The Smart Passive Income Online Business and Blogging Podcast

#610 What is the number one strategy you should focus on in the coming years? At SPI, we believe that community is a massive part of the future of entrepreneurship. I'm pulling back the curtain today and revealing the exciting things we've been working on behind the scenes. Joining me are three brilliant members of our team. Jillian Benbow is the Community Experience Director at SPI. You’ve heard from her in episode 495, but today she introduces you to our newest community managers. David Masnato manages SPI Pro, while Ashley LaGrow is at the helm of our brand new Learner Community that we can’t wait to unveil! We talk about what it is and who it's for, and we give you a sneak peek at what we have in store for our members. You also get a look at our entire community strategy, with takeaways to help you future-proof your business. Whatever level you’re at, we have you covered at SmartPassiveIncome.com/community. Show notes and more at SmartPassiveIncome.com/session610.

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#682 If you're trying to build a brand using short-form videos, I'm worried about you. This goes against most of the advice you'll hear, but I'm taking a stand because long-form content is a much better way to build a loyal audience. In this session, I want to walk you through the thought process and experiences that have led to this conclusion. In fact, I recently spoke on stage at Social Media Marketing World on this topic, and the feedback has been incredible. You see, Shorts are a lot like eating snacks that ultimately leave you unsatisfied. Is that what we want to provide as content creators? I want to be the chef at a restaurant where you sit down for an unforgettable experience. That's what future superfans are more attracted to! So join me today as I make the case for long-form content at a time when everyone else is falling short! Show notes and more at SmartPassiveIncome.com/session682.

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#618 How do you know your course is worthy of the price tag? What are the solutions you provide, and what are the transformations your students can expect to see? What do you want them to say about you and how you served them? Today’s guest host, Marla Bainbridge Martinez, will walk you through her REFOCUS system to help you answer these questions and take your courses and testimonials to the next level. These Teaching Friday episodes hosted by SPI Pro members are always jam-packed with actionable tips, so make sure you listen in. Marla’s business, Refocused Income, helps course creators build learning experiences that deliver results and lead to glowing reviews. In this session, she walks you through exercises that teach you how to organize your content optimally. She also helps you understand the strategies you can use to supercharge your social proof through testimonials and referrals. Enjoy! Show notes and more at SmartPassiveIncome.com/session618.

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#780 Many creators and entrepreneurs play it safe. Here's the thing, though. That's actually a dangerous mindset to have if you want to see your brand grow. So how do you take the kinds of risks that lead to massive rewards? For the last year, we've all been talking about the incredible 10x is Easier than 2x by Dan Sullivan and Dr. Benjamin Hardy. I've also been applying this perspective to SPI and Deep Pocket Monster, my Pokémon YouTube channel, and the results have been game-changing! So what are the key principles that have stuck with me after reading this book? How do you leverage and set ambitious goals to 10x your growth? When does it make sense to focus on incremental improvements instead? I cover all of this in today's deep dive into one of the most influential books of the last few years. Show notes and more at SmartPassiveIncome.com/session780.

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#736 What's the point of building a business if you can't maintain it? If you want to follow your vision and have free time to sustain and enjoy it, you have to understand the vertical thinking successful entrepreneurs instinctively use. Jason Feifer, editor-in-chief of Entrepreneur magazine, is joining me today to help you create projects that stack and work together to supercharge your growth! You're hearing from another one of SPI Pro's Experts in Residence today. We're introducing the EIR program to serve our members with next-level knowledge and support, so tune in to get a sneak preview of what's coming to our incredible community! In his job, Jason has access to world-class entrepreneurs and is here to share the lessons he's learned so far. He and I talk about getting clarity on your mission and bringing it to life in a sustainable way using proven strategies and mindsets! Show notes and more at SmartPassiveIncome.com/session736.

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