243: Unfiltered Inbox: Your Questions, My Replies

05/30/23 • 30 min

1 Listener

The current level of discourse on social media has created a pretty strained environment for users (and that’s putting it mildly). Even a simple analysis can trigger intense responses from viewers, creating an inordinate amount of stress for creators. This week’s podcast examines the current level of pushback on social media and how it is affecting the online landscape. Hear about the latest headlines concerning Prince Harry and Meghan Markle and why posts about the couple always seem to elicit an excessive amount of critical feedback. Also covered is a first-hand account of the Indestructible PR® inbox, including audience questions, feedback, and insights into why certain stories get analyzed and others don’t. You’ll learn more about the process behind choosing topics for Indestructible PR® posts before hearing a series of actionable tips on how to go about searching for entry-level PR jobs, along with an update on an exciting Indestructible PR® Podcast milestone! Tune in for an unfiltered look at the Indestructible PR® inbox, listener insights, and thoughts on the current social media landscape.
Key Topics

The topic that generates the most critical feedback on Molly’s social media: Prince Harry and Meghan Markle.
A closer look at the intense level of pushback on social media.
How this type of pushback is resulting in an increasingly strained online environment.
Why the current social media landscape feels like Cancel Culture 3.0.
An overview of the media story around Harry and Meghan’s ‘near catastrophic’ car chase.
Molly’s take on this story and the media strategy that was used.
A rundown of Molly’s posts on this topic and their exceptionally high view counts.
Edward Bernays’ incisive quote on media manipulation and how it applies to this story.
Insight into what it is like to talk about Harry and Meghan in the world of social media.
Examples of the types of messages Molly has received in response to her posts.
Molly shares questions from her inbox and discusses her answers.
The story of Jamie Foxx’s alleged stroke and Molly’s thoughts on it.
Why Molly prefers not to analyze stories concerning Taylor Swift.
Jimmy Allen’s public statement and why it is an example of an excellent apology.
The controversy surrounding F-Factor and how it could impact social media legislation.
An overview of Molly’s Instagram messages and feedback.
Molly shares her advice for entry-level PR job searchers.
The excitin

Want More Behind the Breakdown?
Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.
Follow Molly → @MollyMcPherson
Subscribe to PR Breakdown on Substack → prbreakdown.media

Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting.

Follow & Connect with Molly:

The topic that generates the most critical feedback on Molly’s social media: Prince Harry and Meghan Markle.
A closer look at the intense level of pushback on social media.
How this type of pushback is resulting in an increasingly strained online environment.
Why the current social media landscape feels like Cancel Culture 3.0.
An overview of the media story around Harry and Meghan’s ‘near catastrophic’ car chase.
Molly’s take on this story and the media strategy that was used.
A rundown of Molly’s posts on this topic and their exceptionally high view counts.
Edward Bernays’ incisive quote on media manipulation and how it applies to this story.
Insight into what it is like to talk about Harry and Meghan in the world of social media.
Examples of the types of messages Molly has received in response to her posts.
Molly shares questions from her inbox and discusses her answers.
The story of Jamie Foxx’s alleged stroke and Molly’s thoughts on it.
Why Molly prefers not to analyze stories concerning Taylor Swift.
Jimmy Allen’s public statement and why it is an example of an excellent apology.
The controversy surrounding F-Factor and how it could impact social media legislation.
An overview of Molly’s Instagram messages and feedback.
Molly shares her advice for entry-level PR job searchers.
The excitin

Follow & Connect with Molly:

Previous Episode

242: Home Run for a Press Statement: LA Dodgers Welcome Back LGBTQ+ Group for Pride Night

On this episode of Indestructible PR Podcast with Molly McPherson, the focus is on the challenge of regaining a lost reputation after a crisis. Molly discusses the importance of acknowledging mistakes and taking steps to prevent recurrence, highlighting the recent statement by the Los Angeles Dodgers as an example of a strong PR crisis response. The discussion centers around the importance of reconciling with groups affected by the crisis, offering sincere apologies, engaging in dialogue, and showing a commitment to healing relationships and rebuilding trust. Molly also examines the impact of exclusion on different communities and the importance of considering diverse perspectives in decision-making. Ultimately, the episode offers a valuable perspective on the rebuilding of a damaged reputation and the importance of reconciliation and accountability.
Mentioned in this Episode

- The importance of reconciling with a group before reconciling with the greater community, their supporters, and all stakeholders.

- The Los Angeles Dodgers recent statement where they reversed a decision regarding the Sisters of Perpetual Indulgence.

- The need to acknowledge feedback, offer sincere apologies, engage in dialogue, and show a commitment to healing relationships and rebuilding trust.

- The negative impact of exclusion and how it could have been avoided.

- The strong reactions people have towards various topics including narcissism, race, and discrimination.

- The emphasis on reconciliation, penance, and the need for apologies to be extended not only to the LGBTQ+ community but also to their friends and family.

- Pressure from the extreme segment of the Catholic Church, the Catholic League.

- The conflict between traditional baseball fans and the need to court younger generations and female fans.

- Feedback from diverse communities on the Dodgers' decision.

- The importance of being honest and making the effort to have sincere conversations.

Follow & Connect with Molly:

Next Episode

244: Lessons Learned: Promoting Pride Events and Merchandise – Insights from Target, Bud Light, Adidas, and the L.A. Dodgers

What does it take for a brand to successfully navigate the delicate waters of LGBTQ+ marketing during Pride Month? Join us as we explore the challenges and rewards of inclusive marketing and branding, sharing various experiences from companies like Bud Light (messy) and Adidas (did anyone notice?) in their 2023 campaigns, we discuss the importance of having values and initiatives in place - and crisis communication plans - to avoid costly PR crises and the potential backlash from embracing this conversation.
We dive into the corporate responses to LGBTQ+ backlash and the resulting decline in sales, threats of violence, and boycotts. We debunk the false narrative that trans people are preying on children and ask whether companies are truly willing to stand up for their beliefs in today's national conversation. Don't miss this insightful episode as we uncover lessons in successful LGBTQ+ marketing through the power of authenticity, open dialogue, and a commitment to inclusivity.

Follow & Connect with Molly:

The PR Breakdown with Molly McPherson - 243: Unfiltered Inbox: Your Questions, My Replies

Transcript

00:00:00.089

Do you want to know what topic generates the most critical feedback on my social media? Any topic that involves these two. Prince Harry Meghan Markle near catastrophic car chase. Next day day two of the news cycle analysis from a media press public relations perspective. Disclaimer analysis only. This is not commentary. I am Prince Harry. Meghan. Markle. Agnostic. Let's go.

00:00:33.850

Welcome to the Indestructible PR podcast, where we use current