The Shinah Show
Shinah Chang
How exactly does someone with zero business or artistic training launch and grow a $900k business and build a life full of creativity and freedom? That’s exactly what The Shinah Show explores. Every week, I (Shinah Chang, a former corporate lawyer turned wildly successful calligrapher and calligraphy teacher) share a lesson that I learned along my journey. Maybe you feel like you’re stuck in a life that doesn’t light you up inside. Maybe you’re craving more creativity, but you don’t think you’re “artistic” or “talented” enough to really go after it. Here’s some good news: you are NOT stuck. You CAN break out of unfulfilling routines and get more creative joy in your life! And I want to support you in your own journey to unleash your creativity and true self-expression.
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Top 10 The Shinah Show Episodes
Goodpods has curated a list of the 10 best The Shinah Show episodes, ranked by the number of listens and likes each episode have garnered from our listeners. If you are listening to The Shinah Show for the first time, there's no better place to start than with one of these standout episodes. If you are a fan of the show, vote for your favorite The Shinah Show episode by adding your comments to the episode page.
From Beginner to Pro Calligrapher (four student stories)
The Shinah Show
06/06/23 • 21 min
“YOUR SUBCONSCIOUS NEEDS TO SEE THAT OTHER PEOPLE ARE DOING IT... BEFORE YOU CAN GO FOR IT!” - SHINAH
Today, I’m bringing you something different.
FOUR SUPER-RELATABLE STORIES of women who started as calligraphy beginners, and are now Calligraphy Professionals.
All four purchased the Pro Calligrapher Bundle in April 2022 and have already booked their first clients and are actively growing their businesses.
- Sher Pierre - Left-handed school teacher who always had good handwriting, and is now working to turn that passion into a more creative career
- Nikki Davis - Graphic and web designer who started with copperplate, but wanted a more expressive and versatile style. Now, she incorporates calligraphy into her biz, creates fonts, does signage and more
- Stacie Nomura - Special Ed teacher who lives in a small community in Hawaii and is going for her callig biz even though she NEVER thought entrepreneurship was open to her
- Mara Buhrmeister - Has a business degree and does marketing as her day job and is now using networking to get her first calligraphy jobs.
Why do I try my best to share a variety of student stories every time I market my calligraphy courses?
Because your subconscious needs to see that SOMETHING IS POSSIBLE before you can even START to think about going for it yourself!
Having the right info and support can make things possible in your mind that you NEVER thought were possible before. So if you’ve ever dreamed of making money doing a craft you love, you’ve gotta check out:
PRO CALLIGRAPHER BUNDLE OF COURSES
Gives you everything you need to go from complete calligraphy beginner, to developing a signature style, to SELLING your calligraphy so you can start to bring in some fun side income. 👉 crookedcalligraphy.com/courses
***DOORS CLOSE SUNDAY, JUNE 11, 2023 at 11:59PM ***
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FOLLOW:
- Follow along with my Radical Business Experiment of 2023 over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
REMIX 1: Identifying What's Holding You Back
The Shinah Show
12/06/21 • 20 min
“How do you get over all of the doubts and all of the objections and just do the d*mn thing?”
- Shinah
You might be a little surprised to see this episode — yes, last week’s episode WAS the season finale of Season 1 of The Shinah Show. I’ve had such an amazing time creating this first season and am so grateful for all of the subscribers, reviews, five-star ratings, and support that I’ve received over the last few months.
After I finished recording the last episode, I sat down and thought about it a little bit more — and I decided that I didn’t want to leave you hanging for all of December!
I’ll still be taking a bit of time off to recharge and gear up for Season 2, so my team and I have put together four “remix” episodes to help you keep your creative juices flowing through the holiday season.
Each remix episode will feature handpicked insights, stories, and tips plucked from the last 35 episodes. If you’ve missed out on any past episodes, this month will be a great opportunity to hear the best nuggets of advice from Season 1. If you caught the show every week, these remix episodes will remind you of the tips and tricks that you may have forgotten — and help you keep those creative fires burning!
