
Episode 201 | Creating a Team of AI Assistants in Your Biz
11/11/24 • 21 min
If you’re tired of spending hours on repetitive business tasks or have dreamed of a team that could work round the clock, this episode’s for you!
Today, I’m pulling back the curtain on my AI Assistants—yes, custom GPTs that handle tasks like email drafts, Instagram captions, and even my podcast show notes. After years of figuring it out, I’m here to show you how these virtual “team members” can become essential to your business.
I’ll share my own journey of frustration with generic AI tools, why I created my own personalized GPTs, and how you can do the same—no technical background needed. Imagine the freedom of focusing on your big-picture goals while AI takes care of the day-to-day work. By the end of this episode, you’ll know exactly why and how to build a custom team of AI assistants and get a sneak peek at my Black Friday launch of AI templates and guides!
What You’ll Learn:
- Why I decided to create my own custom AI Assistants instead of relying on existing tools
- A behind-the-scenes look at how I set up my AI team for my business
- The power of custom GPTs and how they go beyond typical AI prompts
- Practical examples of tasks you can offload to your AI team
- How AI Assistants save you hours weekly, increase productivity, and let you focus on growth
- A preview of the upcoming Black Friday Deal Week for my AI templates
Resources Mentioned:
- Get on the Waitlist for our 2024 Black Friday Deal Week: https://learn.gemmabonhamcarter.com/2024-deals/
- ChatGPT: https://openai.com/chatgpt
EXCLUSIVE SPONSOR: Get 30% Off Kajabi Templates!
I’ve teamed up with Amanda from Just Add Your Brand to bring you an exclusive 5-day-only offer. Amanda’s Kajabi website, sales page, and course templates are beyond gorgeous—and they’re built to elevate your brand and boost your sales.
If you’ve been dreaming of a website that looks like you invested thousands (without actually having to), Amanda’s templates have you covered. These are fully customizable for your unique style, super easy to set up, and 100% optimized to convert your visitors into customers.
Use the promo code GEMMA30 to get 30% off right now—this is a bigger discount than Amanda’s Black Friday sale, and these template prices are set to rise in 2025. Head to this link to grab your templates before this deal expires on 11/15 at 11:59 pm CT: https://justaddyourbrand.com/pages/gemma
If you’re ready to give your brand a high-converting, totally stunning online presence, don’t miss out on this one.
If you’re tired of spending hours on repetitive business tasks or have dreamed of a team that could work round the clock, this episode’s for you!
Today, I’m pulling back the curtain on my AI Assistants—yes, custom GPTs that handle tasks like email drafts, Instagram captions, and even my podcast show notes. After years of figuring it out, I’m here to show you how these virtual “team members” can become essential to your business.
I’ll share my own journey of frustration with generic AI tools, why I created my own personalized GPTs, and how you can do the same—no technical background needed. Imagine the freedom of focusing on your big-picture goals while AI takes care of the day-to-day work. By the end of this episode, you’ll know exactly why and how to build a custom team of AI assistants and get a sneak peek at my Black Friday launch of AI templates and guides!
What You’ll Learn:
- Why I decided to create my own custom AI Assistants instead of relying on existing tools
- A behind-the-scenes look at how I set up my AI team for my business
- The power of custom GPTs and how they go beyond typical AI prompts
- Practical examples of tasks you can offload to your AI team
- How AI Assistants save you hours weekly, increase productivity, and let you focus on growth
- A preview of the upcoming Black Friday Deal Week for my AI templates
Resources Mentioned:
- Get on the Waitlist for our 2024 Black Friday Deal Week: https://learn.gemmabonhamcarter.com/2024-deals/
- ChatGPT: https://openai.com/chatgpt
EXCLUSIVE SPONSOR: Get 30% Off Kajabi Templates!
I’ve teamed up with Amanda from Just Add Your Brand to bring you an exclusive 5-day-only offer. Amanda’s Kajabi website, sales page, and course templates are beyond gorgeous—and they’re built to elevate your brand and boost your sales.
