TLF Gems - Book Launch: Your Customer Survey

Book Launch: Your Customer Survey

02/15/21 • -1 min

Greg interviews Stephen about his new book Your Customer Survey: Using Research To Build A Distinctive Customer Experience.

Who’s it for, what’s it about, and what makes it different to all the other customer experience books that are out there?

If you’re interested you can buy the paperback from TLF Research and there is also a Kindle version.

https://tlf-public-assets.s3.eu-west-2.amazonaws.com/podcasts/Ep43+-+Book+Launch+-+Your+Customer+Survey.mp3

Greg interviews Stephen about his new book Your Customer Survey: Using Research To Build A Distinctive Customer Experience.

Who’s it for, what’s it about, and what makes it different to all the other customer experience books that are out there?

If you’re interested you can buy the paperback from TLF Research and there is also a Kindle version.

https://tlf-public-assets.s3.eu-west-2.amazonaws.com/podcasts/Ep43+-+Book+Launch+-+Your+Customer+Survey.mp3

Previous Episode

The New Customer Experience Landscape 2021

Greg quizzes Stephen about his recent webinar on “The New Customer Experience Landscape 2021”. What have we seen in 2020 which is going to lead to lasting change?

Stephen argues that qualitative research is more vital now than it’s ever been, and that the three big themes for 2021 are Culture, Sustainability, and Empathy.

If you missed the webinar, you can watch a recording.

https://tlf-public-assets.s3.eu-west-2.amazonaws.com/podcasts/Ep42+-+TheNewCXLandscape.mp3

Next Episode

Measuring trust

What is trust, can you measure it, and do you need to in order to understand your customer relationships properly?

In this episode Greg and Stephen talk about the webinar “Measuring Trust” (which is running again in July: https://www.tlfresearch.com/measuring-trust/ ), and why trust is crucial to predicting how customers will react when things go wrong.

https://tlf-public-assets.s3.eu-west-2.amazonaws.com/podcasts/Ep44+-+Measuring+Trust.mp3