
#43_ The Ins and Outs of Public Relations with Elana Cohen
10/14/22 • 56 min
Our guest today is Elana Cohen, she is a 13-year public relations practitioner who worked for various agencies and is starting her own PR firm specializing in the cannabis industry called Tree Of Life PR.
Today, Elana gives us great insights into how she approaches working with clients and the different public relations strategies available.
Let's meet Elana to learn the ins and outs of launching a PR campaign.
https://www.treeolifepr.com/
https://www.linkedin.com/in/elana-naomi-cohen/
The Mary Jane Society is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected].
Please like the show to help us reach more listeners🙏🏻
Our guest today is Elana Cohen, she is a 13-year public relations practitioner who worked for various agencies and is starting her own PR firm specializing in the cannabis industry called Tree Of Life PR.
Today, Elana gives us great insights into how she approaches working with clients and the different public relations strategies available.
Let's meet Elana to learn the ins and outs of launching a PR campaign.
https://www.treeolifepr.com/
https://www.linkedin.com/in/elana-naomi-cohen/
The Mary Jane Society is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected].
Please like the show to help us reach more listeners🙏🏻
Previous Episode

42_Watch Out. Europe Is Gaining Ground Over The U.S. In Cannabis Medicine
Michael Sassano, CEO of Somai Pharmaceuticals, a European pharmaceutical, and biotech company centered on manufacturing in Lisbon, Portugal says the data is clear. The US may have more research funds, but they are stymied by the lack of legalization and Europe is about to take the lead on testing and clinical trials.
Michael is one of the most respected executives in the pharmaceutical cannabis space today. And he is celebrated in mainstream business and biopharma media as an international authority on developing large-scale cannabis infrastructures throughout the world and the most advanced pharmaceutical cannabinoid products.
He is also widely respected for successfully predicting long term cannabis market trends and movements, which he generously shares in many forums.
https://www.somaipharma.eu/
https://www.linkedin.com/in/michaelsassano3/
The Mary Jane Society is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected].
Please like the show to help us reach more listeners🙏🏻
Next Episode

44_Meet The Director of Cannabis Degree Programs in NYC, Mike Z.
Our guest is Mike Zaytsev. He is the Director of Cannabis Degree Programs At LIM College in NYC.
Mike is at the helm of one of the country's first cannabis college degree programs, and he recently published a book called How to Succeed in Weed According to 50 Industry Insiders. And his wildly popular networking event, High New York, draws a huge crowd in the NYC cannabis scene.
Meet one of NY's cannabis movers and shakers, Mike Z.
https://www.linkedin.com/in/michaelzaytsev/
The Mary Jane Society is produced and hosted by Pam Chmiel, a journalist, freelance writer, and marketing and PR specialist in the cannabis industry. Get in touch to discuss your business strategy or explore working together at [email protected].
Please like the show to help us reach more listeners🙏🏻
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