vaam for free on vaam.io.


Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io

Follow Vaam on Youtube: https://www.youtube.com/@vaam.io


-


Alina's company Chili Piper helps you qualify, route, and schedule leads from anywhere — be it your webform, cold calls, campaigns, G2 page, and more. This leads to more meetings booked and more pipeline created.


Read more about Chili Piper on: https://www.chilipiper.com/


Follow Alina Vandenberghe on LinkedIn: https://www.linkedin.com/in/alinav/


-


The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444


Hosted on Acast. See acast.com/privacy for more information.

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Episode nr 100! And in this episode Alina Vandenberghe - Co-CEO & Co-founder at Chili Piper - join B2B SaaS CEOs.


We talked about US vs Europe, her journey with Chili Piper, their best lead-generator the last 6 months, what she would tell her younger self, and much more.


-


Timeline in the episode:

2:10 - Who is Alina Vandenberghe?

4:10 - Chili Piper's elevator pitch.

5:30 - Five quick ones.

10:00 - Why she and her co-founder/husband started Chili Piper.

13:40 - GTM strategy: Brand, influencers and partners.

23:20 - Chili Piper's customer's AHA-moment.

25:10 - The best way to do outreach to Alina.

27:25 - External question from Mikael Arndt at Closers Only:"I would love to hear your three to five best practices for making your salespeople better than the average market. What does the team do on a daily basis to win the battle of having the very best sales reps?"

31:30 - Closing questions.


-


Do you want to book more meetings and increase your sales?

Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.


Try Vaam for free on vaam.io.


Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io

Follow Vaam on Youtube: https://www.youtube.com/@vaam.io


-


Alina's company Chili Piper helps you qualify, route, and schedule leads from anywhere — be it your webform, cold calls, campaigns, G2 page, and more. This leads to more meetings booked and more pipeline created.


Read more about Chili Piper on: https://www.chilipiper.com/


Follow Alina Vandenberghe on LinkedIn: https://www.linkedin.com/in/alinav/


-


The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444


Hosted on Acast. See acast.com/privacy for more information.

Previous Episode

undefined - 99. How to create human success - Rasmus Holst (Zensai)

99. How to create human success - Rasmus Holst (Zensai)

How you create human success within your company.


Rasmus Holst - CEO at Zensai - in B2B SaaS CEOs.


We talked about the biggest difference between the Bay Area and the Nordics, key things to have for a good human success foundation, common mistakes leaders do re. human success, and much more.


-


Timeline in the episode:

1:45 - Who is Rasmus Holst?

4:10 - Zensai's elevator pitch.

8:15 - Five quick ones.

15:05 - The biggest difference between the Bay Area and the Nordics.

19:20 - Why he joined Zensai.

21:45 - Key things to have for a good human success foundation.

29:00 - Common mistakes leaders do re. human success.

32:00 - Their best lead-generator the last 6 months.

33:30 - The best way to do outreach to Rasmus.

35:00 - External question from Emanuel Åkesson at HookThem:"What is your best advice for expanding your service from a Scandinavian country into another country?"

36:15 - Closing questions


-


Do you want to book more meetings and increase your sales?

Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.


Try Vaam for free on vaam.io.


Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io

Follow Vaam on Youtube: https://www.youtube.com/@vaam.io


-


Rasmus' company Zensai has built a human success platform that support people in progressing along their success journey. From learning to engagement and performance. On their time and their terms.


Read more about Zensai on: https://zensai.com/


Follow Rasmus Holst on LinkedIn: https://www.linkedin.com/in/rasmusholst/


-


The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444


Hosted on Acast. See acast.com/privacy for more information.

Next Episode

undefined - 101. How you sell through events - Mats Nyberg (Trippus)

101. How you sell through events - Mats Nyberg (Trippus)

How you use events to increase your sales.


Listen to Mats Nyberg - CEO at Trippus - in B2B SaaS CEOs!


We discussed using Event-led as main GTM strategy, small exclusive events vs. big conferences, how you maximize your value from events, and much more.


-


Timeline in the episode:

2:10 - Who is Mats Nyberg?

4:00 - Trippus' elevator pitch.

6:30 - Five quick ones.

11:15 - Event-led as GTM.

14:00 - Trippus' customer journey and AHA.

21:10 - External question from Malin Björnell at Ulla-Bella: "Let's pretend you're leading a startup that has a couple of customers, but not hundreds yet. What are the 3 - 5 most important things you would focus on connected to Go-to-Market?"

25:00 - Trippus best lead-generator.

30:50 - The best way to do outreach to Mats.

32:30 - Closing questions


-


Do you want to book more meetings and increase your sales?

Automate your outreach with LinkedIn, email, phone, and automated personalized video by using Vaam.


Try Vaam for free on vaam.io.


Follow Josef Fallesen on LinkedIn: https://www.linkedin.com/in/joseffallesen/

Follow Vaam on LinkedIn: https://www.linkedin.com/company/vaam-io

Follow Vaam on Youtube: https://www.youtube.com/@vaam.io


-


Mats' company Trippus helps you get all the tools for creating successful events - from invitations to reports and everything inbetween.


Read more about Trippus on: https://www.trippus.com/


Follow Mats Nyberg on LinkedIn: https://www.linkedin.com/in/mats-nyberg-b345814/


-


The music:

Learning - Averro, AROM, Tore P

https://open.spotify.com/track/5GOQtwi7xTnEoNqHrBOWem?si=4365c043e90e4444


Hosted on Acast. See acast.com/privacy for more information.

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