Think Fast Talk Smart: Communication Techniques

We’re often advised not to use “um” or “uh”, or “so” and “you know” in our communication. But linguist Valerie Fridland might argue otherwise. “Language is about how we encode both the linguistic message and a social message,” she says. “Crutch words ... are really valuable and they have arisen to serve a need.”

In this episode of Think Fast, Talk Smart, Fridland sits down with host and strategic communications lecturer Matt Abrahams to discuss how and when we use "you know","so", and other filler words. For example, Fridland says, the way we use “um” varies greatly from how and we might use “uh.” And the use of “like,” while deplored by many, actually serves a linguistic function and can provide context and background for a listener.

She and Matt also discuss the social linguistic function of vocal fry and whether emojis have a place in business communication.

Fridland is a professor of sociolinguistics at the University of Nevada. She's an expert on the relationship between language and society and recently released a new book, Like Literally Dude: Arguing for the Good in Bad English.

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When it comes to negotiating and managing conflict, Professor Michele Gelfand says it’s time to get creative.

Everybody has wants and needs. So what do we do when our priorities compete with those of other people? According to Gelfand, a professor of organizational behavior, negotiations and conflict management are exercises in creative problem-solving, ones where we look for ways to not only get what we want, but for those on the other side of the table to get what they want too. “The best negotiators tend to be the most creative,” says Gelfand.

In this episode of Think Fast, Talk Smart, Gelfand joins Matt Abrahams to discuss how creative communication can help us find solutions where everybody wins.

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We have to be vulnerable in order to build trust in our relationships. But as Jacob Morgan says, “Vulnerability for leaders is not the same as it is for everybody else.”

In this episode of Think Fast, Talk Smart, Morgan shares with host Matt Abrahams his “vulnerable leadership equation” and how leaders can use it to transform the way they interact with others — creating more trust, unlocking people’s potential, and building successful teams and organizations.

As Morgan explains, owning up to your mistakes and struggles might make you vulnerable, but it doesn’t necessarily make you a leader. In his latest book, Leading with Vulnerability: Unlock Your Greatest Superpower to Transform Yourself, Your Team, and Your Organization, Morgan lays out why leading with vulnerability goes a step further, saying, “Here's what I learned from the mistake that I made [and] steps that I'm going to put into place to make sure this doesn't happen again.”

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• Think Fast Talk Smart >>> LinkedIn, Instagram, YouTube
• Matt Abrahams >>> LinkedIn

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Make your message memorable.

“Immediately forgettable” — that’s how Matthew Dicks describes most of the business communication that he encounters. If you want to be remembered, he says, it’s time to tell stories.

A veteran elementary school teacher, storytelling coach, and best-selling author, Dicks knows how the right narrative can transform mundane messages into stories that stick. In his book, Storyworthy: Engage, Teach, Persuade, and Change Your Life through the Power of Storytelling, he explores how to capture and hold an audience’s attention, which is particularly critical for business leaders. "When we tell a story about a product or service, the people we work with, our company, we become memorable and interesting and entertaining in a way that doesn't happen very often in business," he says.

In this episode of Think Fast, Talk Smart, Dicks and host Matt Abrahams discuss practical techniques for crafting compelling narratives, from setting a scene to creating suspense. “Don’t build a building. Don’t buy a machine,” he says. Becoming a better storyteller is one of the most effective ways to level up. “It’s a crazy thing for businesses,” he says.

Episode Reference Links:

• Matthew Dicks
• Matthew’s Book: Storyworthy
• Ep.50 Telling Good Stories: How to Use the Elements of Narrative to Keep Listeners Engaged
• Ep.47 Quick Thinks: How to Use Storytelling to Be a Better Founder

Connect:

• Premium Signup >>>> Think Fast Talk Smart Premium
• Email Questions & Feedback >>> hello@fastersmarter.io
• Episode Transcripts >>> Think Fast Talk Smart Website
• Newsletter Signup + English Language Learning >>> FasterSmarter.io
• Think Fast Talk Smart >>> LinkedIn, Instagram, YouTube
• Matt Abrahams >>> LinkedIn

Chapters:

• (00:00) - Introduction
• (01:42) - Why Storytelling Matters in Business
• (03:18) - The Essence of a Good Story
• (05:19) - Become a Better Storyteller
• (06:59) - Using Suspense in Stories
• (09:05) - Suspense in Business Communication
• (11:07) - Structuring Stories Like Scenes
• (13:16) - Relating Stories to Life
• (15:43) - Homework for Life
• (18:23) - Storytelling Delivery
• (19:30) - The Final Three Questions
• (23:35) - Conclusion

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Good stories win in business and life.

Every business meeting, product launch, or marketing communication has something in common with your favorite movie: they all succeed or fail based on their ability to make you feel something. Just ask Jeff Small, CEO of Amblin Partners.

"Good stories win," says Small, who leads one of the world's most renowned independent film and television companies alongside Steven Spielberg. As both a business leader and storytelling expert, Small knows that successful communication is built on person-to-person connection through the power of story. "Whatever walk of life you're in, you have to be able to tell a story to connect with people, to get across the message that you're trying to get across."

In this episode of Think Fast, Talk Smart, Small joins host Matt Abrahams to share insights from his experience at the intersection of creativity and commerce, unpacking how effective storytelling can transform your communication, whether leading teams through industry disruption, resolving conflicts at work and at home, or creating films to inspire audiences for generations to come.

Episode Reference Links:

• Jeff Small
• Ep.153 Listen Up, Leaders: A Record-Setting Coach’s Guide to Communication
• Ep.35 Leading From The Hot Seat: How To Communicate Under Pressure

Connect:

• Email Questions & Feedback >>> hello@fastersmarter.io
• Episode Transcripts >>> Think Fast Talk Smart Website
• Newsletter Signup + English Language Learning >>> FasterSmarter.io
• Think Fast Talk Smart >>> LinkedIn, Instagram, YouTube
• Matt Abrahams >>> LinkedIn

Chapters:

• (00:00) - Introduction
• (01:13) - What Makes a Good Story?
• (02:06) - Bringing Emotion into Communication
• (02:42) - Storytelling Across Professions
• (04:46) - Crafting an Effective Story
• (06:32) - Uniqueness in Storytelling
• (07:35) - Balancing Creativity and Business
• (09:04) - Managing Conflict with Connection
• (10:53) - Screen Time and Family
• (12:33) - Navigating Industry Change
• (14:53) - The Final Three Questions
• (21:18) - Conclusion