
Linda Fisk on Unlocking the Power of Partnerships
09/21/20 • 34 min
Linda Fisk is a multi-award-winning leader, keynote speaker, author and university professor dedicated to amplifying and extending the success of other high-caliber business leaders. Linda serves as the CEO of Collective 54, the only national peer advisory network for owners of professional services firms, focused exclusively on growing, scaling, and maximizing firm valuation. As CEO, she accelerates the success of Collective 54’s members, enabling them to live their most meaningful lives.
Prior to leading Collective 54, Linda was the global head of brand marketing, public relations and communications at Susan G. Komen following a 5-year executive leadership role at YPO, where she developed her passion for bringing leaders together to solve problems. Linda forged a career as an entrepreneurial and forward-thinking marketing leader on the cutting edge of customer acquisition, retention and loyalty.
Linda has a Ph.D. and M.A. in Clinical Psychology and has written extensively on the subjects of social comparison, depression and anxiety, subjective well-being and personality theory, with a focus on relating scientific research to commonly understood concepts. Currently, Linda is interested in the psychology of influence, persuasion and negotiation.
In this episode Linda and I discuss...- The power of partnerships
- Core values or principles of an effective partnership
- Examples of unlikely yet successful partnerships
- How to know if a partnership will benefit you and your goals
- The power of peer advisors and collective wisdom and expertise
Website: https://www.collective54.com
LinkedIn: https://www.linkedin.com/in/lindafisk
Thank You to Our SponsorsZebralove Web Solutions: Close your online marketing skills gap, learn how to remain relevant in a quickly changing marketplace, and get ongoing support in promoting your businesses online. Stay ahead of the game by signing up for these Digital Marketing Forum. Go to womentakingthelead.com/zebraworkshops to register.
ResourcesCreate Goals that are Worthy of you: If you are done with either pursuing vanilla goals, suffering through the struggle of goals that are not aligned with your strengths, or dealing with heartbreak of an unattainable goal this course is for you!
Accomplished: How to Go from Dreaming to Doing: A simple, step by step system that gives you the foundation and structure to take your goals and make them happen.
Linda Fisk is a multi-award-winning leader, keynote speaker, author and university professor dedicated to amplifying and extending the success of other high-caliber business leaders. Linda serves as the CEO of Collective 54, the only national peer advisory network for owners of professional services firms, focused exclusively on growing, scaling, and maximizing firm valuation. As CEO, she accelerates the success of Collective 54’s members, enabling them to live their most meaningful lives.
Prior to leading Collective 54, Linda was the global head of brand marketing, public relations and communications at Susan G. Komen following a 5-year executive leadership role at YPO, where she developed her passion for bringing leaders together to solve problems. Linda forged a career as an entrepreneurial and forward-thinking marketing leader on the cutting edge of customer acquisition, retention and loyalty.
Linda has a Ph.D. and M.A. in Clinical Psychology and has written extensively on the subjects of social comparison, depression and anxiety, subjective well-being and personality theory, with a focus on relating scientific research to commonly understood concepts. Currently, Linda is interested in the psychology of influence, persuasion and negotiation.
In this episode Linda and I discuss...- The power of partnerships
- Core values or principles of an effective partnership
- Examples of unlikely yet successful partnerships
- How to know if a partnership will benefit you and your goals
- The power of peer advisors and collective wisdom and expertise
Website: https://www.collective54.com
LinkedIn: https://www.linkedin.com/in/lindafisk
Thank You to Our SponsorsZebralove Web Solutions: Close your online marketing skills gap, learn how to remain relevant in a quickly changing marketplace, and get ongoing support in promoting your businesses online. Stay ahead of the game by signing up for these Digital Marketing Forum. Go to womentakingthelead.com/zebraworkshops to register.
ResourcesCreate Goals that are Worthy of you: If you are done with either pursuing vanilla goals, suffering through the struggle of goals that are not aligned with your strengths, or dealing with heartbreak of an unattainable goal this course is for you!
Accomplished: How to Go from Dreaming to Doing: A simple, step by step system that gives you the foundation and structure to take your goals and make them happen.
Previous Episode

100% Jodi: Pay Attention to the Signs that You Need to Rest
Hello there! Before we dive in, I wanted to let you know that Accomplished: How to Go from Dreaming to Doing is coming soon in Audible!! I’m crossing my fingers that it will be available by September 18 because that is my 10-year anniversary of being in business. It would be something special to be able to talk about both of these events simultaneously.
Stay tuned on more information about the book.
This episode is dropping on the US holiday of Labor Day so if you are listening to this episode, I hope you have had a chance to take some significant downtime this weekend.
And downtime is the topic of this episode of Women Taking the Lead.
I recently shared an article I found on The Daily Muse titled, "Yes, You Should Still Take Time Off Work During COVID-19—Here’s How to Make the Most of It" by Regina Borsellino.