Tune into this episode of The Shinah Show to find out:
- The secret Season 1 theme I uncovered while choosing clips for the remix episodes
- What you can expect from December’s remixes, episode by episode
- How to get over the destructive perfectionism that may be standing between you and achieving your goals
Highlights:
00:34 Intro
01:49 The hidden Season 1 theme
03:11 Remix overviews
04:07 Remix #1 breakdown
05:19 Work out your want muscle
13:59 Inspired perfection v. insecure perfectionism
17:56 Recap & three questions
Links:
Learn calligraphy with me: www.freecalligraphyworkshop.com
Follow me!
Instagram: @crookedcalligraphy
Facebook: facebook.com/crookedcalligraphy
Show notes can be found at theshinahshow.com
Watch these episodes on YouTube: https://www.youtube.com/channel/UCVJJZS9jYDmzePAnaGDiFuw
Make sure to subscribe to my YouTube channel, and ring the bell for notifications so you never miss an episode!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
Calligraphy Myths That Aren’t True
The Shinah Show
09/27/21 • 22 min
“I actually think of calligraphy not as handwriting, but more as drawing.”
- Shinah
It’s time to bust some calligraphy myths!
I know there are a lot of people out there, right now, who LOVE to follow calligraphers on Instagram and dream about having the skill to create beautiful invitations, greeting cards, or shop signs — but are afraid to pick up a pen themselves because they’ve heard and believed a misleading myth about calligraphy.
I know this, because they reach out to me via email, DMs, and in person to explain that they’re curious to try it, but feel like they’ll be a failure because of [INSERT MYTH HERE].
I’m going to tell you right now: don’t believe what you’ve heard!
These myths have no bearing on how quickly or successfully you’ll pick up the skill.
For example, you definitely do not need to have great handwriting in order to write beautiful calligraphy — they’re two completely different skills! Full disclosure: my handwriting is not great. So please don’t let this myth hold you back from picking up a pointed pen and following your dream.
In this episode, I bust five of the biggest myths that keep people from trying calligraphy. So if you’re curious but have been hesitating... then this episode is for you!
Tune into this episode of The Shinah Show to find out:
- Why you shouldn’t be intimidated by calligraphy’s long history and stodgy background
- You do NOT have to be right-handed to become a skilled calligrapher!
- Why calligraphy is not cursive writing — and how it’s actually closer to illustration!
Highlights:
00:32 Intro
01:39 Good handwriting not required!
04:58 Calligraphy isn’t old-fashioned
07:16 It takes less time than you think!
10:21 Modern Calligraphy 101
11:00 Southpaws welcome!
14:54 Calligraphy is in demand
18:23 Your brain will hold you back
20:17 Believe in yourself
Links:
Modern Calligraphy 101: https://moderncalligraphy101.com
Learn calligraphy with me: www.freecalligraphyworkshop.com
Follow me!
Instagram: @crookedcalligraphy
Facebook: facebook.com/crookedcalligraphy
Show notes can be found at theshinahshow.com
Watch these episodes on YouTube: https://www.youtube.com/channel/UCVJJZS9jYDmzePAnaGDiFuw
Make sure to subscribe to my YouTube channel, and ring the bell for notifications so you never miss an episode!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
I Took a 6-Week Break (here’s what I learned)
The Shinah Show
09/20/21 • 22 min
“I want to learn how to be happier with exactly what I have.”
- Shinah
I have a bit of an update for you this week. I was hit by a pick-up truck while cycling on vacation recently — yes, I was wearing a helmet. Yes, physically, I’m okay.
This episode isn’t about my physical injuries.
It’s about the emotional impact of major events. (And yes, there are valuable lessons in this episode!)
The years of 2020 and 2021 have been anything but uneventful. And almost 2 years worth of crisis after crisis, ongoing stress, and massive uncertainty... that leaves an emotional mark.
The impact of these years, the passing of my 40th birthday, topped off with the emotional aftermath of my accident... I’m not ashamed to say that it led me to a total emotional meltdown.
I had zero motivation to do anything. Especially not for my business.
