SPI 682: Short Form Content is a Waste of Time

05/19/23 • 13 min

3 Listeners

The Smart Passive Income Online Business and Blogging Podcast

#682 If you're trying to build a brand using short-form videos, I'm worried about you. This goes against most of the advice you'll hear, but I'm taking a stand because long-form content is a much better way to build a loyal audience. In this session, I want to walk you through the thought process and experiences that have led to this conclusion. In fact, I recently spoke on stage at Social Media Marketing World on this topic, and the feedback has been incredible. You see, Shorts are a lot like eating snacks that ultimately leave you unsatisfied. Is that what we want to provide as content creators? I want to be the chef at a restaurant where you sit down for an unforgettable experience. That's what future superfans are more attracted to! So join me today as I make the case for long-form content at a time when everyone else is falling short! Show notes and more at SmartPassiveIncome.com/session682.

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See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Previous Episode

SPI 681: Community-Powered Business Growth with Chris and Danielle from Money Ripples

1 Recommendations

#681 Without building a community around your brand, you'll be left behind. That's the flag I'm planting in the ground, the line I'm drawing in the sand. But, for your business, what exactly is the role and value of bringing people together? Today, I'm exploring this topic with my guests Chris Miles and Danielle Hollembaek from Money Ripples. You see, they recently hired SPI CEO Matt Gartland and me to help them build their community. We want to share this process with you because the benefits for their company are already becoming apparent. Chris, Danielle, and I will discuss every step of this journey, from setting up a Circle community to creating an engaging space that people come back to again and again. This is a great episode for anyone looking to build a community-powered business! And, if this chat inspires you, check out our community help page to learn more about starting and running a membership business! Show notes and more at SmartPassiveIncome.com/session681.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Next Episode

SPI 683: A Masterclass on Your Mindset as a Creator with Dr. Corey Wilks, Psy.D.

#683 Fear is often the biggest thing holding us back. So how do we neutralize its power over us? What can we do to stop it from manifesting as procrastination and perfectionism? How do we come to terms with uncertainty and move toward success? We tackle all that in this incredible episode with my guest, Dr. Corey Wilks, Psy.D. This session is an absolute masterclass on conquering fear and transforming your mindset! Dr. Wilks is a clinical psychologist and entrepreneur specializing in helping creators reach their potential. This conversation is a deep dive into everything from defeating the Four Horsemen of Fear — failure, uncertainty, ridicule, and success — to using psychology to price your products and deal with trolls and haters. My chat with Dr. Wilks will blow your mind and rewire it to help you reach your most ambitious goals, so don't miss out! Show notes and more at SmartPassiveIncome.com/session683.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.