How to make your 2021 strategic plan in 5 easy steps

12/01/20 • 7 min

2020 has proved we need a business plan. It’s hard to ‘pivot’, ‘unlearn’ and ‘give back’ when you don’t have a starting point. That's why today on The Rachel Kurzyp Show, I'm sharing my 5 steps for creating a strategic business plan. 1. Yearly review 2. Revise mission 3. Goal development 4. Allocate personal leave 5. Schedule action items My plan lays out everything I want to achieve and how I plan on making it happen so I can start off 2021 focused and recharged. If you’re currently planning for 2021, this episode is for you. Resources and Links: Website: rachelkurzyp.com.au Instagram: @rachel_kurzyp Join the Facebook Group: https://www.facebook.com/groups/951996765326943 Episode 9: https://share.transistor.fm/s/f7a9054d

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How to systemise your business like a boss

Systems and processes can make or break your business. They contribute to your profit, customer experience, reputation and visibility, and can protect you from nightmare clients, copycats and general overwhelm. Business owners love investing in front-end things like branding, design, and copy. But I often get resistance when I say they need to invest time, creativity, and money into their backend systems. If you've been resisting doing this work because you're too busy to find the time OR you're waiting until you have money to hire help, then this episode is for you. Today, I'm sharing how you can do a simple process and systems audit of the main areas in your business. So you can identify the gaps, fix them, and continue growing your business. Resources and Links: Website: rachelkurzyp.com.au Instagram: @rachel_kurzyp

Next Episode

How to use marketing tactics for good not evil

Are some marketing tactics unethical? I think we can all agree that bro marketing strategies like creating fake urgency and the manifest money mindset are unethical. I believe things become greyer when we look at specific marketing tactics on their own. That’s why today on the show, I’m looking at 4 specific marketing tactics that have been criticised this year: Charm pricing, Countdown timers, Bonuses and Post-it note walls. If you’ve been wondering what they are, how they are used, and what you need to consider before implementing them in your business, then this episode is for you. Resources and Links: Website: rachelkurzyp.com.au Instagram: @rachel_kurzyp Facebook Group: https://www.facebook.com/groups/creativefreedommethod/ Episode 2: https://share.transistor.fm/s/d1ce1bf8