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YIMBY Nation (Yes, In My Back Yard) - Episode 7: Beating the Odds of Small Business Ownership & How Housing Programs Can Help (with Sadie's Pro Cleaning)

Episode 7: Beating the Odds of Small Business Ownership & How Housing Programs Can Help (with Sadie's Pro Cleaning)

04/05/22 • 33 min

YIMBY Nation (Yes, In My Back Yard)

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Being an entrepreneur is challenging, but if you enter the journey with a willingness to stick through the tough times, you can go further than you ever thought possible. This is the story of today’s guest, Sadie Marshall, who founded Sadie’s Pro Cleaning at the end of 2018. When the pandemic hit and she lost all of her clients, but instead of giving up on her dreams, she pivoted from a commercial and residential cleaning business to a crime scene and hazard cleaning business. Over the past few years, Sadie's Pro Cleaning has grown from strength to strength. Join us today to hear how Sadie has flourished in a male-dominated industry, turning herself from an unemployed single mom into a successful business owner who is getting ready to buy her own house!

Key Points From This Episode:

  • Sadie and Vincencia’s first meeting, and the special relationship they have had since.
  • Statistics that highlight how difficult it is to succeed as a small business.
  • What Sadie's Pro Cleaning started as, and how it has changed since the pandemic.
  • Two pivotal moments in Sadie's life that have led her to where she is today.
  • How Sadie funded her business initially, and the funding sources she turned to when she pivoted during the pandemic.
  • Why Sadie recommends every business owner hires a CPA.
  • Dirty Rotten Cleaners; the new T.V. show that Sadie’s Pro Cleaners is featured on.
  • The pushback that Sadie received about her logo, and why she decided to stick with it.
  • How Sadie’s life has changed since she became a successful entrepreneur.
  • Advice from Sadie for any other entrepreneurs starting a business.
  • Sadie’s goals for the year.
  • The biggest challenge that Sadie has experienced on her journey as an entrepreneur.
  • Sadie's commitment to diversity and challenges she's experienced.
  • Sadie also discusses how the Family Self-Sufficiency (FSS) program helped her realize her dreams.

Links Mentioned in Today’s Episode:

Sadie’s Pro Cleaning Business Line — 183377SADIE

Sadie’s Pro Cleaning Business Line — 2033509464

Sadie’s Pro Cleaning

Sadie’s Pro Cleaning on Facebook

Sadie’s Pro Cleaning on Instagram

Sadie Marshall on Instagram

Dirty Rotten Cleaners

Dirty Rotten Cleaners Episode 3

Dirty Rotten Cleaners Episode 7

Vincencia Adusei on LinkedIn

Vincencia Adusei on Twitter

VASE Construction

Jimmy Miller on LinkedIn

Censere Consulting

Peter Wood on LinkedIn

YIMBY Nation Email

YIMBY Nation

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Send us a text

Being an entrepreneur is challenging, but if you enter the journey with a willingness to stick through the tough times, you can go further than you ever thought possible. This is the story of today’s guest, Sadie Marshall, who founded Sadie’s Pro Cleaning at the end of 2018. When the pandemic hit and she lost all of her clients, but instead of giving up on her dreams, she pivoted from a commercial and residential cleaning business to a crime scene and hazard cleaning business. Over the past few years, Sadie's Pro Cleaning has grown from strength to strength. Join us today to hear how Sadie has flourished in a male-dominated industry, turning herself from an unemployed single mom into a successful business owner who is getting ready to buy her own house!

Key Points From This Episode:

  • Sadie and Vincencia’s first meeting, and the special relationship they have had since.
  • Statistics that highlight how difficult it is to succeed as a small business.
  • What Sadie's Pro Cleaning started as, and how it has changed since the pandemic.
  • Two pivotal moments in Sadie's life that have led her to where she is today.
  • How Sadie funded her business initially, and the funding sources she turned to when she pivoted during the pandemic.
  • Why Sadie recommends every business owner hires a CPA.
  • Dirty Rotten Cleaners; the new T.V. show that Sadie’s Pro Cleaners is featured on.
  • The pushback that Sadie received about her logo, and why she decided to stick with it.
  • How Sadie’s life has changed since she became a successful entrepreneur.
  • Advice from Sadie for any other entrepreneurs starting a business.
  • Sadie’s goals for the year.
  • The biggest challenge that Sadie has experienced on her journey as an entrepreneur.
  • Sadie's commitment to diversity and challenges she's experienced.
  • Sadie also discusses how the Family Self-Sufficiency (FSS) program helped her realize her dreams.

