The Product Biz Podcast by Monica Little Coaching

Paying yourself is one of those taboo topics that most people DON’T talk about which is why most people are confused, discouraged, demotivated with their business.
The truth is, there’s a big difference once you decide that a potential hobby of yours is now a business. And once you make that decision, contrary to popular belief, it DOESN’T mean that you will automatically make instant money that you get to instantly use on whatever you want in life.
Building a business with longevity – a business that will last, a business with results that will compound, a business that is set up for success in the long run, a business that you can scale with less of your time while it grows more and more – will require time, energy, resources, and money for it to get set up in that way.
And the first 2-3 years of your business are the most critical for the type of foundation needed that LEADS to the growth and success that most small business owners DO want.
In today’s episode, we talk about when to expect to start paying yourself and why investing back into your business with a long-term vision is critical in the first 2 years so your business CAN catapult in growth.
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Join the Product Biz Academy waitlist to be first notified when doors open

This exclusive free training - 5 steps to consistent sales in your product biz in 2024 - is only available for the next 4 days only!
Let me start by asking you this: how did your holiday season go?
If you had a great holiday season, the first couple of weeks of the new year can unknowingly start to bring up some feelings of imposter syndrome... with thoughts like "I just had a great holiday season, how am I going to replicate it? What if things slow down? What if I'm not able recreate the sales I just had? What do I do now? What do I do next?! What if it was a fluke?"
Or, if you had a slower holiday season, then January might be the month of comparison & self doubt. Where you start to wonder how other small business owners had such a great holiday season while you were posting, promoting, sharing, talking about your sales, without a huge increase in sales to show for all of the effort.
The truth is, when our sales don't meet our expectations, we can start to feel like we aren't doing enough, that we're doing something wrong, or that we just don't have what it takes.
Well I'm here to tell you that of the biggest myths that we end up believing is that other small business owners have something that we don't.
That there's a magic pill to success that we are missing.
We look at them and think "if only I had that background knowledge, or that experience, or that degree, or that skill, or that amount of time, or this, or that, then I would be successful, too."
The truth is... it's not a matter of how experienced or knowledgeable you are or even a matter of how much time you have...
It's simply a matter of BELIEVING that you can make anything happen and taking inspired and aligned ACTION to make those beliefs a reality.
So let me tell you this: If you're tired of feeling lost, not sure what to work on next or where to focus your time...
If you're tired of feeling the slow-season self doubt...
Then I invite you to the listen to this recording of the free, one-time live training I hosted on January 15th: 5 Steps to Consistent Sales in 2024
During this webinar, you'll learn the EXACT strategy and actions that my Product Biz Academy members used to create their INCREDIBLE holiday seasons. There's no secret to it, there's no magic pill that you are missing... it's just a matter of knowing the RIGHT strategy that works.
Available to listen to through midnight THIS Thursday, January 18 only!
By the time you finish listening, you'll learn:

• The 5 steps to creating actual CONSISTENT sales with your business, that most AREN'T following
• How to go from working IN your business all day long, with little to no progress to show for it... to working ON your business so your business is growing in places where it matters, so you can make the BIGGEST impact and the MOST amount of sales with LESS of your time.
• How to step into the role of the successful small business owner so you know exactly HOW to take your business to the NEXT level

LINKS MENTIONED IN TODAY'S EPISODE
Watch the video replay for 5 Steps to Consistent Sales at www.monicalittlecoaching.com/replay
Enroll in Product Biz Academy before doors close on Thursday, January 18 by going to: www.monicalittlecoaching.com/enrollnow
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching

If your focus leading up to Black Friday is “save the date” posts and “don’t forget that our biggest sale of the year is coming up!” announcements, you are making the BIGGEST mistake possible and preventing hundreds, if not thousands, of dollars of sales during the most impactful holiday shopping period of the entire year.

During these next two weeks, your main purpose should not be to PROMOTE your PROMOTION.

Think about it this way: if someone isn’t interested in your product at full price, they won’t care about it even if it’s 80% off during Black Friday no matter HOW many times you tell them that it’s going to be 80% off.

Instead, during these next two weeks, your main purpose is to create a strong sales runway that increases demand and desire of your products NOW so that WHEN you drop the promotion, it is a no brainer for anyone who hasn’t purchased from you YET.

And even better? When you create a strong sales runway now, you’ll get sales NOW and at full price, and ALSO hype up your products for your best Black Friday weekend ever for those who are waiting for the cherry on top.

