
Specific SEO strategies worth re-thinking
12/15/19 • 12 min
This is the first-ever recording of Gulo's Web Marketing Insights Podcast. Chris and Zach discuss how the Insights Podcast will tackle topics such as user experience, conversion rate optimization and SEO.
We take aim at a variety of challenges digital marketers face today:
- What should you do about Google's BERT updates?
- What makes good SEO?
- Upping your backlink game.
- The Conversational Web and key phrases around it.
- What's the cost of doing nothing.
This is the first-ever recording of Gulo's Web Marketing Insights Podcast. Chris and Zach discuss how the Insights Podcast will tackle topics such as user experience, conversion rate optimization and SEO.
We take aim at a variety of challenges digital marketers face today:
- What should you do about Google's BERT updates?
- What makes good SEO?
- Upping your backlink game.
- The Conversational Web and key phrases around it.
- What's the cost of doing nothing.
Next Episode

Analyzing Search Engine Land's Periodic Table of SEO Factors
Search Engine Land’s Periodic Table of SEO Factors debuted in 2011. Since the initial release, SEO professionals reference it to better understand the elements essential to a winning SEO strategy. It's frequently linked to by thousands of digital marketing professionals.
Chris Bonney & Zach Wilson sit down and discuss a few of the key "elements" - Quality, Authority, Backlinks & Emerging Markets - for 2020 and beyond.
https://searchengineland.com/seotable
The Web Marketing Insights Podcast - Specific SEO strategies worth re-thinking
Transcript
spk_0: 0:08
thistles gonna be our agency podcast for talking about solutions that air for results driven marketers and ideas and insights specifically in the vein of, ah, user experience, which were extraordinarily passionate about s CEO, which were also extraordinarily passionate about and conversion optimization, which, um, we're also extraordinarily passionate about and how all these things are connected. We're gonna talk about just our own experience problems, Saul, so
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