If you’ve been dreaming of a website that looks like you invested thousands (without actually having to), Amanda’s templates have you covered. These are fully customizable for your unique style, super easy to set up, and 100% optimized to convert your visitors into customers.
Use the promo code GEMMA30 to get 30% off right now—this is a bigger discount than Amanda’s Black Friday sale, and these template prices are set to rise in 2025. Head to this link to grab your templates before this deal expires on 11/15 at 11:59 pm CT: https://justaddyourbrand.com/pages/gemma
If you’re ready to give your brand a high-converting, totally stunning online presence, don’t miss out on this one.
Previous Episode

Episode 200 | Why “Implementation Weeks” Work Magic for Low Ticket Offers
What if you could level up your low ticket offer with a simple add-on that keeps your students accountable and drives revenue? In today’s episode, I’m diving into exactly that. I’m sharing how our VIP Week upsell for Black Friday in a Box was such a success and how you can use this approach yourself.
Let’s talk about how powerful an “implementation week” can be for keeping customers on track and boosting results. If you’re ready to rethink how you structure your offers, this is for you!
What you’ll learn:
- How our VIP Week was designed to boost accountability and results for students
- Why implementation weeks make a real difference for low-ticket products
- Sales insights and the power of small add-ons like order bumps and upsells
Resources Mentioned in this Episode:
- Black Friday in a Box: https://gemmabonhamcarter.com/black-friday
Your Next Steps:
- Ready to plan your best Black Friday ever? Check out my Black Friday in a Box program: https://gemmabonhamcarter.com/black-friday
- Work with Me: https://www.gemmabonhamcarter.com/programs
- What I Use to Run My Business: https://gemmabonhamcarter.com/tools
- Launch Your Course (Free Class!): https://learn.gemmabonhamcarter.com/class/
- Build Your Evergreen Funnel: https://learn.gemmabonhamcarter.com/funnel-kit/
- Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter
Next Episode

Episode 202 | Social Media Black Friday Tips from Marketing Expert Mallory Rowan
Mallory Rowan is doing a podcast takeover!
This week, Mallory dives deep into creating a sustainable, high-impact Black Friday social media strategy—no gimmicks or empty sales fluff. She’s laying out a game plan of 5 essential steps to ensure your audience shows up ready and excited when your Black Friday deals drop. Whether you’re going all out on social media or keeping it low-key, these tips will help you connect authentically and boost engagement with ease.
Mallory covers everything from building early anticipation to planning dynamic stories and feed content that captures your audience’s attention. Tune in to learn how to prep your social media so your Black Friday sales hit differently this year!
What You’ll Learn:
- Why building anticipation early creates engagement and prevents the dreaded “empty concert” effect
- Mallory’s tips for setting up both organic and paid strategies to gather email leads in advance
- How visual branding (even subtle tweaks!) can increase engagement leading into Black Friday
- Why regular content with light promo hints builds excitement without overwhelming your audience
- Strategies for using Instagram Stories to show behind-the-scenes, add authenticity, and answer common questions
- Techniques for balancing your strengths in content format, whether stories, carousels, or video
Resources Mentioned:
- Follow Mallory on Instagram: https://instagram.com/malloryrowan
- Mallory Rowan’s Instagram Stories Workshop: https://malloryrowan.com/15-second-strategy
- Join Mallory’s email community: www.malloryrowan.com
- Black Friday in a Box by Gemma Bonham-Carter: www.gemmabonhamcarter.com/blackfriday
Your Next Steps:
- Work with Me: https://www.gemmabonhamcarter.com/programs
- What I Use to Run My Business: https://gemmabonhamcarter.com/tools
- Launch Your Course (Free Class!): https://learn.gemmabonhamcarter.com/class/
- Build Your Evergreen Funnel: https://learn.gemmabonhamcarter.com/funnel-kit/
- Behind-the-Scenes on Instagram: https://www.instagram.com/gemma.bonhamcarter
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