I needed to hit pause and process everything.
I stopped showing up on Instagram. I stopped working on building my business. I let my team take the reins and I just let myself take a break. And I’m here to tell you — when you’ve spent your whole life focused on productivity, taking that time off is HARD.
But it’s also SO necessary, sometimes.
Tune into this episode of The Shinah Show to find out:
- The 3 most important lessons I learned from allowing myself to just rest
- Why you should wait until after you’ve recovered from burnout before making big decisions
- Why it’s important to step back occasionally as a leader — and what you (and your team) will gain
Highlights:
00:33 Intro & update
03:10 Impacts of 2020 & 2021
04:19 The meltdown & pause
05:40 The business break
07:55 Learn how to be happier
10:07 Don’t burn it all down!
11:36 Treat yourself better
12:37 Stepping back as a leader
14:10 No one right way
16:24 Recap
Links:
Learn calligraphy with me: www.freecalligraphyworkshop.com
Follow me!
Instagram: @crookedcalligraphy
Facebook: facebook.com/crookedcalligraphy
Show notes can be found at theshinahshow.com
Watch these episodes on YouTube: https://www.youtube.com/channel/UCVJJZS9jYDmzePAnaGDiFuw
Make sure to subscribe to my YouTube channel, and ring the bell for notifications so you never miss an episode!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
How to Start a Calligraphy Business (Getting Customers)
The Shinah Show
02/20/24 • 37 min
Let’s get into part 2 of how to start a calligraphy business with arguably one of THE most important things – how to attract customers & keep them with the services you’re providing!
There is a LOT that goes into starting a business – which might sound incredibly scary. But this is stuff though where you actually need to show up and courageously keep trying. Of course, you don’t need to do EVERYTHING when you’re first starting out- but you need to know the IMPORTANT things to do to establish yourself (and I’m here to tell you what they are!).
In this episode of The Shinah Show, I break down the essential things you should do when starting your business to attract and keep customers. We’ll cover:
- Why developing your brand identity FIRST will make everything else infinitely easier
- The art of crafting your online presence via a website (and all things social media)
- The “who/what/where” of finding your ideal clientele
- How to keep customers using the “5 P’s”
- A Cliff’s Note’s version of the beast that is Etsy
I promise following this outline & narrowing down your to-do list will help save you from slipping into decision-making paralysis, and allow you to streamline your customer acquisition strategy. It's not nearly as overwhelming or scary as you think - and totally doable. If I can do it, you can too!
Read a Blog version of this Podcast right here!
RESOURCES:
Check out Episode 52 if you're a brand new beginner HERE!!
Wanna hear more about the Pros & Cons of Etsy?? I break it all down in Episode 77!
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
Your Fear is Not Special
The Shinah Show
01/17/24 • 19 min
If you’re afraid to follow your creative dreams, I’m going to give you some perspective today that will totally DISARM your fear (and it’s not what you might think).
I’ve been encouraging people to go after their creativity in the form of calligraphy for 8 years now. I’ve sold courses that cost $500 or more – and I’ve also heard EVERY excuse under the sun why people don’t want to take that first step on their creative journey.
All those objections have one common thread – they are born out of FEAR.
Join me in this podcast as I share with you:
- The craziest objections I’ve heard born out of fear, and how people overcame them
- Why you should acknowledge your fears, but not let them run the show
- How to find YOUR own definition of creative success
- How to utilize your fear objectively as a tool rather than run away from it
I hope this episode shows you that your fear is not that special – or unique for that matter. Don't buy its bullshit, and certainly don’t let it keep you from your dreams.
My FREE “Newbie to Pro Calligrapher” Challenge is going on RIGHT NOW through January 19th!! I'm teaching daily calligraphy lessons throughout the week that culminate in my LIVE webinar - where I show you how to go from a totally new calligrapher to owning your own business in SIX MONTHS!
There is still time to catch up & join in on the fun - all for FREE! Register HERE!
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FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
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SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
The "CUD" Product Formula
The Shinah Show
10/11/23 • 28 min
What’s the first thing you think of when you hear the word “CUD”??
