448: How Faith Christensen Grew Her TikTok and Instagram Platforms to 2.5 Million Followers

02/13/24 • 46 min

Using trending audio on TikTok, navigating the social media algorithms, and creating video content with Faith Christensen from Faith's Fresh.

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Welcome to episode 448 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Faith Christensen.

How Faith Christensen Grew Her TikTok and Instagram Platforms to 2.5 Million Followers

Faith first started posting food content to Instagram and TikTok when she was in 2019 when she learned she was intolerant to gluten and dairy. Since that time, she has taken her career as a food creator full-time and grown her social media accounts to over 2.5 million followers (!!!).

In this interview, Bjork and Faith talk about Faith’s strategy for creating video content, how she uses trending audio, her tips for navigating the algorithms, and why she decided to work with a management agency to support her with brand partnerships.

If you’re looking to up your game on TikTok or Instagram this year, you won’t want to skip this interview!

In this episode, you’ll learn:

How Faith grew her social accounts to over 2.5 million followers.
More about how she uses trending audio on TikTok.
About her process for creating video content on Instagram and/or TikTok.
How she approaches reposting content between platforms.
Her thoughts on navigating the algorithms on social media.
The importance of changing camera angles when filming videos for TikTok.
Why she exclusively edits on her phone.
How she uses analytics to shape her strategy on TikTok and Instagram.
Why she decided to work with a management agency.

Resources:

Follow Faith on Instagram, TikTok, and YouTube
Capcut
Digital Brand Architects
Join the Food Blogger Pro Podcast Facebook Group

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This episode is sponsored by Memberful and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

Using trending audio on TikTok, navigating the social media algorithms, and creating video content with Faith Christensen from Faith's Fresh.

-----

Welcome to episode 448 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Faith Christensen.

How Faith Christensen Grew Her TikTok and Instagram Platforms to 2.5 Million Followers

If you’re looking to up your game on TikTok or Instagram this year, you won’t want to skip this interview!

In this episode, you’ll learn:

How Faith grew her social accounts to over 2.5 million followers.
More about how she uses trending audio on TikTok.
About her process for creating video content on Instagram and/or TikTok.
How she approaches reposting content between platforms.
Her thoughts on navigating the algorithms on social media.
The importance of changing camera angles when filming videos for TikTok.
Why she exclusively edits on her phone.
How she uses analytics to shape her strategy on TikTok and Instagram.
Why she decided to work with a management agency.

Resources:

Follow Faith on Instagram, TikTok, and YouTube
Capcut
Digital Brand Architects
Join the Food Blogger Pro Podcast Facebook Group

-----

This episode is sponsored by Memberful and Raptive. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

Previous Episode

447: How to Diversify Your Traffic and Income with Ewen Finser

Approaching risk as an entrepreneur, diversifying your income, and learning more about the changes in the world of search with Ewen Finser.

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Welcome to episode 447 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Ewen Finser.

How to Diversify Your Traffic and Income

The last few years have brought big changes to the online content creation world — AI, Google algorithm changes, you name it! As an entrepreneur, these changes can feel overwhelming, discouraging, and even scary. So... what can you do about it?

That’s why we asked Ewen Finser back on the podcast! He knows a lot about the importance of diversifying your business — from traffic sources to income and everything in between.

Bjork and Ewen chat about how to diversify your traffic income, how to approach risk, and different strategies and tools for managing your finances. Don’t miss this interview!

In this episode, you’ll learn:

About some of the changes happening in the world of search.
More about search generative experience on Google.
How to approach risk on search, email, and social media platforms to help create a stable foundation for your business.
How to think about the income you’re creating from your business as an investor.
The importance of diversifying your income.
How to approach scaling your business and managing risk.
About Ewen’s favorite tools and apps for money management.

Resources:

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This episode is sponsored by CultivateWP and Memberful. Learn more about our sponsors at foodbloggerpro.com/sponsors.

Interested in working with us too? Learn more about our sponsorship opportunities and how to get started here.

If you have any comments, questions, or suggestions for interviews, be sure to email them to [email protected].

Learn more about joining the Food Blogger Pro community at foodbloggerpro.com/membership.

Next Episode

449: Monetizing Through Bread, Courses, and a Food Blog with Matthew Duffy

Diversifying income streams, working as a private celebrity chef, and scaling his food blog from 6,000 to 45,000 monthly page views in 5 months with Matthew Duffy.

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Welcome to episode 449 of The Food Blogger Pro Podcast! This week on the podcast, Bjork interviews Matthew Duffy.

Monetizing Through Bread, Courses, and a Food Blog

We first got to know Matthew when he joined Bjork for a 2-hour-long marathon Coaching Call as a Food Blogger Pro member. He started his career in food as a professional chef in Michelin-starred restaurants before becoming a private chef to a slew of celebrities. Since that time, Matthew has become an online food creator with his courses, social media accounts, and food blog (while also baking lots of bread and panettone on the side).

Since his Coaching Call last fall, Matthew has kept the FBP team updated on his progress with his site (spoiler alert: there has been a lot of progress!). One major win? His site traffic has grown from 6,000 monthly pageviews to over 45,000 in just 5 months!

In this interview, Matthew shares more about his professional background, why he decided to start sharing content on social media and his blog, more about his different streams of income, and lots more.

In this episode, you’ll learn:

More about Matthew’s background as a professional, celebrity, and private chef.
Why he started teaching about bread.
How he transitioned his career into the online space and prioritized Instagram.
How he has built his brand and business online while also growing his bakery business.
Why he decided to work with a brand management agency.
About his different streams of income (in-person and online classes, selling bread, AdSense, and affiliate marketing).
How he scaled from 6,000 monthly pageviews to 45,000 in 5 months.
Why he and his wife are focusing on the blog right now.

Resources: