
Information Sharing
11/23/20 • 18 min
Episode 6 is about information sharing, which gets trickier as a company grows its team. Matt and Alex discuss rules for using tools like Slack, email, Asana, and Chorus, and share how Notion houses Clearbit’s Areas of Responsibility and internal wiki.
Employees don’t want to drink from a firehose, but they do want transparency. If information is organized and easy to find, everyone can work efficiently, get inspired to solve problems for the company, and build trust with leadership.
We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader.
The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
Resources
What we’ll learn about on this episode:
(00:41) - How to turn down the info firehose - “It really comes down to the right information on the right channel to the right people.”
(05.27) - How to properly use Slack with your team - “We are trying to avoid private messaging people if possible, and ask questions in the public channel so that others can learn from the answer.”
(07:10) - How transparency inspires creative thinking - “Transparency really helps shine light on whatever problems the company is facing.”
(09:59) - On organized documentation and Areas of Responsibility - “Every single process in the company has an owner.”
(13:09) - Wiki excellence - “People need to get value out of the wiki in order to give value back to the wiki.”
About Clearbit:
Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com. If you enjoyed this episode, please subscribe, follow us on Twitter and LinkedIn, and tell us what you think.
Episode 6 is about information sharing, which gets trickier as a company grows its team. Matt and Alex discuss rules for using tools like Slack, email, Asana, and Chorus, and share how Notion houses Clearbit’s Areas of Responsibility and internal wiki.
Employees don’t want to drink from a firehose, but they do want transparency. If information is organized and easy to find, everyone can work efficiently, get inspired to solve problems for the company, and build trust with leadership.
We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader.
The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
Resources
What we’ll learn about on this episode:
(00:41) - How to turn down the info firehose - “It really comes down to the right information on the right channel to the right people.”
(05.27) - How to properly use Slack with your team - “We are trying to avoid private messaging people if possible, and ask questions in the public channel so that others can learn from the answer.”
(07:10) - How transparency inspires creative thinking - “Transparency really helps shine light on whatever problems the company is facing.”
(09:59) - On organized documentation and Areas of Responsibility - “Every single process in the company has an owner.”
(13:09) - Wiki excellence - “People need to get value out of the wiki in order to give value back to the wiki.”
About Clearbit:
Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com. If you enjoyed this episode, please subscribe, follow us on Twitter and LinkedIn, and tell us what you think.
Previous Episode

Creating & Achieving Goals
In Episode 5, Matt and Alex discuss how clear company goals and objectives can prevent all sorts of communication problems. They share Clearbit’s approach to OKRs and annual planning, as well as their top management myths about delegation, trust, and measuring targets.
We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader.
The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
Resources
Asana’s Pyramid of Clarity
6 Questions Every Employee Should Be Able to Answer
Chapter 5 - Creating & achieving goals
What we’ll learn about on this episode:
(00:49) - Why communication problems are actually planning problems - “The status update meeting is a signal that there is no clarity.”
(03:58) - Breaking down Asana’s Pyramid of Clarity - “It shows how our longer-term aspirations are built on top of shorter-term goals.”
(12:54) - Choosing a suitable accountability tool - “One of our big learnings has been visibility.”
(14:49) - How to incorporate creatives into the clarity plans - “Great managers set goals, not tasks.”
(16:07) - On task-relevant maturity - “It’s a framework for deciding what to delegate and what not to delegate. It really depends on your level of conviction.”
(17:45) - The Manager’s Myths - “These myths keep managers from capitalizing on their team’s potential.”
About Clearbit:
Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com. If you enjoyed this episode, please subscribe, follow us on Twitter and LinkedIn, and tell us what you think.
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