235. The Epic Takes Mixtape: 10 Human-Centered Insights

12/27/22 • 33 min

To celebrate the first 100 episodes of the podcast, I created the Epic Takes Mixtape - 10 human-centered and human-first moments.
I watched every video clip from the first 99 episodes and selected 10 that I thought were transcendent. They reach beyond the day-to-day and speak to our humanity, our goals, and our dreams.
I’m Ethan Beute, Chief Evangelist at BombBomb, host of The Customer Experience Podcast, and co-host of the CX Series on the B2B Growth Show, here today to share 10 amazing clips about being a better human.
In this episode, you’ll hear from these 10 guests:

Joey Coleman, author of Never Lose a Customer Again
David Cancel, founder and CEO of Drift
Levi Ayriss, VP of Northwest Field Operations at Dutch Bros Coffee
Paula Hayes, founder, President, and CEO of Hue Noir Cosmetics
Mat Sweezey, Director of Market Strategy at Salesforce
Gil Cohen, Founder of Employee Experience Design
Rachel Ostrander, Director of Runner Experience at Brooks Running
Sangram Vajre, cofounder and Chief Evangelist at Terminus
Darin Dawson, cofounder and President at BombBomb
Todd Hockenberry, sales consultant, advisor, and coach at Top Line Results and coauthor of Inbound Organization

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.

Joey Coleman, author of Never Lose a Customer Again
David Cancel, founder and CEO of Drift
Levi Ayriss, VP of Northwest Field Operations at Dutch Bros Coffee
Paula Hayes, founder, President, and CEO of Hue Noir Cosmetics
Mat Sweezey, Director of Market Strategy at Salesforce
Gil Cohen, Founder of Employee Experience Design
Rachel Ostrander, Director of Runner Experience at Brooks Running
Sangram Vajre, cofounder and Chief Evangelist at Terminus
Darin Dawson, cofounder and President at BombBomb
Todd Hockenberry, sales consultant, advisor, and coach at Top Line Results and coauthor of Inbound Organization

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Google Play or Google Podcasts, and find more episodes on our blog.

Previous Episode

234. Building Your Brand Through Trust Signals w/ Scott Baradell

“What PR clients are really seeking is credibility. They are seeking authority. They are seeking third-party validation. Ultimately, they are seeking one thing above all else: Trust. Brands need to be trusted in the marketplace, or they won’t be able to grow.”
That quote comes from the intro of a new book titled TRUST Signals: Brand Building in a Post-Truth World
The author of that book and our guest today is Scott Baradell, CEO of Idea Grove, a public relations and marketing firm focused on B2B technology that’s landed on the Inc 5000 list of America’s fastest growing private companies three times and was named one of Inc’s Best Workplaces the past two years in a row.
In this conversation, Scott shares his insights on:

What is post-truth?
What is the relationship between buyer persona personas and trust profiles?
How to build brand trust in today’s business environment
What is a trust profile and why is it relevant?
Why you need to tie your brand story into a single narrative?

More information about Scott and today’s topics:

LinkedIn Profile: https://www.linkedin.com/in/baradell/
Company Website: https://www.ideagrove.com/
Other Relevant Links:
- Check Out Scott’s Book Here: https://www.amazon.com/Trust-Signals-Brand-Building-Post-Truth/dp/1544527829
- https://www.trustsignals.com/

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts, and find more episodes on our blog.

Next Episode

236. The EX Takes Mixtape: 12 Employee Experience Insights

To celebrate 200 episodes of the podcast, we created the EX Takes Mixtape - 12 top employee experience moments from episodes 101-199.
Hear EX-themed highlights with these guests of The Customer Experience Podcast:

Stacy Sherman, VP of Agent and Customer Experience at Liveops
Brittany Hodak, Keynote Speaker, Author, and Superfan Strategist
Elizabeth Dixon, Speaker on Strategy, Innovation, and CX; Principal Lead of Strategy, Hospitality, & Service Design at Chick-fil-A
Mark Schaefer, Speaker and Author of Marketing Rebellion
Sue Woodard, Speaker and Mortgage and FinTech Evangelist
Shep Hyken, Customer Service and Customer Experience Expert
Lisa Earle McLeod, Speaker and Author of Selling with Noble Purpose
Andrea Morter, VP of Sales Ops at Get Beyond
John Belizaire, CEO at Soluna Computing; Founder and Managing Editor at CEO Playbook
Kristie Ornelas, VP of Customer Experience Marketing and Communications at Cisco
Ernest Owusu, Senior Director of Sales Development at 6sense
Jacco van der Kooij, Founder at Winning by Design

Subscribe, listen, and rate/review the Customer Experience Podcast on Apple Podcasts, Spotify, Amazon, or Google Podcasts, and find more episodes on our blog.