Making Aging Her Business

Jill Angelo is the CEO and Founder of Gennev, a company on a mission to give women more control over their health, especially for those in their second half of life. Gennev prides itself as the first-ever online clinic for women in menopause that also provides telemedicine access to OBGYNs, Primary Care Practitioners, and Registered Dietitians. Before starting Gennev, Jill spent 20 years in the tech industry, of which 15 of those years she spent working at Microsoft in executive roles such as Chief of Staff to the CMO, Director of Global Media, and Product Management for Emerging Markets. Jill is also a regular speaker on topics related to femtech, women’s health, and entrepreneurship and sits on the Board of Directors for Special Olympics of Washington.

Today, Jill joins me to share her passion for helping women and the services Gennev offers. She describes why menopause is a taboo topic and how she wants to change society’s perception of it. She explains why the second half of a woman’s life isn’t all bad and discusses some of the challenges she overcame when she became an entrepreneur. Jill also shares advice for female founders in any industry and why there’s a great need for a service that specifically caters to menopausal women.

"Our mission is to empower women to take control of their health in the second half of life, starting with menopause." - Jill Angelo

Today on When She Founded:

• How Gennev helps women in their menopause stage.
• The need for a service that specifically caters to menopausal women.
• Why being in menopause isn't completely negative.
• Jill's background and what led her to start Gennev.
• The effort they put into building Gennev and what it was like during the first few months.
• The biggest challenge Jill encountered when she was just starting out.
• When they started growing as a company, who they hired, and where they are now.
• Why telehealth is a difficult endeavor to take on.
• How their clients are finding their company.
• Why menopause is considered a taboo subject.
• How their pricing model is structured.

Connect with Jill Angelo:

• Gennev
• LinkedIn
• Twitter
• Instagram

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