Ep 198 - Marketing and Business Growth Through Podcast Guesting, Especially for Introverts with guest Tom Schwab

The Quiet and Strong Podcast, Especially for Introverts

11/11/24 • 46 min

Are you an introvert who's struggling to market yourself? Have you ever thought about being on podcasts to grow your business? In this episode of The Quiet and Strong Podcast, host David Hall is joined by podcast interview marketing expert Tom Schwab. You'll discover practical strategies for thinking on your feet during interviews, why honesty and thoughtful conversation can trump conventional extroversion, and how to strategically target the right podcasts to align with your goals.

Listeners will gain valuable insights into leveraging introverted strengths in podcasting, such as deep thinking, reflective pause strategies, and relationship-building through genuine connections. Tom also shares his journey from corporate America to founding Interview Valet and the significance of thorough preparation for success in podcast guesting.

Whether you're looking to expand your business or build meaningful professional relationships, this episode offers actionable advice and inspiring stories tailored especially for introverts. Listen in, and be strong.
Episode Link: QuietandStrong.com/198
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Do traditional marketing strategies clash with your introverted nature? Tom Schwab, our guest today, gets it. As the godfather of podcast interview marketing, he’s helped thought leaders get heard. His book, Podcast Guest Profits: How to Grow Your Business With a Targeted Interview Strategy, is a must-read. Tom believes the future of marketing lies in genuine connection, clear communication, and sincere empathy—introvert superpowers. Discover how to embrace your strengths and make a meaningful impact with podcast interview marketing.
Connect with Tom:
Website: InterviewValet.com
Interview Landing Page: InterviewValet.com/qs where you can get Tom's Book: PODCAST GUEST PROFITS: How To Grow Your Business With A Targeted Interview Strategy.
Socials: LinkedIn | Twitter (X) | Facebook | Instagram | YouTube

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Contact the Host of the Quiet and Strong Podcast:
David Hall

Author, Speaker, Educator, Podcaster

quietandstrong.comGobio.link/quietandstrongdavid [at] quietandstrong.com

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11/11/24 • 46 min

The Quiet and Strong Podcast, Especially for Introverts - Ep 198 - Marketing and Business Growth Through Podcast Guesting, Especially for Introverts with guest Tom Schwab

Transcript

Tom Schwab [00:00:00]:
The one that I've been busting is that you need to be an extrovert to leverage podcasting. And what I have seen over the last 10 years of helping thought leaders get on podcast, It's the introverts that do the best. Right? Because they listen. They prepare for the interviews. They've thought out the questions. Right? They they're taking it seriously to show up and have a discussion. And the thing is is that I used to tell people, you know, well, you know, would you dr

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