
The Joe Show: What's On The Holiday Horizon?
11/24/21 • 30 min
Happy Holidays! It's another episode of the "Joe Show" with Selfish Giving's Joe Waters.
In today's episode, EFG's Alli Murphy and Joe talk about all things holidays campaigns. From classic well-known campaigns that are coming back this year to what's on the holiday horizon in the social impact space.
On the show, Alli and Joe discuss:
- What campaigns Joe expects to see on the horizon this holiday season
- What it takes to develop a successful holiday campaign
- Two things to do on GivingTuesday, according to Joe
- Three trends on the horizon and predictions for each
- The duo's favorite GivingTuesday campaigns
Links & Notes
- SelfishGiving Website
- Joe on Twitter
- Ep193: Virgin America’s ‘Operation Chihuahua’ Airlifts Dogs to Forever Homes
- Macy's 2021 Believe Campaign
- 2021 St. Jude Thanks and Giving campaign
- Season 11, Ep12: Combatting Burnout In Social Impact With #APaidWeekOff
- Watching a live performance makes people more charitable
- Giant Food Donates Over $1.2 Million to USO of Metropolitan Washington-Baltimore
Elevate Your Social Impact
- Sign up for Engage for Good's newsletter
- Check out past Cause Talk Radio episodes
- Access free resources
- Check out our monthly webinars
- Let Alli know what you think of the show!

Happy Holidays! It's another episode of the "Joe Show" with Selfish Giving's Joe Waters.
In today's episode, EFG's Alli Murphy and Joe talk about all things holidays campaigns. From classic well-known campaigns that are coming back this year to what's on the holiday horizon in the social impact space.
On the show, Alli and Joe discuss:
- What campaigns Joe expects to see on the horizon this holiday season
- What it takes to develop a successful holiday campaign
- Two things to do on GivingTuesday, according to Joe
- Three trends on the horizon and predictions for each
- The duo's favorite GivingTuesday campaigns
Links & Notes
- SelfishGiving Website
- Joe on Twitter
- Ep193: Virgin America’s ‘Operation Chihuahua’ Airlifts Dogs to Forever Homes
- Macy's 2021 Believe Campaign
- 2021 St. Jude Thanks and Giving campaign
- Season 11, Ep12: Combatting Burnout In Social Impact With #APaidWeekOff
- Watching a live performance makes people more charitable
- Giant Food Donates Over $1.2 Million to USO of Metropolitan Washington-Baltimore
Elevate Your Social Impact
- Sign up for Engage for Good's newsletter
- Check out past Cause Talk Radio episodes
- Access free resources
- Check out our monthly webinars
- Let Alli know what you think of the show!

Previous Episode

The Joe Show: What's On The Holiday Horizon?
Happy Holidays! It's another episode of the "Joe Show" with Selfish Giving's Joe Waters.
In today's episode, EFG's Alli Murphy and Joe talk about all things holidays campaigns. From classic well-known campaigns that are coming back this year to what's on the holiday horizon in the social impact space.
On the show, Alli and Joe discuss:
- What campaigns Joe expects to see on the horizon this holiday season
- What it takes to develop a successful holiday campaign
- Two things to do on GivingTuesday, according to Joe
- Three trends on the horizon and predictions for each
- The duo's favorite GivingTuesday campaigns
Links & Notes
- SelfishGiving Website
- Joe on Twitter
- Ep193: Virgin America’s ‘Operation Chihuahua’ Airlifts Dogs to Forever Homes
- Macy's 2021 Believe Campaign
- 2021 St. Jude Thanks and Giving campaign
- Season 11, Ep12: Combatting Burnout In Social Impact With #APaidWeekOff
- Watching a live performance makes people more charitable
- Giant Food Donates Over $1.2 Million to USO of Metropolitan Washington-Baltimore
Elevate Your Social Impact
- Sign up for Engage for Good's newsletter
- Check out past Cause Talk Radio episodes
- Access free resources
- Check out our monthly webinars
- Let Alli know what you think of the show!
- (00:00) - Welcome to Cause Talk Radio
- (01:18) - Welcome Joe Waters
- (03:25) - Happy Thanksgiving!
- (05:00) - Looking Back
- (08:52) - Looking Forward
- (12:50) - How to make the most of the holiday season
- (20:00) - Predictions
- (28:32) - Find Joe Waters
Next Episode

How eBay Helps Small Business Survive & Thrive Online with Rebecca Michals
When the pandemic first hit, small businesses took a huge blow with many being forced to shutter their doors.
In response, Engage for Good sponsor, eBay, stepped in to help tens of thousands of these small businesses get “Up and Running” online through their platform, providing tremendous support to convert brick and mortar stores to accessible, online ones.
They also developed the Up & Running Grants program which gave 50 grantees $10,000 apiece, as well as mentorship and resources in collaboration with business accelerator Hello Alice.
After a wildly successful first year of the program, the eBay team decided to run it again.
This year, the second annual small business support program marks $1 million in total investment for grant winners. In today's episode, EFG's Alli Murphy is joined by Rebecca Michals, Director of Community & Engagement at eBay.
Tune into today's episode to learn all about:
- What makes this program so successful for eBay and its sellers
- What the company learned from last year's group of grantees
- Trends Rebecca and her team are seeing from this year's applicant group
- Success stories from past recipients
- What's on the horizon for eBay and the Up & Running Grants Program
Links & Notes
Elevate Your Social Impact
- Sign up for Engage for Good's newsletter
- Check out past Cause Talk Radio episodes
- Access free resources
- Check out our monthly webinars
- Let Alli know what you think of the show!
- (00:00) - Welcome to Cause Talk Radio
- (00:58) - Introducing Ebay's Rebecca Michals
- (02:21) - The Up and Running Program
- (04:53) - The "For Profit" Cause Paradox
- (06:01) - Lessons Learned
- (09:43) - Evolution for 2021
- (12:05) - Hello Alice
- (12:35) - This Year's Grants
- (17:16) - What Makes eBay Special?
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