26. How to Start & Grow Your Own E-commerce Brand, featuring Janis Carmina, the eCommerce QueenBee

10/16/20 • 64 min

The She Leads Podcast | Rewriting the Rules of Entrepreneurship

🌷Janis Carmina - member of the 400+ member She Leads Media online community - shares her expertise. 1:15
🦄 Ex-police officer, the ECommerce Queen Bee, creates 6 figures brands on Amazon. 2:32
🌞 Welcome to the Sugar Coated podcast, Janis. 4:33
💰 Using Amazon FBA and retail arbitrage as a side gig for earning money. 6:43
🤩 Janis discovered Private Label companies and started selling products under her own brand 7:02
🚓The fateful night on patrol when her career was finished. 9:57
🤓 Keys to selling on Amazon and exactly how to develop your brand. 12:52
🧜‍♀️ Right is authenticity sells these days. 15:10
🦄 No Straw Challenge and how Janis created a brand of environmentally friendly straws. 17:39
⚠️ Smart go-to-market advice: do not launch a product without doing your research first! 19:51
😻 If you don’t have a company yet established, it’s better to start as a sole proprietor then incorporate after you have some success. 29:36
📚 Question answered about Self Publishing on Amazon. 31:44
🤗If you want to scale, you can’t do it by yourself. You must hire the right help! 34:36
😓 Working too much ‘in the business’ instead of ‘on the business’ can lead to frustration and burnout, so you must watch out for this. 47:42
🤑 Don’t be mistaken: There are many people who have money and time to purchase products and support the economy in these pandemic times. 55:26
👠 Join SLM online community at www.sheleadsmedia.com
🎟️Tickets are available for She Leads Online conference bit.ly/SheLeads2020

Connect with Janis:
Janis’ free bootcamp: https://www.ecommercequeenbee.com/home37012558
https://www.instagram.com/ecommercequeenbee/
https://www.youtube.com/c/ECommerceQueenBee/videos

Connect with Janis:
Janis’ free bootcamp: https://www.ecommercequeenbee.com/home37012558
https://www.instagram.com/ecommercequeenbee/
https://www.youtube.com/c/ECommerceQueenBee/videos

Previous Episode

25. Crafting Powerful Words with Eva Janotta, Marketing Strategist & Consultant for the Women Helping Women Ecosystem

🌷Welcome Eva! 1:39
👩‍💼Helping women in communication strategy through thought leadership perspective.2:16
🚧 Usual obstacles in front of us: curse of knowledge. 4:56
🌊 Dealing with criticism: Thought leader should be bold and "make the waves" 5:43
☯️ Working on inner self is crucial for all. 7:39
📝 Eva helps entrepreneurs by formulating their ideas into words. 9:19
👠 Her journey from college to corporate and to entrepreneur. 12:32
🙃 Eva was avoiding asking for help from professionals, and that delayed her progress. 15:16
🤩 There's a team behind an entrepreneur, it is not all solely achievement of one person. 20:39
👎 People pleasing ruins everything. 23:37
🧠 "The hardest thing about entrepreneurship is my brain." 27:36
🗣️ Networking and mouth referrals can grow your business. 29:49
🤓 It is easy to connect with people and make friends even during pandemic. 33:20
✌️ Shifting energy of interaction with people is important, don't go into sales pitching mode. 36:41
🌞 Forget about the goal, concentrate on the process. 37:35
🆓 A free email course about the five magnetic pillars of thought leadership.
🖇️ https://mailchi.mp/a48e58fa5cd7/5pillarscourse
🔗 https://www.linkedin.com/in/evajannotta

Next Episode

27. Taking Flight - From the Navy to Advocate & Promoter of Women’s Voices

🙌 Hello again, Linda - an old friend and previous speaker at the She Leads 2016 Conference in NYC. 2:12

😇 Multi-passionate people like us are known as 'scanners', according to Barbara Sher, who recently passed away. 4:39

🪖 Linda joined the military when she was just 17 years old! 6:20

🌞 She is a huge proponent of mentorship, as she greatly benefited from people who were speaking positivity into her life. 9:26

🤯 Linda was a top-of-her class naval flight officer, flying from aircraft carriers. She was the first woman who was successfully ejected from an aircraft - to great honor. She went on to become a program manager for major aviation programs in the Navy. 11:40

📖 Linda’s book ‘Military Fly Moms’ was published in 2012 and recounts stories of 70 women in the military. 16:30

🙋‍♀️ We typically hear one or two ‘victim-y’ stories about women veterans, and there are much more positive and powerful stories. Linda had a vision to elevate women veteran’s voices in a different, unique and powerful way. 20:17

🇺🇸 “Proudly She Served” is a collaborative art project that honors active duty military and veteran women. 27:28

🌹 In addition to all of this, Linda is a full-time working mother of two incredible human beings! 31:29

🎤 Women Veteran Speakers bureau has so many amazing and talented ladies that event managers, conference producers and companies can benefit from inviting to speak. 35:03

Connect with Linda and check out her work:

https://www.linkedin.com/in/lwomenveteranspeakers/

https://womenveteranspeakers.com/

https://www.facebook.com/WomenVetsSpeak

https://www.proudlysheserved.com/

To hear amazing speakers, and to connect with other powerful women like Linda Maloney on December 8, 2020 - please register to attend She Leads 2020 ONLINE LIVE at www.sheleadsmedia.com