
Harnessing Passion and Integrity for Leadership and Growth with Troy Burg
11/02/24 • 46 min
Ever wondered how a background in nutrition can lead to a flourishing career in Applied Behavior Analysis and Organizational Behavior Management? Behavior analyst Troy Burg shares his unique journey from direct support work to ABA expertise in this enlightening episode. Troy reveals how his early experiences fueled a passion for behavior analysis, merging interests in helping others and business. We discuss the emerging potential for ABA to become a mainstream career path, much like medicine or law, and how these principles extend beyond traditional business settings, influencing education and more.
Troy shares insights on integrity and shared values, emphasizing passion-driven work as a catalyst for meaningful change. Tune in to hear Troy's compelling story and discover how you can integrate these principles into your own life and work.
Troy has a Master of Science in Applied Behavior Analysis. Over the past couple of years, he has combined his education in the science of ABA with his marketing skills to create his online network. He specializes in disseminating information related to both ABA and OBM. Specifically, he enjoys showing people how behavioral science plays into marketing. He also likes designing experimental social media designs to demonstrate how behavioral science benefits the average marketer.
Troy enjoys golfing and watching sports with his friends in his free time. His favorite sports include football, basketball, baseball, hockey, and golf.
You can learn more about Troy at the following links:
Website: https://www.troyburg.com/
YouTube: https://www.youtube.com/@behavioralstories
Instagram: https://www.instagram.com/behavioralstories/
LinkedIn: https://www.linkedin.com/in/troy-burg-2999831ba/
Pick up a copy of the #1 bestseller: Adaptive Intelligence: The Evolution of Emotional Intelligence Through the Proven Power of Behavior Science
The Behavioral Toolbox equips those charged with supporting behavior change in schools with practical applications of the science of human behavior for making a positive difference in the workplace. In this case, the classroom and school!
Be sure to subscribe to Dr. Paulie's Heart & Science YouTube channel for a variety of content related to behavior science and bringing out the best in yourself and others.
Ever wondered how a background in nutrition can lead to a flourishing career in Applied Behavior Analysis and Organizational Behavior Management? Behavior analyst Troy Burg shares his unique journey from direct support work to ABA expertise in this enlightening episode. Troy reveals how his early experiences fueled a passion for behavior analysis, merging interests in helping others and business. We discuss the emerging potential for ABA to become a mainstream career path, much like medicine or law, and how these principles extend beyond traditional business settings, influencing education and more.
Troy shares insights on integrity and shared values, emphasizing passion-driven work as a catalyst for meaningful change. Tune in to hear Troy's compelling story and discover how you can integrate these principles into your own life and work.
Troy has a Master of Science in Applied Behavior Analysis. Over the past couple of years, he has combined his education in the science of ABA with his marketing skills to create his online network. He specializes in disseminating information related to both ABA and OBM. Specifically, he enjoys showing people how behavioral science plays into marketing. He also likes designing experimental social media designs to demonstrate how behavioral science benefits the average marketer.
Troy enjoys golfing and watching sports with his friends in his free time. His favorite sports include football, basketball, baseball, hockey, and golf.
You can learn more about Troy at the following links:
Website: https://www.troyburg.com/
YouTube: https://www.youtube.com/@behavioralstories
Instagram: https://www.instagram.com/behavioralstories/
LinkedIn: https://www.linkedin.com/in/troy-burg-2999831ba/
Pick up a copy of the #1 bestseller: Adaptive Intelligence: The Evolution of Emotional Intelligence Through the Proven Power of Behavior Science
The Behavioral Toolbox equips those charged with supporting behavior change in schools with practical applications of the science of human behavior for making a positive difference in the workplace. In this case, the classroom and school!
Be sure to subscribe to Dr. Paulie's Heart & Science YouTube channel for a variety of content related to behavior science and bringing out the best in yourself and others.
Previous Episode

Bridging the Gap: Enhancing RBT Training and Supervision through OBM and Mentorship with Stephanie Waldon
In this episode I dig into the importance of improving training standards for Registered Behavior Technicians (RBTs) with special guest Stephanie Waldon, a recent master's graduate in Applied Behavior Analysis from FIT. Stephanie shares her firsthand experiences and passion for ABA, highlighting the critical need for better training, effective supervision, and meaningful mentorship. Through her journey from a novice RBT to a training manager, Stephanie recounts her initial low expectations shaped by various companies and the transformative impact of high-quality training, and the guidance of her mentor.
