The NTM Growth Marketing Podcast #96 "Exploring the Role of a Fractional CMO with Fernando Pena”
07/08/24 • 20 min
“The beauty of the innovation that’s happening today is that a lot of it is finally getting to a point where it’s sustainable.” -Fernando Pena
Fernando Pena is a digital marketing and technology executive with over 26 years of experience within financial services, consulting, and advertising industries. He has multiple successes initiating, developing, and executing digital marketing strategies in pursuit of growth, retention, and decreased attrition goals and objectives. In this interview, Fernando dives into financial services marketing, innovation, and leveraging AI in business.
Website: https://rokture.com
“The beauty of the innovation that’s happening today is that a lot of it is finally getting to a point where it’s sustainable.” -Fernando Pena
Fernando Pena is a digital marketing and technology executive with over 26 years of experience within financial services, consulting, and advertising industries. He has multiple successes initiating, developing, and executing digital marketing strategies in pursuit of growth, retention, and decreased attrition goals and objectives. In this interview, Fernando dives into financial services marketing, innovation, and leveraging AI in business.
Website: https://rokture.com
Previous Episode
The NTM Growth Marketing Podcast #95 "A Deep Dive into SEO Strategies with Tim Prestianni”
“The answers to all your questions are right there. Search for what you’re looking for, and the engine will show you what needs to be there.” -Tim Prestianni
Tim Prestianni is the Senior Manager of SEO at National University, where he specializes in driving targeted organic traffic, leads, and conversions through innovative SEO and SEM strategies. With a rich background in both agency and in-house settings, Timothy has extensive experience across various industries. He is also a recognized public speaker, sharing his expertise and insights at industry events and conferences. In this interview, Tim and Andrew delve into the evolution of SEO, strategies, and future trends in digital marketing.
Website: https://www.nu.edu/
Next Episode
The NTM Growth Marketing Podcast #97 "Innovations in Augmented Reality with Gil Aloni”
“I’m positive that the most innovative content we’re going to see in marketing is generated videos. Not just scripts, but actual characters and avatars.” -Gil Aloni
Gil Aloni is the Head of Marketing at Arti AR– a startup developing a platform for creating 3D video presentations for online meetings and virtual events. She holds nearly 10 years of marketing and product marketing experience in key roles. In her journey, she established a marketing agency and a startup in the field of marketing collaborations which allowed her to experience marketing from several perspectives and apply different business and marketing strategies. In this interview, Gil explains Arti’s innovative AR technology, marketing strategies, and the vibrant Tel Aviv tech scene.
Website: https://arti.ar/
Facebook: https://www.facebook.com/gil.aloni.7
LinkedIn: https://www.linkedin.com/in/gil-aloni-a5b3b2b0/
Instagram: https://www.instagram.com/gilaloni/
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