Probably a cow chewing their cud (at least that’s what I think of). BUT, there is an entirely different definition of “CUD” that can help you jumpstart a profitable creative business (stick with me here!)
In today’s episode, I define how to use the “CUD Method” (clear, unique, doable) to select the best product to sell in your business.
To be successful, your product needs to be ALL 3 of these things:
- C – CLEAR: Easy for customers to understand and see its use in their life
- U – UNIQUE: Something that sets your product apart from the rest in the market
- D – DOABLE: Able to easily be made by you in a timely manner and within cost parameters
I’ll also share with you some of my most successful (and not-so-successful) products to date – as well as some of the best products my students have created to sell!
AND if you’ve been dreaming of launching your own business but keep setting it on the backburner, my “Launch Your Profitable Product” Bootcamp is starting October 22nd 2023!
Each day of boot camp, we’ll be taking concrete steps together to choose a product and launch it into the world for sale! By the end of our 7 days together, you will have a fully marketable product set up to sell (just in time for the holidays!). I’ll be walking you through each step of the process, and answering all your questions along the way!
I’m hosting this FREE for anyone currently enrolled in my “Biz Starter Guide” OR anyone who enrolls in the course before October 22nd (SURPRISE!! We’re finally offering the Biz Starter Guide to the public!!! **Doors open October 16th, 2023).
Click here to join the waitlist for Bootcamp & Purchase the Biz Starter Guide!!
**Current MC101/MC201 students NOT enrolled in the Biz Starter Guide have the option to purchase the course at any time in your course portal page. See final course modules for enrollment info.
New “Profitable Calligraphy” 1-Hr Workshop
Learn how to go from Beginner to Side Hustle in just 6 Months!
Register for free: crookedcalligraphy.com/workshop
FOLLOW SHINAH:
Follow along with my Radical Business Experiment of 2023 over on Instagram: @crookedcalligraphy
SUBSCRIBE:
Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
Hyper-local calligraphy business
The Shinah Show
09/14/23 • 27 min
Building a business in your hometown
“ You don’t need a huge instagram audience or email list...you can grow a thriving business rooted in the physical PLACE and community you’re in.”- Shinah
I have three stories for you today - all students of mine - all building calligraphy businesses very much based in their physical home towns.
And those communities aren’t huge. In fact, two of them are in pretty RURAL areas. Listen in to find out how they’re doing it.
(I also give you the lowdown on the Burning Man Mudpocalypse that I just escaped from - p.s. it was amazing)
Here are the three inspiring business owners I’m telling you about today:
- Dani (@RogueLetters) - Took my calligraphy courses back in 2018, started her calligraphy business in 2019 and has just now opened her very own calligraphy BOUTIQUE in Worcestershire, UK. It’s not something she ever thought would happen for her... but she’s feeling “so happy” about it.
- Amanda (@handletteringwithamanda) - Through business coaching with me, she finally felt empowered to really GO AFTER her calligraphy business... even though she literally lives on a FARM in a rural area. She just set up a lovely outdoor space under a sprawling tree on her property to teach calligraphy workshops and is collaborating with nearby pumpkin patches and coffee shops to expand her biz.
- Stacie (@kotoba.creates) - Lives in Oahu, Hawaii and has always focused on growing her business more locally. She does signage for neighborhood restaurants and just got a laser engraver so she could partner with local shops and create customized gifts.
Your business doesn’t have to be huge and online-famous in order to be fulfilling (and bring in life-changing income.)
I hope this gives you a look at how wide the opportunities are when you finally let yourself believe that it might be possible for you ;)
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Want to go beyond basics and develop your own signature calligraphy style?
My Modern Calligraphy 201 INTERMEDIATE COURSE is open for enrollment through this Sunday, September 17, 2023!
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FOLLOW SHINAH:
- Follow along with my Radical Business Experiment of 2023 over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
Business 101: Phase 3
The Shinah Show
09/06/23 • 39 min
I’m back with the LAST episode in my “Business 101” Series!
