
Accelerators & Incubators 101 - Find the right program for your brand
01/31/22 • 46 min
Today we get to talk about one of the newest Startup CPG resources - a list of CPG accelerators and incubators with all the details to help you find the perfect program for your brand. Sarah Nathan, founder of Bloom CPG, a CPG consulting group, helped build this resource and joins us to talk all things accelerators and incubators. Listen is as Sarah shares how to find the right accelerator or incubator for your brand and best practices for completing your application, participating in a program, and building long-term relationships.
This resource is proudly sponsored by Buttermilk Creative, a leading packaging and design studio.
Episode Links:
- Read the Startup CPG article by Sarah about incubators & accelerators and get access to the database here
- Sarah's Linkedin
- Bloom CPG’s website
- Listen to our podcast episode with Mondelēz about their accelerator here
Show Links:
- Join the Startup CPG Slack community (5K+ members and growing!)
- Follow @startupcpg
- Visit host Jessi's Linkedin or website
- Questions or comments about the episode? Email Jessi at [email protected]
Today we get to talk about one of the newest Startup CPG resources - a list of CPG accelerators and incubators with all the details to help you find the perfect program for your brand. Sarah Nathan, founder of Bloom CPG, a CPG consulting group, helped build this resource and joins us to talk all things accelerators and incubators. Listen is as Sarah shares how to find the right accelerator or incubator for your brand and best practices for completing your application, participating in a program, and building long-term relationships.
This resource is proudly sponsored by Buttermilk Creative, a leading packaging and design studio.
Episode Links:
- Read the Startup CPG article by Sarah about incubators & accelerators and get access to the database here
- Sarah's Linkedin
- Bloom CPG’s website
- Listen to our podcast episode with Mondelēz about their accelerator here
Show Links:
- Join the Startup CPG Slack community (5K+ members and growing!)
- Follow @startupcpg
- Visit host Jessi's Linkedin or website
- Questions or comments about the episode? Email Jessi at [email protected]
Previous Episode

Inventory Management 101 - Get your inventory operations fit as a Fiddle
43 percent of small businesses in the United States don’t track inventory, or do so using a manual system. In CPG, our inventory has the added complexity of lot/batch tracking, expiration dates, recalls, compliance, and certifications. Brands who win have a handle on their inventory, margins, and operations. That's why we had Ken Ojuka join us to talk all things inventory and physical product movement. Ken is the CEO of Fiddle, modern inventory operations software for CPG brands and manufacturers. Listen in as Ken walks through how to think about inventory in CPG, how and when to choose an inventory system, and other best practice tips to manage your inventory like a pro.
Fiddle is a proud sponsor of Startup CPG.
Episode Links:
- Fiddle’s website
- Ken's LinkedIn
- Listen to the The Physical Product Movement Podcast
- Request a 30-min Fiddle demo here
- Get free access to "The Ultimate Supplier & Co-Packer List" here
- "The Ultimate Inventory Management Guide For Growing CPG Brands" by Fiddle is available here
Show Links:
- Join the Startup CPG Slack community (5K+ members and growing!)
- Follow @startupcpg
- Visit host Jessi's Linkedin or website
- Questions or comments about the episode? Email Jessi at [email protected]
Next Episode

Let's Demystify Insurance - How to navigate insurance in CPG
Less than a year ago, I (Host Jessi) had an insurance emergency at LivBar. I searched "insurance" in the Startup CPG slack and found Danielle Holyoake's name. I sent her a quick email and we jumped on a call. In record time, she solved a problem that other brokers had told me wasn't possible (full story in the episode!). I was so excited when Amelia Risk became a proud partner of Startup CPG because it meant we could do a podcast episode packed with game-changing knowledge. Danielle, is the COO and co-founder of Amelia Risk, the better-for-you insurance broker. Listen in as Danielle shares the key roles of an insurance broker, the most common types of insurance applicable to CPG and when they become relevant (think product liability, workers comp, D&O, recall, general liability), navigating insurance requirements for retailers, how to find the best policies, how umbrella insurance might not be what you think it is, and more.
Amelia Risk is a proud sponsor of Startup CPG.
Episode Links:
- Amelia Risk's website
- Danielle's LinkedIn
- Danielle's email: [email protected]
Show Links:
- Join the Startup CPG Slack community (5K+ members and growing!)
- Follow @startupcpg
- Visit host Jessi's Linkedin or website
- Questions or comments about the episode? Email Jessi at [email protected]
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