Links Mentioned in Today’s Episode:

Sadie’s Pro Cleaning Business Line — 183377SADIE

Sadie’s Pro Cleaning Business Line — 2033509464

Sadie’s Pro Cleaning

Sadie’s Pro Cleaning on Facebook

Sadie’s Pro Cleaning on Instagram

Sadie Marshall on Instagram

Dirty Rotten Cleaners

Dirty Rotten Cleaners Episode 3

Dirty Rotten Cleaners Episode 7

Vincencia Adusei on LinkedIn

Vincencia Adusei on Twitter

VASE Construction

Jimmy Miller on LinkedIn

Censere Consulting

Peter Wood on LinkedIn

YIMBY Nation Email

YIMBY Nation

Previous Episode

undefined - Episode 6: Reforming Housing, Investing in People & Identifying Contracting Opportunities with Gregory Russ, Chair/CEO, NYC Housing Authority

Episode 6: Reforming Housing, Investing in People & Identifying Contracting Opportunities with Gregory Russ, Chair/CEO, NYC Housing Authority

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Today, we are joined by Gregory Russ to talk about how NYCHA is reforming its approach to public housing in New York. Gregory was appointed Chair and CEO of the NYC Housing Authority in 2019. He is a seasoned housing professional with decades of management experience, who has helped to rebuild and strengthen public housing authorities across the country. Gregory begins by laying out the context of the issues New York is facing, where he describes a dysfunctional institutional structure combined with severely undercapitalized housing stock. He touches on the history of NYCHA’s recapitalization issues and the methods they are using to rectify this by reforming their approach in line with the HUD agreement. He breaks down NYCHA’s recent adoption of a property-first mentality, the role of partnerships with investors in growing support, and how programs such as RAD and PACT are being utilized as mechanisms for recapitalization and investment. What Gregory shares is encouraging in terms of the future for NYCHA and public housing in general, so be sure to join for today’s discussion.

Key Points From This Episode:

  • An introduction to Gregory, his education, and his career in the public housing sphere.
  • What led to Gregory’s position with NYCHA and how the HUD agreement fits into its new approach.
  • Issues around a dysfunctional institutional structure and an undercapitalized housing stock.
  • How NYCHA is transforming its approach using a property-first mentality.
  • Gregory’s thoughts on whether public housing in NYC can be sustained.
  • The need to reinvest capital into public housing for it to be sustainable.
  • The role of partnerships with investors in strengthening the program.
  • Gregory’s assessment of RAD and how it is helping sustain public housing.
  • The series of investment options provided by NYCHA’s PACT program.
  • Past criticism NYCHA has received around poor maintenance and how they are rectifying this.
  • Big achievements Gregory hopes to accomplish with NYCHA in the coming months.

Links Mentioned in Today’s Episode:

Gregory Russ on LinkedIn

Gregory Russ on Twitter

NYC Housing Authority

Vincencia Adusei on LinkedIn

Vincencia Adusei on Twitter

VASE Construction

Jimmy Miller on LinkedIn

Peter Wood on LinkedIn

YIMBY Nation Email

YIMBY Nation

Next Episode

undefined - Episode 8: Part I: America in Crisis with Dr. Fred McKinney: Rising Rent, Unfit Housing, Growing Poverty & Racial Inequality

Episode 8: Part I: America in Crisis with Dr. Fred McKinney: Rising Rent, Unfit Housing, Growing Poverty & Racial Inequality

Send us a text

America is in a housing crisis. Following the pandemic, inflation is on the rise leading to widespread housing issues. With rising rental prices and a plummeting home ownership market, homelessness and substandard housing are also on the rise. Today’s guest, Dr. Fred McKinney, is a leading economist working in higher education and consulting in business development, with a focus on corporate social responsibility and diversity training. During today’s conversation, Dr. Fred shares his insights on the critical role of affordable housing in supporting low and moderate-income citizens, the relationship between mental health and homelessness, and short and long term solutions to the homelessness and ill-housing problem. We touch on the gap between the myth of success and the reality of what it takes to get there, and how business participation in development can help create generational wealth. Dr. Fred shares what he has uncovered through surveying supplier diversity professionals, and reveals the pernicious effect of corporations masquerading as supporting minority-owned businesses. Join us today to hear his thoughts about policing this problem, increasing responsibility, prioritizing fairness and whistleblowing, and much more!

Key Points From This Episode:

  • An introduction to today’s guest, Dr. Fred McKinney, with BJM Solutions.
  • How pandemic-related inflation has further impacted the housing market.
  • The federal reserve’s increase in interest rates which has affected home ownership markets.
  • The critical role of affordable housing in supporting low and moderate income citizens.
  • How homelessness and substandard housing creates stress on households and children.
  • The relationship between mental health and homelessness.
  • Short term solutions of offering support to the symptoms of homelessness.
  • Long term solutions which lead to questions about how to support the poor in the long term.
  • The gap between the myth of success and the reality of what it takes to succeed.
  • Creating businesses and generational wealth through business participation in development.
  • What Dr. Fred found when he surveyed supplier diversity professionals in large corporations.
  • The pernicious effect of corporations that front as building minority-owned businesses.
  • Why pass-through’s don’t generate community wealth, but end up in large firms instead.
  • Policing these transactions in private and public contracts through whistleblowing.
  • How to increase these policing structures through increased responsibility, minorities alerting the authorities, and creating public pressure.
  • An invitation to join us for part two of this conversation on September 2.

Links Mentioned in Today’s Episode:

Dr. Fred McKinney on LinkedIn

Dr. Fred McKinney on Twitter
BJM Solutions

Vincencia Adusei on LinkedIn

Vincencia Adusei on Twitter

VASE Construction

Jimmy Miller on LinkedIn

Censere Consulting

Peter Wood on LinkedIn

YIMBY Nation Email

YIMBY Nation

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