So far, I have guided you from the “explore” phase, through the “refining” phase, and now onto the “mastering” phase of building a well-established creative business.
Very few people get to the “mastering” phase- because it doesn’t just require working on your business, but rather yourself. This phase is not for the faint of heart❤️(you WILL have to get your face out there, be comfortable with rejection, and be prepared to make some hard decisions!). Confidence is KEY in this phase!
Even if you don’t think you’ll ever get there, this episode gives you a roadmap to help navigate your business down the road, see the bigger picture, & develop your overall plan for your business going forward!
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Ready to move CONFIDENTLY into your business future, but don’t know where to start??
I’m hosting 2 LIVE webinars unlike any I’ve ever hosted- Tuesday, September 12th 2023 at 5pm PST & Saturday, September 16th 2023 at 11am PST- and they're FREE!!
During my webinar “Confident Calligraphy Style (Stop Copying & Start Attracting High-Paying Clients)” I’ll be teaching you:
- Why style & flexibility is SO key to booking high-paying corporate clients
- Why you need to avoid blind copying
- My 3- step framework for how to build flourishes, compositions & your OWN alphabet!
Want to attend?? Head HERE to register for either Tuesday 9/12/23 or Saturday 9/16/23!
✨This is all leading up to opening the doors to my Modern Calligraphy Style Course, as well as my other Signature Courses & Biz Starter Guide later this month!✨
FOLLOW SHINAH:
- Follow along with my Radical Business Experiment of 2023 over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
3 Beginner Biz Mistakes I Made (so you don’t have to!)
The Shinah Show
10/16/24 • 29 min
This episode is a small preview of my full, in-depth "Calligraphy Business Made Simple Training" - CLICK HERE TO WATCH IT FOR FREE
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Starting a business isn’t necessarily hard because of the knowledge you need to run it. But rather because you need to look inside yourself and find the courage and strength to face the hard things.
Let that sink in for a minute. Because that’s just one of the lessons I’ve learned throughout my 9 years of entrepreneurship.
On today’s episode of The Shinah Show, I’m sharing with you the 3 biggest mistakes I made when starting out – because more than anything, I want to teach other budding entrepreneurs what REALLY matters when you’re just getting your feet on the ground.
I’m breaking down not only the biggest, but the toughest lessons I had to learn, including:
- Why your opinion of what’s ‘sellable’ doesn’t really matter
- How doing allll the things is sometimes less productive (and can lead to burnout)
- What planting seeds and business have in common (stick with me on this one!)
And if you’re feeling lost in the overwhelm that comes with saying ‘yes’ to becoming your own boss, you are so not alone – and I want to share some words of wisdom with you.
My Biz Webinar showcases my very best tips & tricks to establish your own business (in only 6 months nonetheless), and its all yours – for FREE. Click below to watch it until Sunday, October 20th 2024!
This is all leading up to the start of my Holiday Sales Bootcamp starting Sunday, October 20th 2024 as well, where I’ll be personally guiding this session’s students from product inception, to sale! Click HERE for all the details!
FREE WORKSHOP:
- “How to Become a Calligraphy Pro” Educational Workshop
FOLLOW SHINAH:
- Join our community of creativity-seeking souls over on Instagram: @crookedcalligraphy
SUBSCRIBE:
- Love podcasts? Listen to The Shinah Show wherever you get your podcasts, and leave us a review on Apple Podcasts!
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FAQ
How many episodes does The Shinah Show have?
The Shinah Show currently has 139 episodes available.
What topics does The Shinah Show cover?
The podcast is about Entrepreneurship, Podcasts, Business and Career Change.
What is the most popular episode on The Shinah Show?
The episode title 'Starting My Biz All Over Again' is the most popular.
What is the average episode length on The Shinah Show?
The average episode length on The Shinah Show is 26 minutes.
How often are episodes of The Shinah Show released?
Episodes of The Shinah Show are typically released every 7 days.
When was the first episode of The Shinah Show?
The first episode of The Shinah Show was released on Mar 25, 2021.
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