93: Hashtags, quarantine and everything in between with Courtney Sjoberg
Explicit content warning
04/04/20 • 60 min
Courtney Sjoberg is the CEO and Founder of She Social and The Hashtag Files Society, an online Boss Lady Social Media and Instagram Growth Membership site where she helps HUNDREDS of entrepreneurs make more connections and sales through social media and Hashtags online! In her first year of business, Courtney was able to scale to 6-figures and retire her boyfriend to work full-time in their business! When she isn’t serving her boss lady empire and community online, you can find Courtney spending time with her boyfriend Joe and pup, Posey Girl doing normal family things and enjoying life in the Pacific Northwest.
In this fun deep-dive on how to be a rock star on Instagram, Courtney shares the 4 types of hashtags you must know, the 7 pillars for Instagram success, why you must treat Instagram like a job (and what that looks like), and so much more. Courtney and Kari also discuss the best business model and what it takes to offer a great membership program. This episode will elevate your social media presence and lead to more sales!
HIGHLIGHTS OF OUR CONVERSATION
0:51 - Navigating the uncertainty as a business owner and human
6:28 - Do you need the vision before you can take action?
12:03 - How to choose your business model
17:36 - The motivation to move from an open to a closed membership model
23:09 - What makes for a really good membership
26:46 - How to find the value between serving and over-serving
28:54 - The 4 types of hashtags
39:24 - The #1 reason to join Courtney's membership
41:40 - The 7 pillars for Instagram success
48:50 - Top 3 priorities for your Instagram growth
52:26 - The huge value of your current followers
55:05 - Ways to stay sane on social media
58:01 - Get connected with Courtney
CONNECT WITH COURTNEY
Visit her website - https://shesocial.co
Follow on Instagram - https://www.instagram.com/thecourtneysjoberg/
Check out her free class - https://shesocial.co/instagram-hashtag-masterclass
Join The Boss Lady Social Facebook Group - https://www.facebook.com/groups/bossladysocial/
ABOUT ME
I’m Kari Keating, mom of 3 young boys, that ditched a 17-year, 6 figure corporate career to go after her dreams. I’ve been coaching professionally for over 2 years and have had a wide variety of clients from recording artists, website developers, photographers, professional network marketers, and other life coaches.
My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.
Find me at my website - https://www.kari-keating.com/
Connect on Instagram - https://www.instagram.com/karikeating/
CREDITS
Interview: Courtney Sjoberg
Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.
Courtney Sjoberg is the CEO and Founder of She Social and The Hashtag Files Society, an online Boss Lady Social Media and Instagram Growth Membership site where she helps HUNDREDS of entrepreneurs make more connections and sales through social media and Hashtags online! In her first year of business, Courtney was able to scale to 6-figures and retire her boyfriend to work full-time in their business! When she isn’t serving her boss lady empire and community online, you can find Courtney spending time with her boyfriend Joe and pup, Posey Girl doing normal family things and enjoying life in the Pacific Northwest.
In this fun deep-dive on how to be a rock star on Instagram, Courtney shares the 4 types of hashtags you must know, the 7 pillars for Instagram success, why you must treat Instagram like a job (and what that looks like), and so much more. Courtney and Kari also discuss the best business model and what it takes to offer a great membership program. This episode will elevate your social media presence and lead to more sales!
HIGHLIGHTS OF OUR CONVERSATION
0:51 - Navigating the uncertainty as a business owner and human
6:28 - Do you need the vision before you can take action?
12:03 - How to choose your business model
17:36 - The motivation to move from an open to a closed membership model
23:09 - What makes for a really good membership
26:46 - How to find the value between serving and over-serving
28:54 - The 4 types of hashtags
39:24 - The #1 reason to join Courtney's membership
41:40 - The 7 pillars for Instagram success
48:50 - Top 3 priorities for your Instagram growth
52:26 - The huge value of your current followers
55:05 - Ways to stay sane on social media
58:01 - Get connected with Courtney
CONNECT WITH COURTNEY
Visit her website - https://shesocial.co
Follow on Instagram - https://www.instagram.com/thecourtneysjoberg/
Check out her free class - https://shesocial.co/instagram-hashtag-masterclass
Join The Boss Lady Social Facebook Group - https://www.facebook.com/groups/bossladysocial/
ABOUT ME
I’m Kari Keating, mom of 3 young boys, that ditched a 17-year, 6 figure corporate career to go after her dreams. I’ve been coaching professionally for over 2 years and have had a wide variety of clients from recording artists, website developers, photographers, professional network marketers, and other life coaches.
My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.
Find me at my website - https://www.kari-keating.com/
Connect on Instagram - https://www.instagram.com/karikeating/
CREDITS
Interview: Courtney Sjoberg
Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.
Previous Episode
92: What to focus on in your business during the Coronavirus chaos!
Now is the time to reflect, adapt, and change. In this episode, I share the one common theme I’ve discovered in every crisis and how that can help move your business forward right now.
What has helped us get here will not help us get to where we need to go now. I share the two kinds of entrepreneurs people will be looking for and how you can begin to transition to serve your clients now and in the future.
Do you want to learn more in a no-stress, no-pressure coaching session? I’ve decided to open up my calendar for the next few weeks for FREE 30 MINUTE coaching sessions. You can use these 30 minutes to talk about whatever is coming up for you - business, anxiety, fear, navigating the chaos, ANYTHING - and I will hold that space for you and support you in whatever way I can. It's free and ZERO strings attached. Book your call from my Instagram page!
HIGHLIGHTS
0:39 - One common theme I've found in every crisis
3:42 - Why I niched down during this crisis
8:51 - The real measure of success for our businesses
10:59 - Why now might be the time to change how you serve
13:33 - Getting ready for the feedback
14:59 - Now is the time to be messy
ABOUT ME
I’m Kari Keating, mom of 3 young boys, that ditched a 17-year, 6 figure corporate career to go after her dreams. I’ve been coaching professionally for over 2 years and have had a wide variety of clients from recording artists, website developers, photographers, professional network marketers, and other life coaches.
My zone of genius lies in helping soul-based entrepreneurs get out of their heads and into inspired action, so they can make the impact they crave and the income they deserve.
Find me at my website - https://www.kari-keating.com/
Connect on Instagram - https://www.instagram.com/karikeating/
CREDITS
Podcast edited and mixed by 51 features. Connect with Andrew at andrew {at} 51features {dot} com.
Next Episode
On influence, body positivity and building an empire with Jewelry Designer and Mom Boss Natalie Borton
In this episode, I chat with Jewelry designer and mega-influencer, Natalie Borton, on how she launched her business, why she uses her platform with intention and what's next for her business.
Natalie Borton is a mom, wife and entrepreneur that is passionate about positivity, authenticity and simplicity. She designs minimalist, California-inspired jewelry for everyday wear and educates her community on making the most out of their wardrobe, living more confidently and pursuing their dreams honestly and whole-heartedly.
You can find out more about her at www.natalieborton.com
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