The post was liked and commented on across platforms it so I knew it was hitting home. I got the feeling we needed to talk more about this.
The article made a case for why you should take time off during COVID-19, for both personal and professional reasons. It also contained 6 tips to help you make the most of your time off. It’s all about setting yourself up for success.
Self-care lays the foundation of the work I do with my clients. Just recently I was meeting with a new client and she was very wound up by a lot of things that were going on at work and was near her wits end.
Our next meeting was the week after she came back from a week off and the difference was astounding. The circumstances at work were no different, but she was able to see things from a new perspective and felt that resolving these issues was very doable.
She also talked about feeling lighter and more productive. The time away had helped her to crystalize her thoughts about how to take better care of herself.
That week off gave her an opportunity to stop focusing on the problems she was facing and as a result, brand new solutions started presenting themselves to her. I want to underscore that – by intentionally putting the problems to the side and relaxing, her mind started to formulate solutions to the problems without her putting any effort into solving those problems.
I also had an experience with a friend this past week that also underscored the need we have for rest. My friend has a lot going on in her life right now. She is getting pulled in many different directions, is up against some big deadlines and there was a lot of work to be done.
She texted me a week ago because her anxiety had spiked and she was in a really bad place. I did what I could to support her in the moment but I was really worried about her for the rest of the day.
When I checked back in with her that evening, she reported that she had laid down in the middle of the day to catch her breath and wound up sleeping for 2 1⁄2 hours. She slept so soundly she woke up in the same position she fell asleep in.
Her anxiety was gone and she accepted she was just going to have to take everything one step at a time and do what she could. She called me a few days later to let me know the biggest project with the hard deadline was completed a day ahead of schedule.
She’s taking a break before she dives into the next project.
We think we need to be a non-stop superwoman but the fact is we need to stop periodically to take care of ourselves to be at optimal.
There is a principle of diminishing returns that you’ll want to be aware of. In the realm of productivity, it states that there is a point at which the same investment of resources will yield fewer results.
For example, you may be able to complete four reports every hour. However, if you continue to work at that pace without a break you will reach a point when you are no longer able to produce four reports an hour. And if you continue, your output will continue to diminish.
We need to take breaks to stay productive. And as was shown in the case of my friend, we need to take breaks to maintain a stable mood and confidence in our abilities.
If you find that you are pushing yourself too hard, ask yourself what is the story you are telling yourself that is preventing you from taking a break?
The story can take on many variations. It could be you see other people appear to be working harder than you are so feel like you’re not doing enough. It could be that you feel you must keep working because there’s no way it’s all going to get done if you rest.
You may be afraid that you’ll lose your motivation for good if you slow down for a bit. Or, you’re afraid your business will tank or your job will be at risk if you don’t keep going full speed.
I’m not going to tell you your story is true or false. I am asking you to challenge your s...
Next Episode

Cara Macklin on Creative Visionary Thinking
Cara Macklin, a multi award-winning entrepreneur and business success coach has been recognized for her achievements including Women in Business Outstanding Innovation, IoD finalist Director of the Year for Innovation, Women in Business Young Business Woman of the Year and Northern Ireland’s Top 40 under 40 and has been featured on BBC, Thrive Global, TedX, and in 2021 on FOX TV
Both an entrepreneur and coach, Cara’s journey began at 5 years old, growing up in her family business where her education began around the kitchen table... Starting her first business at 15 and spent over 15 years as a Director in the family business an award-winning healthcare & hospitality group which grew from 3 businesses with 250 employees to 7 businesses and 600 employees. She disrupted the elderly healthcare industry in Ireland creating the first ‘Lifestyle Care Home’ cited by IoD chairman as a ‘world class concept.’
Cara left her family business and founded Caram as a Visionnaire Success Coach to elevate dynamic leaders ambitious to do things differently and achieve even more, through her unique blend of business acumen, creative thinking, and success mindset.
In this episode Cara and I discuss...- Cara’s work as a visionnaire success coach
- The biggest challenges leaders have when working on the future vision and next level of the business
- Cara’s success in working with teams to disrupted the elderly healthcare industry in Ireland.
- Steps you can take to tap into your creativity to create a vision of success for you.
Email: [email protected]
Website: https://Caram.org.uk
LinkedIn: https://www.linkedin.com/in/caramacklin/
Thank You to Our SponsorsZebralove Web Solutions: Close your online marketing skills gap, learn how to remain relevant in a quickly changing marketplace, and get ongoing support in promoting your businesses online. Stay ahead of the game by signing up for these Digital Marketing Forum. Go to womentakingthelead.com/zebraworkshops to register.
ResourcesCreate Goals that are Worthy of you: If you are done with either pursuing vanilla goals, suffering through the struggle of goals that are not aligned with your strengths, or dealing with heartbreak of an unattainable goal this course is for you!
Accomplished: How to Go from Dreaming to Doing: A simple, step by step system that gives you the foundation and structure to take your goals and make them happen.
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