Tune in to this week’s episode to learn how to prevent this mistake and how to create demand and desirability content for your products so you have your BEST holiday season yet.
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Join the Product Biz Academy waitlist to be first notified when doors open

The need to prove something to someone, the belief that we can only relax and be happy with our day if it was “productive”, the thoughts that "nothing is working for me", the fear of reaching out to that influencer or showing your face on your Instagram stories... What do these all have in common?
These are common limiting beliefs of business owners.
When I prove myself to THIS person, then I will be happy.
When I am productive, then I can be happy with my day.
When I get rejected, it means I’m a failure.
When things aren’t working out for me, it means I’m not capable or it’s not possible.
These limiting beliefs lead us to feelings of self doubt, overwhelm, frustration... and they also lead us to constantly stay in busy mode.
Because being busy means we can avoid the uncomfortable work, being busy means we can avoid the courage that is needed, being busy means we can avoid disappointment or rejection or any negative emotion.
And before you know it, being busy has stopped progress from happening in your business. And this is what we call self-sabotage.
Today’s special guest, Megan from @becomingzesty, shares with you how to overcome these limiting beliefs, why language is so important for success, and how you can start to create habits and act as if you already have what you want, in order to shake these limiting beliefs for good.
Megan Blacksmith is a speaker, NLP Trainer and mindset ninja. She is the co-founder of Zesty and the Becoming Zesty podcast. She trains coaches, practitioners and leaders with the tools for faster (inner) transformation without fighting themselves along the way through Functional NLP, a combination of the principles of NLP, functional medicine and compassionate coaching.
LINKS MENTIONED IN TODAY'S EPISODE
Follow Megan on Instagram @becomingzesty
Get your freebies when you visit https://becomingzesty.com
LEARN MORE FROM MONICA LITTLE
Website: www.monicalittlecoaching.com
Instagram: @monicalittlecoaching
Join the Product Biz Academy waitlist to be first notified when doors open

Have you ever thought about being a coach, educator, or speaker, where you are impacting others and changing lives with something you are passionate about and want to share with the world? Maybe you already are a coach... or maybe you've secretly had dreams of sharing your knowledge with others by becoming a coach.
As you probably already know, I originally started Plant Based Beauty from a passion for DIY skincare that turned into a business without ever expecting it to. And then before I knew it, I took the leap to leave my full-time job, focused entirely on Plant Based Beauty, and grew it to multiple 6 figures. Somewhere along the way I realized that I had MORE purpose to uncover during this one life of mine... And I realized that I went through all the hardships, challenges, trial and error to learn how to grow and scale my small business in order to help other small business owners do the same. And that's exactly how Etsy Algorithm Secrets and Product Biz Academy were born.
One of the most impactful decisions I made to be able to grow my coaching business to where it is now, was signing up to work with James Wedmore as my own business coach. The reason Product Biz Academy and Etsy Algorithm Secrets are programs that my members LOVE, that get my members RESULTS, and has allowed me to become a better coach each and every day to GUIDE my members to reach THEIR dreams... has been from the mentorship and guidance from James.
In this episode, I share my journey, more details about James’ program (Business by Design) for online coaches and course creators, a mini interview with James, and a special bonus I am offering - the Authority Bootcamp - for coaches who sign up for Business by Design during enrollment this week!
James Wedmore is an 8-figure per year online entrepreneur that teaches coaches and online course creators how to skyrocket their online business. With over 14 years of experience running his own online business, he now runs Business By Design to help Digital CEOs all over the globe live their dream of massive income and impact, and has served over 8,000 members in his programs. He’s also the host of The Mind Your Business Podcast where he shares how to create lasting success from the inside out.
BY THE TIME YOU FINISH LISTENING, YOU'LL​ LEARN:

• My journey from corporate career, to full-time small business owner, to full-time coach, and the resources and support that led me to working with over 160 members across my 2 coaching programs
• How my coach, James Wedmore, and his program Business By Design transformed my business and specifically how it can help you grow your own coaching business
• Advice directly from James for coaches who are coming out with multiple new offers over and over that AREN'T working and what makes Business By Design different than any other coach or program out there
• The Authority Bootcamp BONUSES you receive from me if you enroll in Business By Design before doors close on June 20!

LINKS MENTIONED IN TODAY'S EPISODE
Enroll in Business By Design PLUS get the Authority Bootcamp Bonus at www.monicalittlecoaching.com/BBDbonuses (open for enrollment through June 20)
Watch James Wedmore's once per year free training; The Rise of the Digital CEO (available through June 20)
Follow James on Instagram @jameswedmore