Signal Over Noise: Chris Do on How to Stand Out on Social Media as a Creative
11/02/23 • 61 min
Signal Over Noise: How to Stand Out on Social Media as a Creative
In today's noisy world, it can be difficult to stand out as a creative person. But Emmy award-winning founder and CEO of The Futur, Chris Do, has mastered the art of creating content that cuts through the clutter and builds an engaged community.
In this episode, Chris shares his insights on how to stand out on social media as a creative person. He discusses his strategy, what he's learned from his experiences, and how to ensure that your content resonates with audiences.
Chris also emphasises the importance of focusing on your community instead of chasing virality. He believes that building a strong community is the key to long-term success on social media and beyond.
If you're a creative person, an entrepreneur, or someone who wants to stand out in your space, this episode is for you.
For more of Chris Do’s insights, on the following links:
- Follow Chris Do on X
- Subscribe to The Futur on YouTube
- Follow him on LinkedIn
- Visit The Futur’s website
- Listen and subscribe to his podcast on Spotify – or where you get podcasts
The Lead Creative Podcast is available on:
Or wherever you listen to your podcasts.
Follow The Lead Creative on:
Audio editing and production by: Maishe Rakgoale
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Signal Over Noise: How to Stand Out on Social Media as a Creative
In today's noisy world, it can be difficult to stand out as a creative person. But Emmy award-winning founder and CEO of The Futur, Chris Do, has mastered the art of creating content that cuts through the clutter and builds an engaged community.
In this episode, Chris shares his insights on how to stand out on social media as a creative person. He discusses his strategy, what he's learned from his experiences, and how to ensure that your content resonates with audiences.
Chris also emphasises the importance of focusing on your community instead of chasing virality. He believes that building a strong community is the key to long-term success on social media and beyond.
If you're a creative person, an entrepreneur, or someone who wants to stand out in your space, this episode is for you.
For more of Chris Do’s insights, on the following links:
- Follow Chris Do on X
- Subscribe to The Futur on YouTube
- Follow him on LinkedIn
- Visit The Futur’s website
- Listen and subscribe to his podcast on Spotify – or where you get podcasts
The Lead Creative Podcast is available on:
Or wherever you listen to your podcasts.
Follow The Lead Creative on:
Audio editing and production by: Maishe Rakgoale
Signup for our newsletter to get the latest updates.
Previous Episode
A Creative's Guide to Collaborating with Multinational Brands and Steps to Earn Your Worth: Bonolo Chepape
Collaborating with multinational brands helps independent creatives to grow their businesses and reach more audiences. Bonolo Chepape, founder and Creative Director of Lulasclan, has worked with many recognisable brands, adding her distinct signature as a multi-talented textile and graphic designer.
Bonolo has collaborated with Nando’s, Smeg, Mr Price Home and many others enabling them to stand out with her unique creative approach.
Here are some key takeaways from our conversation:
- Do your research. Understand the values of the brands you admire and ensure that your work aligns with their aesthetic and mission.
- Create a portfolio that showcases your best work. Highlight your unique skills and perspective.
- Reach out to brands. Don't be afraid to send a cold email or connect with someone on LinkedIn.
- Set a paid social media budget. Set aside a budget to market your work on social media and other digital platforms.
Chepape shares thoughts on the importance of African creatives championing their design aesthetic and telling their stories through their work.
"As African creatives, we have a responsibility to champion our design aesthetic and tell our stories through our work," she says. "Together, we can embed it into art and history."
Bonolo also posed questions to fellow creatives Thebe Magugu, Laduma Ngxokolo of MaXhosa, and Bathu, about their approach to work, business growth, and the creative process.
Audio editing and production by: Maishe Rakgoale
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Next Episode
AI, Customer-Centricity, and the Evolution of Client-Agency Relationships: Sechaba Motsieloa
In the ever-evolving customer landscape, brands and agencies face the constant challenge of staying ahead of the curve. This episode features insights from Sechaba Motsieloa, a distinguished Marketing Director and Chartered Marketer, who brings a wealth of experience from working with global brands.
With a remarkable career that includes roles at SAB, Kimberly-Clark, McDonald’s, and more, Sechaba shares his unique perspectives on the transformative impact of AI in marketing and advertising. He also emphasises the importance of fostering collaborative client-agency relationships to navigate the complexities of the dynamic customer landscape.
Follow Sechaba Motiseloa's thoughts and insights on:
The Lead Creative Podcast is available on:
Or wherever you listen to your podcasts.
Follow The Lead Creative on:
Audio editing and production by: Maishe Rakgoale
Signup for our newsletter to get the latest updates.
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