
Outsourcing Your Social Media: The Preparation Phase
10/18/22 • 30 min
1 Listener
In today's episode of my three-part series on Outsourcing Your Social Media, I am discussing why it’s important to get your house in order before you invite someone new to be the caretaker of your social media property.
Handing over your social media management is not an expense, it’s an investment. And to get the most out of your future investment in the growth of your business, you need to have certain pillars in place that will give your new team or teammate everything they need to do their part in helping your business reach its goals.
Without a plan in place before you add to your team, not only are you creating more work for yourself (and I mean, isn’t that why you are considering bringing in some H-E-L-P anyways?), but you may also be slowing down your growth on social media without even knowing it.
In this episode of the podcast, I talk about:
- How to know when you’re ready to hire social media support
- What to do before you hire social media support
- The challenges that come with outsourcing your social media
- Why using social media is like eating junk food
- Diagnosing social media’s role in your business
- The Kardashian Effect
- Creating your Digital Brain
- The one question every business needs to answer about social media
- The All Powerful Funnel
...And More!
This Episode Was Made Possible By:Social Media Rockstar Framework Free Course
The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.
Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free
Sendible Social Media Management Tool The all-in-one social media management tool that my agency uses every day to schedule posts and analyze our social media results. Try them out for yourself today: https://onlinedrea.com/sendible
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/223
Thinking of outsourcing your social media to my team? Get started here: https://onlinedrea.com/services-and-prices/
In today's episode of my three-part series on Outsourcing Your Social Media, I am discussing why it’s important to get your house in order before you invite someone new to be the caretaker of your social media property.
Handing over your social media management is not an expense, it’s an investment. And to get the most out of your future investment in the growth of your business, you need to have certain pillars in place that will give your new team or teammate everything they need to do their part in helping your business reach its goals.
Without a plan in place before you add to your team, not only are you creating more work for yourself (and I mean, isn’t that why you are considering bringing in some H-E-L-P anyways?), but you may also be slowing down your growth on social media without even knowing it.
In this episode of the podcast, I talk about:
- How to know when you’re ready to hire social media support
- What to do before you hire social media support
- The challenges that come with outsourcing your social media
- Why using social media is like eating junk food
- Diagnosing social media’s role in your business
- The Kardashian Effect
- Creating your Digital Brain
- The one question every business needs to answer about social media
- The All Powerful Funnel
...And More!
This Episode Was Made Possible By:Social Media Rockstar Framework Free Course
The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.
Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free
Sendible Social Media Management Tool The all-in-one social media management tool that my agency uses every day to schedule posts and analyze our social media results. Try them out for yourself today: https://onlinedrea.com/sendible
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/223
Thinking of outsourcing your social media to my team? Get started here: https://onlinedrea.com/services-and-prices/
Previous Episode

Are You Quiet Quitting Your Marketing?
The world is Quiet Quitting, and it may be time for you to jump on the bandwagon.
One of the best places to add this trend to your life is in your marketing strategy. It’s time to quiet quit the hustle every day and jump on every trend style of marketing–it may even need to be retired completely.
Not only is it a good decision for your profit, but it is a sign that you are ready to protect your time, energy, and mental health. Because if you don’t, who will?
Listen in as I break down the truth behind quiet quitting (I’m a big fan) and how it can completely change how you approach your business and life.
In this episode of the podcast, I talk about:
- Why I’m a huge fan of quiet quitting
- What quiet quitting really means (it has nothing to do with quitting your job)
- What quiet quitting really isn’t (it’s not about laziness or hustling)
- The Pandemic Reset
- Why doing more is not the secret to a successful marketing pivot
- Avoiding Long-term Start-Up Hustle Mode
- The risk of NOT setting better boundaries
- What you add to your biz when you quiet quit
- The downside of quiet quitting your marketing
Social Media Rockstar Framework Free Course
The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.
Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free
Sendible Social Media Management Tool The all-in-one social media management tool that my agency uses every day to schedule posts and analyze our social media results. Try them out for yourself today: https://onlinedrea.com/sendible
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/222
Next Episode

Outsourcing Your Social Media: How to Find Your Perfect Hire
Whether it’s an agency, in-house hire, or a freelancer, there is a Right Way and a No-Way to go about adding to your social media team.
In episode two of my three-part series on Outsourcing Your Social Media, I am unloading the goods on how to find the perfect hire.
Last episode you prepared your business to bring in someone new, now it’s time to listen in as I give you the exact steps my agency takes in seeking and finding hidden talent so you can create a social media dream team of your own.
In this episode of the podcast, I talk about:
- The vulnerable nature of handing over your social media accounts
- In-house vs. Outsourced support
- Why VAs are the Jack and Jill of all trades
- Doers vs. Strategists and how to choose who’s right for you
- Hiring Agency Dream Teams
- Knowing what you can’t afford
- Budgeting your money and time
- Asking all the right questions in the interview
- Why I rely on job posts and not Facebook Groups for new talent
- Company Values as a magnet and repellent
...And More!
This Episode Was Made Possible By:Social Media Rockstar Framework Free Course
The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.
Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free
Sendible Social Media Management Tool The all-in-one social media management tool that my agency uses every day to schedule posts and analyze our social media results. Try them out for yourself today: https://onlinedrea.com/sendible
Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/224
Thinking of outsourcing your social media to my team? Get started here: https://onlinedrea.com/services-and-prices/
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