In this episode, we highlight the stark realities faced by RBTs because of the gap between theoretical knowledge and practical application of ABA that occurs oftentimes due to inadequate supervision and support and how incorporating Organizational Behavior Management (OBM) and robust simulations in coursework can bridge these gaps. Stephanie emphasizes the importance of supervision training in graduate programs and advocates for data-driven feedback loops to ensure RBTs are well-prepared and valued in their roles.
Join Stephanie and me in exploring the power of positive reinforcement and the importance of emotional (behavioral) support in the workplace. Learn how small gestures and a supportive organizational structure can significantly improve team morale and reduce employee turnover. We also discuss practical strategies for fostering a nurturing work environment, promoting professional development, and the vital role of leadership in creating a culture of trust and mutual respect. This episode is packed with insights and practical advice for anyone passionate about enhancing the field of ABA.
Pick up a copy of the #1 bestseller: Adaptive Intelligence: The Evolution of Emotional Intelligence Through the Proven Power of Behavior Science
The Behavioral Toolbox equips those charged with supporting behavior change in schools with practical applications of the science of human behavior for making a positive difference in the workplace. In this case, the classroom and school!
Be sure to subscribe to Dr. Paulie's Heart & Science YouTube channel for a variety of content related to behavior science and bringing out the best in yourself and others.
Next Episode

Transforming Lives Through Behavioral Science: Kendall Ryndak Samuel Samuel on Empowerment and Innovation
Ever wondered how behavioral science can change lives? Join us as we sit down with the insightful Kendall Ryndak Samuel, a dedicated behavior analyst who transitioned from an aspiring school counselor to a pioneer in the field of behavioral science. Kendall shares her captivating journey, fueled by a high school psychology class that sparked a deep passion for operant and classical conditioning. Throughout our discussion, she reveals her inspiring work with children with autism and intellectual disabilities, and her ambitious dream to expand the application of behavior analysis.
Behavioral science can seem daunting, but Kendall and I tackle the challenge of making it accessible to everyone. We explore the necessity of translating complex concepts into everyday language, taking cues from popular books like James Clear's "Atomic Habits." Our conversation also unpacks how understanding fundamental behavioral principles can enhance emotional intelligence, emphasizing the power of clear, relatable communication. We uncover a gap in resources that simplify these concepts and discuss the importance of bridging that divide to share the benefits of behavioral science with a broader audience.
Check out her book Talk Behavior to Me: The Routledge Dictionary of the Top 150 Behavior Analytic Terms and Translations. This book teaches readers how to not only understand behavior analysis concepts and principles in layman's terms, but it helps translate the highly complex language behavior analysts use to be more palatable for non-behavior analytic audiences. Find Kendall on TikTok and Instagram @the.behavior.influencer. You can also contact her through email: [email protected]. Her book will be available on Amazon,
Pick up a copy of the #1 bestseller: Adaptive Intelligence: The Evolution of Emotional Intelligence Through the Proven Power of Behavior Science
The Behavioral Toolbox equips those charged with supporting behavior change in schools with practical applications of the science of human behavior for making a positive difference in the workplace. In this case, the classroom and school!
Be sure to subscribe to Dr. Paulie's Heart & Science YouTube channel for a variety of content related to behavior science and bringing out the best in yourself and others.
The Heart & Science of Leadership - Harnessing Passion and Integrity for Leadership and Growth with Troy Burg
Transcript
Welcome to the Thoughts and Rants of a Behavior Scientist show hosted by Wall Street Journal and USA Today bestselling author Dr Pauly .
Speaker 2Okay , welcome back to the Thoughts and Rants of a Behavior Scientist podcast . I'm your host , dr Pauly , and I'm here with Troy Berg , and Troy is a behavior analyst and I met him on Instagram . I
If you like this episode you’ll love
Episode Comments
Generate a badge
Get a badge for your website that links back to this episode
<a href="https://goodpods.com/podcasts/the-heart-and-science-of-leadership-297855/harnessing-passion-and-integrity-for-leadership-and-growth-with-troy-b-77722901"> <img src="https://storage.googleapis.com/goodpods-images-bucket/badges/generic-badge-1.svg" alt="listen to harnessing passion and integrity for leadership and growth with troy burg on goodpods" style="width: 225px" /> </a>
Copy